VP of Brand and Global Communications

About us:

Lightricks is an AI-first company creating next-generation content creation technology for businesses, enterprises, and studios with a mission to bridge the gap between imagination and creation. At our core is LTX-2, an open-source generative video model, built to deliver expressive, high-fidelity video at unmatched speed. It powers both our own products and a growing ecosystem of partners through API integration.

The company is also known globally for pioneering consumer creativity through products like Facetune, one of the world’s most recognized creative brands, which helped introduce AI-powered visual expression to hundreds of millions of users worldwide. We combine deep research, user-first design, and end-to-end execution from concept to final render, to bring the future of expression to all.

Why Join Us:

We’re here to push the boundaries of what’s possible with AI and video - not for the buzz, but for the craft, the challenge, and the chance to make something genuinely new.
We believe in an environment where people are encouraged to think, create and explore. Real impact happens when people are empowered to experiment, evolve, and elevate together.
At Lightricks, every breakthrough starts with great people and a collaborative mindset. If you're looking for a place that combines deep tech, creative energy, and zero buzzword culture, you might be in the right place.

Brand Strategy

• Define and lead brand positioning across products and verticals with differentiated, scalable messaging.
• Translate marketing and product objectives into creative frameworks and campaigns that deliver measurable impact.
• Partner with Performance and Product Marketing to ensure brand and growth marketing reinforce each other.
• Shape the company’s external narrative to influence market perception, strengthen investor confidence, and elevate valuation.

Global Communications

• Own the global PR and media strategy, from proactive storytelling and thought leadership to crisis communications.
• Lead executive communications across public and internal channels.
• Develop an internal communications framework (in partnership with People) to ensure clarity, alignment, and advocacy for our mission and culture.

Cross-Functional Collaboration

• Partner with Product Marketing on consistent messaging across the funnel.
• Collaborate with Performance Marketing and Creative on high-impact, brand-driving campaigns.
• Support Sales and Partnerships with compelling narratives that strengthen positioning and open opportunities.

Team Leadership

• Build, manage, and mentor a high-performing team of communications and brand professionals.
• Set and track KPIs such as awareness, sentiment, reach, and share of voice.
• Source, manage, and optimize relationships with agencies and external partners.

• 10+ years of leadership in brand, communications, or related marketing roles, with at least 3 years at VP or executive level.
• Proven success in tech environments with both consumer and B2B exposure.
• Expert at creating narratives that resonate across audiences — from TikTok to TechCrunch to boardrooms.
• Strategic yet execution-oriented, equally comfortable with big vision and rapid iteration.
• Strong grasp of performance marketing and how brand efforts drive and complement growth.
• Collaborative, curious, and low-ego, with a relentless focus on clarity and results.

Bonus

• Experience leading in matrixed, globally distributed organizations.
• Background in journalism, media, content strategy, or creator ecosystems — particularly in AI and generative media.

• Expected salary range for this role is $250,000-$320,000
• Stock options
• Health/dental/vision with majority of premiums paid by the company.
• 401k with company match. (Up to 4%) 
• $3,000 per year provided for lunch. 
• $1,000 Yearly Learning, Development, and Wellness budget.
• 21 Days of PTO.
• Birthdays off! Take a free day off during your birthday month to celebrate.
• Talented teammates and a strong work culture, supporting a healthy work-life balance.

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