Who is Trace3?
Trace3 is a leading Transformative IT Authority, providing unique technology solutions and consulting services to our clients. Equipped with elite engineering and dynamic innovation, we empower IT executives and their organizations to achieve competitive advantage through a process of Integrate, Automate, Innovate.
Our culture at Trace3 embodies the spirit of a startup with the advantage of a scalable business. Employees can grow their career and have fun while doing it!
Trace3 is headquartered in Irvine, California. We employ more than 1,200 people all over the United States. Our major field office locations include Denver, Indianapolis, Grand Rapids, Lexington, Los Angeles, Louisville, Texas, San Francisco.
Ready to discover the possibilities that live in technology?
Come Join Us!
Street-Smart - Thriving in Dynamic Times
We are flexible and resilient in a fast-changing environment. We continuously innovate and drive constructive change while keeping a focus on the “big picture.” We exercise sound business judgment in making high-quality decisions in a timely and cost-effective manner. We are highly creative and can dig deep within ourselves to find positive solutions to different problems.
Juice - The “Stuff” it takes to be a Needle Mover
We get things done and drive results. We lead without a title, empowering others through a can-do attitude. We look forward to the goal, mentally mapping out every checkpoint on the pathway to success, and visualizing what the final destination looks and feels like.
Teamwork - Humble, Hungry and Smart
We are humble individuals who understand how our job impacts the company's mission. We treat others with respect, admit mistakes, give credit where it’s due and demonstrate transparency. We “bring the weather” by exhibiting positive leadership and solution-focused thinking. We hug people in their trials, struggles, and failures – not just their success. We appreciate the individuality of the people around us.
ABOUT THE ROLE:
Trace3 is building a centralized Revenue Operations function from the ground up. The VP of Revenue Technology and Enablement leads the pillar responsible for the seller's day-to-day experience — and for making sure every tool, workflow, process, and capability Trace3 invests in actually lands in the field.
This is a product and engineering leadership role with an enablement mandate. You will own the GTM tech stack, design and automate the workflows sellers run on, and lead the capability that determines whether new motions — new coverage models, new pricing guidance, new sales plays — actually change how reps work. You will build a team of GTM architects, engineers, CRM administrators, data engineers, enablement managers, and AI innovation leads.
WHAT YOU'LL DO:
Seller Experience and Workflow Design
- Own the end-to-end seller experience: identify friction points and bottlenecks across the GTM workflow, from lead to close to renewal, and drive systematic elimination of non-selling time
- Set the prioritization roadmap for architecture, tooling, and process improvements; decide what gets built, what gets bought, and what gets integrated
- Be accountable for whether changes actually stick: new tools, new motions, and new processes are only valuable if reps adopt them — you own adoption, not just delivery
- Partner with regional sales leaders and frontline reps to surface pain points and translate them into a backlog of improvements the team can execute
GTM Architecture, Engineering, and Tooling
- Own the GTM system architecture: design the integration map across CRM (NetSuite), quoting (ConnectWise), pricing guidance, MoneyMap, and the broader RevTech stack
- Lead GTM Engineers who build and automate workflows across the sales motion — lead-to-close, renewal-to-expansion, deal registration, pipeline automation — and prototype new RevOps capabilities
- Oversee the GTM Tooling team: CRM administration and configuration, data engineer responsible for customer data quality and master data integrity, and day-to-day management of the RevOps tech stack
- Own build-vs.-buy decisions for every component of the GTM tech stack; document rationale and maintain the integration roadmap
- Sequence technology investments behind the data foundation: instrument against existing systems first, integrate second
Sales Enablement
- Design and deliver seller onboarding, training, and certification programs in partnership with HR; reduce new rep ramp time from 20+ months toward a 12 to 18 month target
- Develop and deploy sales play collateral in partnership with Marketing; ensure plays are not just published but adopted — embedded in rep workflows, tracked, and iterated based on performance data
- Drive partner and ecosystem enablement in coordination with Marketing and Partner Management; embed co-sell motions in seller workflows
- Own the enablement measurement framework: track play utilization, onboarding completion, certification rates, and rep confidence scores — and connect them to pipeline and win rate outcomes
AI-Enabled Commercial Innovation
- Lead Trace3's AI-enabled seller productivity roadmap: AI-generated account briefs, automated proposal drafting, next-best-action prompts, and propensity-driven territory planning
- Own the Win Room and deal monitoring capability: track live deal progress against playbook benchmarks, surface at-risk pipeline before deals slip, and create intervention mechanisms for sales leadership
- Partner with IT and the product/engineering function on foundational data and platform decisions that enable AI-powered commercial use cases
- Identify, prototype, and hand off new RevOps capabilities — moving from innovation to operational ownership at a cadence the business can absorb
Change Management and Adoption
- Own change management for every new tool, process, or GTM motion RevOps introduces; work in partnership with HR and the enterprise change management function where relevant
- Build the measurement infrastructure to track adoption — not deployment — of every significant initiative the RevOps function delivers
- Serve as the voice of the seller inside RevOps: ensure that the function builds for field reality, not internal convenience
QUALIFICATIONS & INTERESTS:
- 10+ years of progressive experience in revenue technology, sales operations, sales enablement, or GTM engineering, with at least 3 years in a senior leadership role owning a multi-functional team
- Demonstrated track record owning the GTM tech stack in a complex, multi-segment B2B business: CRM administration, workflow automation, integration architecture, and tool selection and deployment
- Hands-on experience leading enablement as a performance function — not just content production; can connect onboarding design, sales play deployment, and training programs to measurable field outcomes
- Experience owning or closely partnering on engineering and automation work: comfortable directing GTM engineers and architects building workflow automation, CRM customization, and data pipelines
- Strong change management instincts: has led technology and process rollouts in environments where adoption was the hard problem, not deployment
- Data-literate: comfortable defining data requirements, working with data engineers, and holding the team accountable to data quality as a prerequisite for analytics and AI use cases
- Background in technology distribution, VAR, or systems integration — understands the complexity of a multi-vendor, channel-intensive GTM motion and the tooling demands it creates
- Experience building or leading an AI-enabled seller productivity program: next-best-action, automated content generation, propensity scoring, or deal risk detection
- Familiarity with NetSuite or ConnectWise as CRM and quoting systems of record; Salesforce experience is relevant but NetSuite fluency accelerates time-to-impact
- Experience leading a Win Room, deal desk, or pipeline risk management capability
- Exposure to product management disciplines: backlog prioritization, requirements documentation, sprint management, and build-vs.-buy decision frameworks
The Perks
- Comprehensive medical, dental and vision plans for you and your dependents
- 401(k) Retirement Plan with Employer Match, 529 College Savings Plan, Health Savings Account, Life Insurance, and Long-Term Disability
- Competitive Compensation
- Training and development programs
- Major offices stocked with snacks and beverages
- Collaborative and cool culture
- Work-life balance and generous paid time off
Our Commitment
At the core of Trace3's DNA is our people. We are a diverse group of talented individuals who understand the importance of teamwork and demonstrating leadership, character, and passion in all that we do.
We’re committed to fostering an inclusive workplace where everyone feels respected, valued, and empowered to grow. We recognize that embracing diversity drives innovation, improves outcomes, fosters collaboration, boosts teammate satisfaction, and builds a more inclusive culture.
As an equal opportunity employer, Trace3 bases all employment decisions based on individual qualifications, merit, and business requirements. We do not engage in discrimination on the basis of race, color, religion, sex (including gender identity, sexual orientation, and pregnancy), national origin, age (40 or older), disability, genetic information, or any other characteristic protected by federal, state, or local law.
Any demographic information provided is strictly voluntary, kept confidential in accordance with Equal Employment Opportunity (EEO) regulations, and will not be used in employment decisions, including hiring, promotions, or mentorship programs. We are committed to providing equal employment opportunities for all.
If you require a reasonable accommodation to complete the application process or participate in an interview, please email [email protected].
***To all recruitment agencies: Trace3 does not accept unsolicited agency resumes/CVs. Please do not forward resumes/CVs to our careers email addresses, Trace3 employees or any other company location. Trace3 is not responsible for any fees related to unsolicited resumes/CVs.
Skills Required
- 10+ years progressive experience in revenue technology, sales operations, sales enablement, or GTM engineering
- At least 3 years in a senior leadership role owning a multi-functional team
- Demonstrated track record owning the GTM tech stack in a complex, multi-segment B2B business
- Hands-on experience leading enablement as a performance function connecting onboarding, play deployment, and measurable field outcomes
- Experience directing GTM engineers and architects building workflow automation, CRM customization, and data pipelines
- Strong change management experience leading technology and process rollouts where adoption was the primary challenge
- Data-literate: define data requirements and hold teams accountable to customer data quality and master data integrity
- Background in technology distribution, VAR, or systems integration
- Experience building or leading an AI-enabled seller productivity program (next-best-action, automated content generation, propensity scoring, deal risk detection)
- Familiarity with NetSuite or ConnectWise as CRM and quoting systems of record; Salesforce experience relevant
- Experience leading a Win Room, deal desk, or pipeline risk management capability
- Exposure to product management disciplines: backlog prioritization, requirements documentation, sprint management, build-vs-buy decision frameworks
Trace3 Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Trace3 and has not been reviewed or approved by Trace3.
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Leave & Time Off Breadth — PTO is offered as flexible or unlimited for many salaried roles, with company language emphasizing generous time off and work-life balance. Remote-work programs and flexible schedules reinforce practical access to time away.
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Healthcare Strength — Core coverage includes medical, dental, vision, HSA, life insurance, and long‑term disability, with multiple plan options in some locations. Mental‑health benefits and first‑of‑month eligibility contribute to a comprehensive offering.
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Strong & Reliable Incentives — Revenue and presales roles feature competitive base pay with meaningful on‑target earnings potential, and performance bonuses are part of the total rewards mix. This structure can deliver strong outcomes for high performers.
Trace3 Insights
What We Do
Trace3, a pioneer in business transformation solutions, empowers organizations to lead their market space by keeping pace with the rapid changes in IT innovations ensuring relevance to specific business initiatives required to maximize revenue generation by leveraging the latest Silicon Valley, cloud, big data and datacenter technologies maximizing organizational health. We have a unique ability to deliver optimal solutions combined with our talented team and over 10 years of documented best practices that unify people, process and technology. Over 2,000 globally recognized companies trust in Trace3 to stay relevant and innovative in today’s highly competitive market.
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