VIP CRM Team Lead

Posted 8 Days Ago
Be an Early Applicant
POL
Junior
Business Intelligence
The Role
Leading and managing the VIP CRM team, developing strategies and campaigns, analyzing performance metrics, and overseeing recruitment and training.
Summary Generated by Built In

Growe is a leading business advisory and services group in iGaming and Entertainment. We are creators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, we help businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth.

Our expertise spans across key areas: from business and brand strategy development to market research, marketing solutions, IT customization, organizational structuring, and talent management. We partner with our clients to turn challenges into competitive advantages, ensuring successful market entries and long-term global expansion.

At Growe, there are no limits to our ambitions! We boldly break stereotypes and strive for unparalleled achievements in an ever-changing industry. 

Are you ready to grow with us?

Growe welcomes those who are excited to:
  • Lead and manage the VIP CRM team by setting goals and defining clear KPI’s as well as establishing efficient workflows and ensuring high team performance;

  • Develop and execute VIP CRM strategies and roadmap for the region, present updates to C-level management and stakeholders;

  • Design and implement tailored VIP CRM campaigns, focusing on segmentation and customer gaming patterns;

  • Plan, track the quarterly bonus budget and build, implement new bonus mechanics and promotional campaigns;

  • Monitor the performance of campaigns and conduct A/B testing;

  • Oversee monthly bonus spending, ensuring it aligns with the regions KPI plans;

  • Analyze key VIP CRM metrics and use data to align with strategy plans;

  • Prepare detailed reports on VIP CRM performance, campaign outcomes and A/B test results and present them to senior management;

  • Attend regular meetings and collaborate with other departments (e.g., Account Management, Customer Support);

  • Oversee the recruitment, onboarding and training of new VIP CRM team members, set and review team KPIs, ensuring high performance and accountability.

We need your professional experience:
  • 2+ years of experience in CRM within the iGaming industry;

  • 1+ years of experience in a leadership role;

  • Experience in the iGaming industry (will be a plus);

  • Experience managing VIP segments and executing high-value retention strategies;

  • Proficiency in CRM tools, marketing automation platforms, and performance tracking tools;

  • A good understanding of player behavior is a strong advantage;

  • An Upper-intermediate level of English (written and spoken).

We appreciate if you have those personal features:
  • Leadership skills, ability to lead a strong team of CRM Managers;

  • Strong communication and presentation skills with the ability to create and deliver compelling reports and proposals;

  • Comfortable working under pressure and managing multiple deadlines simultaneously;

  • Strong analytical and data interpretation skills with the ability to make strategic decisions based on data.

We are seeking those who align with our core values:
  • GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

  • DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

  • BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

What we offer:
  • Medical insurance and financial aid;

  • Benefit Cafeteria (compensation for the gym/stomatology/psychological service & etc.);

  • 100 % paid sick leaves;

  • Paid vacation;

  • Annual salary review (based on performance);

  • Individual annual training budget which allows to visit paid conferences, training sessions, English lessons, workshops, etc.;

  • Growe University (Leadership Programs, Knowledge sharing, Webinars, etc.);

  • Personal development plan;

  • Corporate events and team-building activities;

  • Growe Care (Well-being Program).

Top Skills

Crm Tools
Marketing Automation Platforms
Performance Tracking Tools
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The Company
HQ: Warsaw
511 Employees
Year Founded: 2019

What We Do

Growe is a leading business advisory and services group in iGaming and Entertainment. We are creators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, we help businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth.

Our expertise spans across key areas: from business and brand strategy development to market research, marketing solutions, IT customization, organizational structuring, and talent management. We partner with our clients to turn challenges into competitive advantages, ensuring successful market entries and long-term global expansion.

We Are Opportunities Unlockers.
Our approach is rooted in identifying potential and unlocking opportunities — whether it’s launching new iGaming brands worldwide or giving our team players a once-in-a-lifetime chance to thrive.

Grow. Win. Repeat.

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