Join PatientPoint to be part of a dynamic team creating change in and around the doctor’s office. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide.
PatientPoint® is a leading digital health company that connects patients, providers, and life sciences partners through meaningful engagement at critical moments of care. Our technology platform delivers measurable outcomes by uniting content, data, and innovative advertising solutions across a growing network of healthcare touchpoints.
As we continue to expand our Precision and Core Programmatic advertising channels, we are seeking a dynamic leader to maximize yield, streamline operations, and drive holistic revenue growth across our portfolio.
Location: NYC, Cincinnati or Remote
Job Summary
The Vice President, Campaign Management Yield Optimization will design and execute strategies to maximize advertising yield across Precision (direct-sold) and Core Programmatic (RTB-based) channels. This leader will oversee specialized Yield and Ad Operations teams, unify reporting and analytics across business models, and partner cross-functionally with Sales, Data, Pricing, and Technology teams to accelerate total advertising revenue performance.
This role is pivotal in bridging two distinct revenue ecosystems—direct sales and programmatic—into one coordinated, data-driven operation that enhances PatientPoint’s monetization and scalability.
What You’ll Do
- Revenue Optimization: Build and lead systems to optimize yield across Precision and Core Programmatic channels, identifying opportunities for improved pricing, packaging, and audience targeting.
- Team Leadership: Manage and align specialized Yield and Ad Operations teams running distinct business models—ensuring consistent performance management, collaboration, and knowledge sharing.
- Reporting & Analytics: Develop unified reporting frameworks and dashboards to track performance across both channels, delivering actionable insights and transparency for executive stakeholders.
- Cross-Functional Collaboration: Partner with Sales, Data, Pricing, and Operations to define high-value audiences, address underutilized inventory, and enhance monetization strategies.
- Strategic Partnership: Collaborate with the SVP, Client Solutions on yield and pricing strategies, and the VP, Ad Tech on technology partnerships, ad server performance, and demand path optimization.
- Scalability & Efficiency: Implement best practices in campaign optimization, ensuring operational excellence as advertising channels continue to expand.
What We Need
Education
- Bachelor’s degree in Business, Marketing, Economics, Data Analytics, or a related field required ; Advanced degree (MBA or equivalent) preferred.
Equivalent combination of education and senior-level experience in digital media, ad operations, or programmatic yield management will be considered.
Experience:
- 10+ years of experience in digital media, ad operations, yield management, or programmatic advertising.
- Proven success leading cross-functional revenue optimization or monetization teams.
- Strong understanding of direct-sold and programmatic (RTB, PMP, DOOH) ecosystems.
- Expertise in ad tech, campaign optimization, and analytics tools.
- Exceptional leadership, communication, and change management skills.
- Strategic thinker with a data-driven approach to problem solving and performance improvement.
What You'll Need to Succeed
- Enthusiastic about the mission and values of the non-profit sector.
- Proactive and resourceful, with a strong sense of initiative.
- Collaborative with a positive attitude.
- Ability to adapt to changing priorities and manage multiple tasks simultaneously.
Base Salary Band: $180,000 to $250,000
Compensation: At PatientPoint, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including skills, qualifications, geographic location, and professional experience, which can cause your compensation to vary. The base salary range listed is just one component of PatientPoint’s total compensation package for employees. For additional details on our total benefits package, please review the section “About PatientPoint” at the end of this job description.
About PatientPoint:
PatientPoint® is the Point of Change company, transforming the healthcare experience through the strategic delivery of behavior-changing content at critical moments of care. As the nation’s largest and most impactful digital network in 30,000 physician offices, we connect patients, providers and health brands with relevant information that is proven to drive healthier decisions and better outcomes. Learn more at patientpoint.com.
Latest News & Innovations:
- Named A Best Place to Work Across Multiple Prestigious Platforms! Read More
- Featured on Built In's article "Companies That Pay Well". Read More
- Now Culture Content Certified by VentureFizz. Read More
What We Offer:
We know you bring your whole self to work every day, and we are committed to supporting our full-time teammates with a comprehensive range of modernized benefits and cultural perks. We offer competitive compensation, flexible time off to recharge, hybrid work options, mental and emotional wellness resources, a 401K plan, and more. While these benefits are available to full-time team members, we strive to create a positive and supportive environment for all teammates.
PatientPoint recognizes that privacy is important to you. Please read the PatientPoint privacy policy, we want you to be familiar with how we may collect, use, and disclose your information. Employer is EOE/M/F/D/V
Top Skills
What the Team is Saying
What We Do
At PatientPoint, we're transforming every doctor-patient interaction with cutting-edge, technology-driven solutions designed to improve health outcomes and quality of life. By delivering impactful, digital, in-office patient education at no cost to physicians across the country, we empower healthcare professionals to connect more meaningfully with their patients. Through partnerships with trusted healthcare brands like Pfizer, P&G, Sanofi, Merck, NatureMade, and Bristol Myers Squibb, we’re making a real difference. Our mission to empower better health guides everything we do, reaching over 750 million patient visits each year and driving healthier, longer lives for patients everywhere.
From the top down, we operate within a culture of collaboration and open-minded thinking. We are in it to win it as a team working together, not competing with each other. Your thoughts and ideas are equally valued by leadership and your colleagues. Our employees embody our company values: they’re trustworthy, driven, innovative and welcoming of diversity. You’ll enjoy being part of our group.
We’re always learning, and we encourage entrepreneurial thinking. We challenge the status quo and are open to new ideas from every corner of the organization. You can help make a difference in the healthcare industry by discovering groundbreaking solutions that provide value to patients, providers, and sponsors.
As a company that is still growing and always evolving, we provide plenty of career and learning potential. Here, you’ll work to advance the industry, develop your career goals and be rewarded for your efforts. It’s all within reach, because playing a key part in our success will enhance yours.
PatientPoint is the trusted and fully established leader in patient engagement platforms. Our employees are proud to include our name on their resumes. Joining us has definite advantages: stability, rewards and benefits, professional growth potential, plus the knowledge you are in the right place to do your best work.
Why Work With Us
We are a dynamic team committed to empower better health. As a leading digital health company, we innovate to positively impact patient behaviors. Our purpose-driven approach offers an inspirational career opportunity where you can contribute to improving health outcomes for millions of patients nationwide.
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PatientPoint Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
PatientPoint is a remote-first company with teammates in 30+ states. Our headquarters is in Cincinnati, along with our Innovation Center in NYC offers space for in-person collaboration while we stay connected through a strong virtual culture.
