About VIVAIA VIVAIA is a global DTC footwear brand launched in the United States in 2020, dedicated to eco-friendly comfort and style. Present in 61+ countries, VIVAIA designs shoes using recycled materials (including Repreve® recycled PET bottles, sugarcane EVA, rice husks, and natural rubber), combining 3D knit technology with wide-foot-friendly designs. With 270K+ Facebook fans and 1.49M+ Instagram followers, VIVAIA is one of the fastest-growing sustainable fashion brands globally.
The Role
• Position: Visual Director
• Reports to: Brand Director (Alan)
• Location: HQ (Open to global locations, foreign nationals preferred)
• Employment Type: Full-time
Role Overview As the Visual Director, you will be the ultimate guardian of VIVAIA's visual identity, establishing and maintaining a unified, high-standard aesthetic across all brand touchpoints globally.
What You'll Do
• Defining Visual Standards: Establishing and elevating the brand's visual guidelines to ensure consistency across all channels and touchpoints.
• Managing Creative Output: Overseeing the creation and execution of all visual assets, from campaigns to daily social media content.
• Cross-functional Collaboration: Working closely with the Brand Director, Social Media, PR, and E-commerce teams to align visual strategies with overall brand and business goals.
• Guiding the Team: Providing clear direction, feedback, and mentorship to internal designers and external creative partners.
• Trend Forecasting: Staying ahead of global fashion, design, and visual trends to keep the brand's aesthetic fresh and relevant.
Who You Are
• Experience: Extensive experience in visual design, art direction, or a similar role, preferably within the fashion, lifestyle, or editorial (magazine) industries.
• Hard Skills: Exceptional portfolio demonstrating a high level of aesthetic judgment, strong conceptual thinking, and proficiency in industry-standard design tools.
• Soft Skills: Excellent communication skills in English, with the ability to articulate visual concepts clearly to stakeholders at all levels.
• Values Alignment: A shared commitment to sustainability, innovation, and creating a positive impact through design.
Requirements
Requirements
• Must-have:
◦ Proven track record of leading visual direction for a global brand or high-profile publication.
◦ Exceptional aesthetic sensibility with a deep understanding of Western/global market trends.
◦ Fluent in English (working language).
• Nice-to-have:
◦ Experience working with cross-cultural teams.
◦ Familiarity with AI-driven design tools and workflows.
Benefits
What We Offer
• Competitive compensation package.
• Comprehensive health and wellness benefits.
• AI-Powered Workplace: All employees have access to unlimited tokens on the world's most advanced AI models (including frontier LLMs). We actively invest in AI capability building across all teams — from retail to HQ — so you can work smarter, not harder.
• Opportunities for professional growth and development in a fast-paced, global environment.
Equal Opportunity Statement VIVAIA is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected characteristic.
Skills Required
- Proven track record of leading visual direction for a global brand or high-profile publication
- Exceptional aesthetic sensibility with a deep understanding of Western/global market trends
- Fluent in English (working language)
- Experience working with cross-cultural teams
- Familiarity with AI-driven design tools and workflows
What We Do
VIVAIA is a global footwear brand founded in 2020, specializing in comfortable, stylish, and sustainable shoes made from eco-friendly and recycled materials. They operate primarily as an internet-first, direct-to-consumer brand.
