VP of Product Marketing

Posted 14 Days Ago
Be an Early Applicant
Denver, CO, USA
Hybrid
Expert/Leader
Events • Software
The Role
Lead and build a global product marketing function to define positioning, GTM strategy, competitive intelligence, sales and partner enablement, and content/ thought leadership to drive pipeline and revenue for Gravitee's API, event, and AI-focused platform.
Summary Generated by Built In

Gravitee is a 2025 Gartner® Magic Quadrant™ Leader, on a mission to govern the world’s intelligence.

We deliver the industry’s most advanced platform for Any API, Any Event, and Any AI Agent, trusted by global leaders like Michelin, Roche, and Blue Yonder.

Why Gravitee?

  • The Mission: We are bridging the gap between traditional tech and the new frontier of AI Security.

  • The Momentum: We combine the credibility of a market leader with the high-octane speed of a startup.

  • The DNA: We hire "Hold Nothing Back" individuals - passionate professionals who want to redefine how the world interacts with technology.

The Role

This is a category-creation role, not a category-maintenance one.

This is a category-creation role. Gravitee is positioning Agent Management as the governance and accountability layer for AI agents, and we need a VP of Product Marketing to own that narrative — with analysts, the field, and the market — and get the whole company behind it. You'll be the voice of the category: on stage, with the board, and everywhere the story needs to land. You'll report to Dan (SVP Marketing) and partner closely with Linus (CPTO) to keep the story technically credible as well as compelling.

What You’ll Be Doing

At Gravitee, impact isn’t abstract - it’s visible and global. In this role, you will:

  • Category Creation & Positioning — Define and defend Agent Management as a category; own the master narrative.

  • Storytelling & Evangelism — Be the face of the category on stage, with the board, and internally — get the company genuinely excited.

  • TAM Expansion — Map new ICP segments and adjacencies; own the board-level growth narrative.

  • Technical Credibility — Hold your own with CTOs and platform engineers so the story survives technical scrutiny.

  • Field Enablement & Launches — Battlecards, talk tracks, and launch orchestration for the agent pivot.

  • Expansion — Partner with CS and Growth on the cross-sell narrative into the existing base, tied to renewals.

  • Team Building — Build and scale a lean, high-leverage PMM function.

What you will bring
  • A track record of creating a category, not inheriting one — ideally in B2B infrastructure or dev tools.

  • Genuine stage presence — you can hold a room and make people feel the vision, not just understand it.

  • Enterprise GTM depth at scale: field alignment, AE enablement, demonstrated pipeline influence.

  • Technical fluency in APIs/integration platforms and agentic systems (MCP, tool-calling, orchestration).

  • A builder's instinct — you've stood up or scaled a PMM function before.

  • Executive and board-level presence.

Nice to have: analyst-recognized category experience (Gartner/Forrester); background in APIM, iPaaS, security, or observability; OSS/community-led marketing; sales enablement or competitive intel tooling (Highspot, Klue, Gong, Clay); an additional European language.

Who Thrives Here

Our growth is powered by people who bring passion to their craft, professionalism to their execution, and a commitment to excellence. You’ll thrive here if you:

  • Care deeply about high-quality output and brand clarity.

  • Are curious, adaptable, and energized by the fast-moving AI landscape.

  • Take full ownership of your projects from concept to completion.

  • Value a culture of openness, collaboration, and constant evolution.

Bonus Points: Experience in SaaS, AI-enabled systems, or open-source communities, but a "growth mindset" and curiosity matter most.

Life at Gravitee

At Gravitee, we invest in humans, not just roles.

You’ll get:

  • Salary up to $300k

  • Competitive medical coverage

  • Pension / 401k program options

  • Stock options - you build it, you own it

  • 25 days holiday + in-country national holidays

  • 3 mental health days + wellness allowance

  • Your birthday off 🎉

  • Professional development budget to fuel your growth

  • Hybrid work culture with hubs across regions

  • Quarterly team events + annual offsite at an exciting location

  • A meaningful, progressive, global company culture that is as fun as it is hardworking

  • Endless growth opportunities

At Gravitee, we believe diverse perspectives make better products and stronger teams.

At Gravitee, no employee or applicant will be treated less favorably on the grounds of sex, marital status, race, color, nationality or ethnic or national origin, disability, gender, sexual orientation, gender identity, age, pregnancy or maternity, marital or civil partner status, or religion or belief.

By clicking submit below, you consent to allow Gravitee to store and process the personal information submitted above.

Skills Required

  • 10+ years of product marketing experience in B2B enterprise software
  • 5+ years of direct people management experience
  • Proven experience running product marketing teams that leverage AI for high-volume, high-quality content
  • Experience in API, API Management, cloud infrastructure, middleware, or developer-centric technology spaces
  • Expertise creating and executing go-to-market strategies including major product launches
  • Exceptional written and verbal communication and storytelling skills for executive, business, and technical audiences
  • Data-driven mindset with strong analytical skills tying product marketing to pipeline, win rates, and revenue
  • Ability to operate strategically and tactically in a fast-paced, high-growth environment with bias for action
  • Experience in SaaS, AI-enabled systems, or open-source communities
Am I A Good Fit?
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The Company
HQ: London
111 Employees
Year Founded: 2016

What We Do

Gravitee.io is an end-to-end solution for both synchronous and asynchronous API lifecycle management, built on an event-native API Gateway with support for REST, SOAP, Websockets, Webhooks, Kafka, MQTT, and more. Because of its breadth of capabilities and unique support for streaming data, Gravitee enables developers and business users all around the world to build, manage, and secure all their APIs in one place.

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