About Inworld
At Inworld, we believe that the benefits of AI should extend beyond business workflows to the applications and experiences that we enjoy every day. We began by pushing the frontier of lifelike, interactive characters for games and entertainment, pioneering realtime conversational AI at scale. Today, we apply that expertise to provide the multimodal models, pipelines and tools needed to build and evolve consumer-scale, real-time conversational AI applications across learning, health, social, assistants, games and media.
We’ve raised more than $125M from Lightspeed, Section 32, Kleiner Perkins, Microsoft’s M12 venture fund, Founders Fund, Meta and Stanford, among others. Our technology has powered experiences from companies such as NVIDIA, Microsoft Xbox, Niantic, Logitech Streamlabs, Wishroll, Little Umbrella and Bible Chat. We’ve also been recognized by CB Insights as one of the 100 most promising AI companies globally and have been named one of LinkedIn's Top 10 Startups in the USA.
Your impact
We are looking for a visionary VP of marketing to define a new category and position Inworld as the default model and infrastructure provider for the next generation of realtime AI applications. While the first wave of AI focused on text-based task automation, we are leading the next wave: the shift toward natively realtime, multimodal AI–human interactions that were previously impossible to build.
With a world-class product, high technical credibility, and hundreds of thousands of developers already on the platform, Inworld is leading this shift. Your role is to amplify our momentum and awareness, and orchestrate the growth engine to scale Inworld 100x.
What you’ll do
Team building & GTM leadership: Build, lead, and scale a high-impact marketing organization, partnering closely with sales, product, and engineering to accelerate our hybrid PLG and sales-assisted revenue motions.
Positioning, messaging & narrative: Define and own clear, differentiated positioning and company narrative that translates complex AI and research breakthroughs into compelling customer value across all go-to-market touchpoints.
Product marketing & sales enablement: Own product launches, pricing and packaging, and sales enablement for the Inworld family of products.
Developer marketing & advocacy: Build and nurture a developer-first ecosystem through documentation, community, events, and advocacy across all major developer touchpoints.
Demand generation: Build and operate a repeatable demand engine focused on high-quality pipeline, turning customers into advocates through proof points, references, and feedback loops that drive acquisition, retention, and expansion.
Content & thought leadership: Establish category authority through high-impact technical content, benchmarks, case studies, and thought leadership that builds trust with sophisticated buyers.
Growth & conversion: Optimize the end-to-end marketing funnel from first touch to activation, to convert interest into qualified opportunities using data-driven experimentation.
Marketing analytics & operations: Establish scalable, AI-first marketing operations, analytics, and infrastructure to measure impact, inform strategy, and support long-term growth.
What you’ll bring
Seasoned leadership: 10+ years of marketing leadership experience at high-growth, early-stage startups or established technical SaaS/infrastructure companies.
Launch excellence: A demonstrated track record of running major product launches that directly accelerated developer adoption and revenue growth.
Strategic mindset: Experience scaling developer-first ecosystems and a deep understanding of usage-based business models.
Ambiguity to clarity: The ability to thrive in fast-moving environments and see constant market shifts as opportunities to define new standards.
Technical fluency: A strong product or engineering background with the ability to design and implement technically driven growth systems.
Education: BA/BS degree or higher; technical degrees are a significant plus.
Location: SF Bay Area or willingness to relocate preferred but not mandatory.
The base salary range for this full-time position is between $250,000 - $350,000 + bonus + equity + benefits. Your recruiter can share more about the specific salary range for your targeted location during the hiring process.
Top Skills
What We Do
Inworld is a fully integrated platform for AI characters that goes beyond large language models (LLMs) – by adding configurable safety, knowledge, memory, narrative controls, multimodality, and more.
Inworld uses advanced AI to build generative characters whose personalities, thoughts, memories, and behaviors are designed to mimic the deeply social nature of human interaction. The Inworld platform lets you create characters with personality and contextual awareness to keep them in-world and on brand. Integrations make it easy for developers to deploy characters into immersive experiences, while scale and performance are optimized for real-time experiences.
We are a team of experts that have pioneered conversational AI platforms and generative models at API.AI (acquired by Google and renamed Dialogflow), Google and DeepMind. We are continuing to build out our incredibly talented team, with experts in generative language models, emotions, speech synthesis, multimodal interaction, design, and 3D animation.
Inworld is backed by top-tier investors including Section 32, Intel Capital, BITKRAFT Ventures, Kleiner Perkins, Founders Fund, First Spark Ventures, The Venture Reality Fund, CRV, Meta, Microsoft’s M12 fund, Micron Ventures, LG Technology Ventures, NTT Docomo Ventures, and SK Telecom Venture Capital. Inworld was one of six companies selected for the 2022 Disney Accelerator. Prominent angels include Twitch Co-Founder, Kevin Lin; Oculus Co-Founder, Nate Mitchell; Animoca Brands Co-Founder, Yat Siu; The Sandbox Co-Founder, Sebastien Borget and NaHCO3, the family office of Riot Games Co-Founder, Marc Merrill.
