VP, Managing Director, Integrated Investment

Who We Are   

Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service.  Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging. 
 
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.  

Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow. 

What You’ll Do 
The VP, Integrated Investment is an expert in digital marketing and buying across all digital channels and is a thought leader on emerging practices.   They should be highly visible and a representation (both internally and externally) of the best HMI has to offer, providing agency POVs and providing clients with thought leadership on the latest, most relevant topics.  The VP’s core responsibility is to ensure excellent relationships are maintained between clients, internal agency contacts, and external agency partners.  They also lead departmental projects and represent the agency at industry events, providing learnings and actionable takeaways back to the agency.  In this role, you must maintain balanced work structures and staff resources while building a high-performing team. The VP is expected to lean-in to new business and participate in RFI submissions and pitch work.  

Account Management- 60% 

• Maintain a positive and efficient relationship with clients, internal agency contacts, and external agency partners 

• A thorough understanding of the integrated media landscape; linear, video, audio, social, SEM, SEO, mobile, programmatic, connected TV, gaming, augmented reality, Affiliate, Influencer, and Analytics 

• Management of multiple accounts/ teams.  Strong skills as a manager with the ability to mentor, coach, and support.  Encourage an environment of collaboration and entrepreneurship 

• Guide clients and internal teams in education of evolving concepts and integrated executions within the industry, acting as trusted and sought out resource for clients and agency team members 

• Lead Performance Coach process by identifying overall team goals and ensuring individual team goals cascade.  Optimize resource management  

• Track and ensure ALL client savings goals are achieved 

Department Responsibilities- 25% 

• Advocate for HMI initiatives/ resources i.e. Analytics team, HX, Where/Why teams, etc. 

• Lead departmental projects, which include but are not limited to: agency deals, POVs, process creation, etc.  

• Support fellow HMI digital leadership by sharing knowledge i.e. case studies, process, etc. 

• Participation/ attendance at industry conferences, speaking events, and committees 

• Lead submission for awards 

New Business- 15% 

• Actively involved in written RFI responses and case studies 

• Lead/ participate in new business pitches 

Who You Are  

• A strong writer, presenter and communicator, who can communicate complex ideas with ease 

• A strong team leader with people management skills 

• A self-starter who can work both independently and collaboratively to bring ideas to completion 

• A calculated risk taker with the foresight to understand implications 

• Innately curious, with a hunger for proactive and creative problem solving 

• Comfortable providing and receiving constructive feedback and opportunities for growth 

• Confident in navigating conversations with senior leadership internally and externally 

• Nimble and flexible with ability to succeed in a fast-paced environment 

• Proficient with marketing principles, problem solving, data and analytics 

• Well versed in communicating with and presenting to clients regularly 

• Able to thrive under pressure, driving success in deadline driven environments 

• Process and detail oriented with the ability to pivot and embrace change 

• Fluent in the benefits of leading tech and data stack offerings 

• Well versed in brand safety across all platforms  

• An advocate for and supporter of Diversity, Equity and Inclusion 

Preferred Skills & Experience  

• 10+ years of experience developing strategic media recommendations and stewarding digital media account projects, acting as a client contact 

• Clear understanding of building brands and driving acquisition, and how they connect 

• Extensive experience leading direct client interaction and relationships 

• Previous experience working in a cross-functional capacity, liaising with Account Management leadership 

• Experienced buyer of linear television and CTV 

• Well-versed in today’s privacy landscape, including the use of established and emerging cookieless solutions to reach consumers 

• Knowledgeable in DMP/CDPs; experience working with agency data platforms 

• Expert in negotiating and constructing digital media plans, with understanding of planning, buying and activation 

• Exceptional verbal and written communication skills; able to confidently present and “sell through” ideas  

• Strong experience and principles navigating cross-department relationships 

• Leadership and supervisory experience in terms of developing media professionals, including strategic and people management skills 

Certificates, Licenses and Registrations  
There are no requirements for certificates, licenses and registrations