VIP Program Manager

Posted 8 Days Ago
Be an Early Applicant
4 Locations
Senior level
Gaming • Software
The Role
As the VIP Program Manager, you will drive player retention and monetization for high-spending players by managing a tiered loyalty program, overseeing personalized rewards, ensuring priority customer support, and collaborating cross-functionally to enhance player engagement. You will also be responsible for monitoring KPIs and reporting insights to leadership.
Summary Generated by Built In

Description

Welcome to Homa, the gaming technology lab that is taking the industry by storm! Our team of over 230 people, hailing from more than 35 different countries, is dedicated to empowering mobile game creators worldwide to bring their creative ideas to the top charts.

Our Homa Lab platform offers a comprehensive suite of cutting-edge tools that allow developers to stay on top of the latest trends, test new features in real-time, and easily distribute and monetize their games. Our success speaks for itself - our apps have been downloaded 1.8 billion times!

Since our inception, we have raised $165 million in total from prominent investors, including Headline, Northzone, Eurazeo, Singular, Quadrille Capital, Fabric Ventures, and Bpifrance. We have also received support from renowned business angels, such as the founders of King, Sorare, and Spotify. But what truly sets Home apart is our team.

We are a diverse group of individuals from different backgrounds, countries, and cultures, all driven by a shared passion for taking over the gaming industry. Our team is rapidly growing, attracting industry veterans eager to help us deliver the next generation of Homa’s games.

Joining Homa means becoming part of a dedicated team creating innovative and high-performing games for players worldwide. If you're ready to take your career to the next level and make a real impact in the gaming industry, then Homa is the perfect place for you. Join us and let's create the future of gaming together!

Role & missions – What you will do 🚀

We are seeking an experienced and passionate VIP Program Manager to lead and manage the VIP program for our growing mobile casual/puzzle game. The ideal candidate will drive player retention, boost monetization, and enhance the overall experience for high-spending players through personalized rewards, exclusive offers, and exceptional support. As the VIP Program Manager, you will be responsible for the strategic planning, execution, and optimization of the VIP program, while working closely with product, marketing, customer support, and analytics teams.

Key Responsibilities:

  • Develop and manage the VIP program: Design and implement tiered loyalty programs based on player behavior, spending, and engagement. Continuously evolve the program to keep high-value players engaged.
  • Player Segmentation and Engagement: Work closely with data and analytics teams to identify and segment VIP players. Create personalized engagement strategies for each tier to drive long-term loyalty.
  • Rewards and Incentives: Oversee the creation of exclusive in-game rewards, such as skins, boosters, events, and offers tailored to high spenders. Manage VIP-exclusive content and special events.
  • Customer Support Oversight: Ensure that VIP players receive priority customer service. Work with the support team to streamline responses and ensure timely and effective resolutions for high-value players.
  • Cross-functional Collaboration: Collaborate with marketing, game designers, and developers to create promotions and exclusive content for VIP players. Work with product teams to tailor game features and challenges for the VIP segment.
  • Monitor and Report KPIs: Regularly monitor key performance indicators (KPIs) such as retention rates, lifetime value (LTV), revenue per user (ARPU), and customer satisfaction. Provide detailed reports and insights to leadership.
  • Program Optimization: Continuously optimize the VIP program through A/B testing, player feedback, and data-driven insights. Implement changes to improve player retention and revenue generation.
Requirements

About you – Who you are 🦄

At least 3–5 years of experience in managing player loyalty programs, VIP programs, or community engagement within the mobile gaming industry, particularly in casual or puzzle genres.

  • Strong understanding of player retention, engagement, and monetization strategies.
  • Ability to work with data analytics tools (e.g., Amplitude, Google Analytics, Braze, or Leanplum) to track performance and optimize programs.
  • Excellent communication and interpersonal skills to interact with cross-functional teams and VIP players.
  • Experience in managing customer support teams, ensuring VIP players receive exceptional service.
  • Creative problem-solving skills to design and execute engaging rewards and events.
  • Familiarity with CRM systems and tools used for player segmentation and personalized messaging.

Good to have 💪

  • Experience working in mobile casual/puzzle games or with in-app purchases (IAP) in a freemium model.
  • A strong passion for creating exceptional experiences for players, particularly VIPs.
  • Ability to manage multiple projects simultaneously with attention to detail and deadlines.
  • Comfort with data analysis to drive decisions and optimize VIP player experiences.
  • An innovative mindset for creating unique rewards and incentives to keep VIP players engaged.

Our Culture—Who we are🪐

At Homa, we are building a community of brilliant talents. We believe that true innovation comes from diversity and collaboration, and that's why we prioritize brainpower and determination over formal education. So if you have the talent, energy and motivation, there is no obstacle to your success here.

As the creative experts behind the platform, we provide developers with the data they need to bring their ideas to life. Our team lives by three central values that guide everything we do:

✨Ambition: we're not afraid to tackle difficult challenges and set our goals extremely high. We're on a mission to revolutionize an industry dominated by well-established companies, and we won't stop until we succeed.

✨Humility: we leave our pride & ego aside. We are always ready to lend a helping hand, celebrate each other's successes, and learn from our failures. As Mr. Lamar said, "Sit down. Be humble."

✨Curiosity: we keep our minds open and never stop learning. We believe that questioning everything is the best way to stay ahead of the curve, and we encourage all our team members to stay curious and never stop exploring new ideas.

At Homa, you'll be challenged, supported, and inspired every day, and we can't wait to see what you bring to the table.

Benefits

Perks & Benefits 🎁

While success is its own reward, here are some of the benefits that come with working at Homa:

  • We offer essential benefits in France and specific locations, including health insurance, meal vouchers, public transport subsidies, childcare benefits, and life insurance
  • If you're interested in working from our newly renovated Paris HQ with a rooftop garden and WeWork amenities, we have a desk waiting for you
  • You will be working in English with our international team of top-tier talents from 35+ countries
  • You will be able to attend diverse team events and Workations (the famous company-wide Homa trip)
  • You will have bi-annual reviews with your manager to reflect on your performance, celebrate wins, and receive constructive feedback

The Company
HQ: Paris
539 Employees
On-site Workplace
Year Founded: 2018

What We Do

Homa is a gaming technology lab that gives game creators the data-driven tools and human expertise needed to turn their creative ideas into commercial hits. By smashing the odds with data, Homa is the cheat code supercharging developer fortunes. It’s a full-on game changer for game makers.

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