VP, Growth Marketing

What you’ll do: 

NinjaTrader is seeking a senior growth marketing leader to own and scale the company’s end-to-end customer acquisition and growth engine. This role is responsible for defining growth strategy, leading teams responsible for execution, and managing significant marketing investment to drive efficient, measurable customer acquisition. 

This leader will bring deep experience scaling D2C growth engines, operating at meaningful spend levels, and demonstrating strong ROI, CAC efficiency, and sustainable growth. The role partners closely with Product, Analytics, Finance, and NinjaTrader’s Business Units. 

In this role you will: 

• Own end-to-end growth and acquisition strategy across all paid and organic channels 
• Lead teams responsible for performance marketing, experimentation, optimization, and scaling 
• Manage and optimize a $50M+ annual marketing investment 
• Drive accountable growth with a focus on ROI, CAC, LTV, and payback periods 
• Build scalable growth operating models, measurement frameworks, and executional excellence 
• Define growth strategy across paid search, paid social, display, mobile and app marketing, affiliates, influencers, SEO, and organic channels 
• Identify and scale efficient growth levers while continuously testing new channels 
• Balance near-term performance with long-term growth and brand health 
• Lead, mentor, and scale a high-performing growth marketing organization 
• Set clear goals, operating rhythms, and accountability across teams 
• Build strong cross-functional partnerships with Product, Analytics, Finance, and Business Units 
• Own planning, allocation, and optimization of marketing spend 
• Establish performance targets and guardrails including CAC, ROI, LTV, and payback 
• Ensure rigorous experimentation and data-driven decision-making 
• Partner with analytics on performance reporting, attribution, and funnel visibility 
• Continuously improve experimentation and optimization frameworks 
• Scale acquisition programs responsibly while maintaining efficiency 
• Lead expansion into new markets and regions as the business grows 

What you’ll need: 

• 12+ years of experience in growth, performance, or acquisition marketing 
• Proven track record scaling D2C acquisition across paid and organic channels 
• Experience managing large marketing budgets 
• Demonstrated success delivering efficient growth with strong ROI and CAC discipline 
• Hands-on leadership experience building and scaling high-performing teams 
• Strong analytical mindset with the ability to translate data into action 

Bonus points for: 

• Experience in FinTech, trading, financial services, or other regulated industries 
• Global growth experience 
• Mobile or app-based acquisition experience 
• Experience partnering with product-led growth initiatives 

Compensation: 

The salary range for this role will be $240,000.00 - $300,000.00 USD. In addition, this position will also receive an annual target bonus of 20%. Bonus pay at NinjaTrader is based on individual performance (50%) as well as company/team performance (50%). 

Salary and bonus earnings are only two components of the total compensation package offered by NinjaTrader. NinjaTrader offers a 401K plan through ADP under which the company will match up to 3.5% of employee contributions. Annual paid time off allowance accrues at a rate of 23 days per year (some positions may qualify for more) plus seven paid holidays. 

Location: 

This role is based in Chicago, IL. *There may be remote flexibility for exceptional candidates in the following states: California, Colorado, Florida, Georgia, Illinois, Indiana, Minnesota, Missouri, Montana, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Texas, Utah, Vermont, Virginia, Washington, Washington DC, Wisconsin.

Hybrid: 

For Chicago-based employees, we follow a hybrid work schedule: In-office Tuesday through Thursday, with remote work on Mondays and Fridays. In addition to these weekly remote days, we offer: 

• 20 additional flex remote days annually 
• 5 Company Wide Office-Optional weeks tied to major holidays