VP of Marketing

Reposted 14 Days Ago
Be an Early Applicant
Seattle, WA, USA
Hybrid
225K-260K Annually
Senior level
Artificial Intelligence • Software
The Role
The VP of Marketing will shape the marketing strategy, build a marketing team from scratch, scale demand generation, optimize product-led growth, and align product, sales, and marketing efforts.
Summary Generated by Built In

About Us:

At Read AI we’re redefining how teams collaborate by bringing intelligence to every conversation. Our platform supercharges productivity across meetings, messages, and email, so work gets done faster, smarter, and with better focus. We integrate seamlessly with tools like Zoom, Microsoft Teams, Google Meet, Slack, and more, helping teams stay aligned and move forward, whether they’re in the same room or across time zones.

Backed by $81 million in funding from Smash Capital, Madrona, and Goodwater Capital, Read AI is growing. If you're excited to shape the future of AI-powered collaboration and want to make an impact at a product-focused startup, we’d love to meet you.
The Role:

Read AI is hiring a VP of Marketing to build and lead the company’s first scaled marketing function, turning strong product-led growth into a repeatable, global growth engine.

This role sits at the intersection of product, growth, and revenue. It is responsible for defining Read’s narrative, scaling acquisition, and building the systems that convert viral adoption into enterprise expansion.

You will start as a player-coach, owning strategy while building the team, agency ecosystem, and execution engine from the ground up.

What You’ll Do:

1. Own the Marketing Strategy & Narrative
  • Define positioning, messaging, and category (“system of record for meetings”)

  • Act as the quarterback of product marketing (PMM) and company narrative

  • Translate product velocity (AI assistant, digital twin, integrations) into clear use cases

  • Bridge the gap between Read AI’s B2C and B2B customer profiles

2. Build the Marketing Function from Scratch
  • Hire and lead PMM, demand generation, content, and design teams

  • Stand up the full marketing stack (paid, lifecycle, SEO/AEO, CRM, analytics)

  • Manage agencies and external partners for rapid execution

3. Scale Demand Generation & Paid Acquisition
  • Build and optimize paid channels (search, social, programmatic) as a key growth lever

  • Improve customer acquisition cost (CAC), conversion, and LTV through experimentation

  • Expand beyond heavy organic/viral reliance into predictable acquisition

4. Drive Product-Led Growth (PLG) Expansion
  • Optimize onboarding, activation, and lifecycle marketing

  • Convert bottoms-up users into teams and enterprise customers

  • Partner with product on growth loops (calendar connect, reports, virality)

5. Align Product, Sales, and Marketing
  • Bridge PLG + sales motion (enterprise upsell, CRM integrations)

  • Support sales with demos, collateral, and verticalized use cases

  • Help define when and how to scale enterprise GTM vs. self-serve

6. Own Metrics and Growth Outcomes
  • Own funnel metrics: acquisition, activation, retention, monetization

  • Build dashboards and attribution models across channels

  • Drive toward efficient, scalable growth (CPA targets, conversion lift)

What You’ll Need:

  • Proven VP-level (or strong Director ready to step up) in high-growth SaaS or AI

  • Experience shaping category narratives for emerging or AI-driven products

  • Deep experience in PLG + paid acquisition + product marketing

  • Track record scaling from strong organic traction to market leadership

  • Strong operator: can go from strategy → execution quickly

  • Experience building teams from zero and managing agencies

  • Comfortable with ambiguity; knows when to wait for product signal vs. scale spend

  • Data-driven with strong intuition on growth levers and positioning

  • Strong background in communications, PR, or storytelling at scale (not just performance marketing)

  • Ability to operate as both Head of Growth and Head of Comms in early stages

What Success Looks Like:

  • Clear, differentiated market narrative and positioning

  • Scalable paid + lifecycle engine complementing viral growth

  • Improved conversion across onboarding, activation, and paid funnels

  • Strong alignment between product, sales, and marketing

  • Marketing evolves from nonexistent → repeatable growth engine

Why Read AI?

  • Innovative: We bring AI to the masses with proactive technology that acts as the ultimate AI assistant. Built on our proprietary, patented technology, Read AI takes notes, surfaces information, facilitates collaboration, and learns you, making individuals and teams more effective. We launched Operator to capture and analyze conversations wherever they happen: On the go, spontaneously, in your office hallway, and at a coffee shop.

  • We’ve also introduced our new desktop apps for Windows and macOS and our Android app, joining Read AI for iPhone and web.

  • Massive Impact: AI's greatest impact will be on the ability to allow people to do more, taking away mundane tasks, and guiding them to the next best action.

  • Growth Opportunities: Read AI is the fastest growing AI-copilot and meeting notetaker in history, and is one of the leading AI companies in the world, adding more than 1MM new customers every month. The company raised Series A and B in 2024, also was recognized as a Top Startup in Seattle by LinkedIn (2025), also notably a Top Company To Watch in 2025 by Inc Magazine, and is one of the Top AI Companies in Demand by Startups, according to a16z.

  • Leadership: Learn more about CEO and Co-Founder David Shim in this Fortune Good Life profile and listen to him share his vision for AI Agents, Digital Twins and the Future of Work. CTO and Co-Founder Rob Williams was recently anointed as one of the most disruptive leaders in AI. For more on our technology, Co-Founder and VP Data Science Elliott Waldron goes behind-the-scenes on our patents and models in this tech brief.

  • Collaborative Culture: Work in a supportive and collaborative environment with a diverse and talented team.

The annual base salary for this position ranges from $225,000 - $260,000 plus equity and benefits. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer low deductible health plans, as well as flexible time away and family leave programs.

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Skills Required

  • Proven VP-level or strong Director ready to step up in high-growth SaaS or AI
  • Experience shaping category narratives for emerging or AI-driven products
  • Deep experience in product-led growth, paid acquisition, and product marketing
  • Track record scaling from strong organic traction to market leadership
  • Experience building teams from zero and managing agencies
  • Strong background in communications, PR, or storytelling at scale

Read AI Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Read AI and has not been reviewed or approved by Read AI.

  • Healthcare Strength Benefits explicitly include medical, dental, and vision coverage listed on the careers page. This indicates core health needs are addressed for employees.
  • Leave & Time Off Breadth Unlimited PTO is advertised. This signals broad time-off availability, with actual usage dependent on team norms.
  • Flexible Benefits Hybrid work flexibility and in-office lunch are part of the offering. These elements add day-to-day convenience and adaptability.

Read AI Insights

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The Company
Seattle, Washington
90 Employees
Year Founded: 2021

What We Do

Read AI is an AI copilot for wherever you work, making your meetings, emails, and messages more productive with summaries, content discovery, and recommendations.

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