Vice President, Product Marketing

Posted 3 Days Ago
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Redwood City, CA
In-Office
250K-350K Annually
Expert/Leader
Artificial Intelligence • Big Data • Machine Learning • Software
The Role
Lead and grow the product marketing team for C3 AI, focusing on product messaging, customer engagement, and go-to-market strategies. Collaborate with sales and product management to drive revenue growth and market positioning.
Summary Generated by Built In

C3 AI (NYSE: AI), is the Enterprise AI application software company. C3 AI delivers a family of fully integrated products including the C3 Agentic AI Platform, an end-to-end platform for developing, deploying, and operating enterprise AI applications, C3 AI applications, a portfolio of industry-specific SaaS enterprise AI applications that enable the digital transformation of organizations globally, and C3 Generative AI, a suite of domain-specific generative AI offerings for the enterprise. Learn more at: C3 AI

C3 AI is hiring a Vice President, Product Marketing to lead and grow the product marketing organization at C3 AI. Your team will be responsible for product marketing of C3 AI’s core Agentic AI Platform and tools, C3 AI’s cross-industry AI and Generative AI applications, and new products and innovations, such as C3 AI Agentic Process Automation.  The Product Marketing organization is responsible for outbound, go-to-market, and commercial aspects of C3 AI’s products.  Product Marketing will interact with C3 AI’s existing and prospective customers to bring the voice of our customers to our product roadmap; evangelize for C3 AI customers (business users, developers, data scientists); develop product messaging and positioning; enable sales with a robust portfolio of content; develop messages to support our GTM; help craft product pricing; engage with analysts; and work with marketing to run effective customer engagement and awareness campaigns.

We’re looking for someone with an entrepreneurial mindset and strong strategic judgment who remains fully engaged in the work, not just at key moments but as part of how they lead. You enjoy building from scratch, experimenting with new ideas, and pushing into emerging spaces. You think creatively, analyze problems with rigor, and communicate with clarity. You also know how to grow and motivate teams and connect deeply with customers.

Responsibilities:

  • Build and lead a team of high performing product marketers inspiring them to grow and build their careers while also helping to prioritize activity within a demanding high growth company.
  • Develop a deep understanding of customer requirements (through research and engaging in direct customer calls) and partner with Product Management to influence roadmap priorities.
  • Work with Sales and Pre-sales to inspire, motivate and ultimately win customer business through the sales cycle; support development of compelling demonstrations of C3 AI products; meet and interact with customers through the sales cycle.
  • Develop compelling and easy to understand product content for Sales and Pre-sales including sales training on products, positioning, competitive analyses, FAQs, and cheat sheets.
  • Develop compelling external product content including data sheets and product case studies, website content, blogs, webinars, solution guides, product launches, etc.
  • Work with marketing to enable appropriate product positioning and product materials on the C3 AI website; create and run campaigns to generate sales leads.
  • Showcase C3 AI products at marquee events hosted by C3 AI or by C3 AI key partners.
  • Analyze and propose pricing for all of C3 AI’s products.
  • Present with authority at industry conferences, panels, and customers and internal events.
  • Develop a thorough understanding of the full suite of C3 AI products and represent the capabilities of these products to customers.
  • Effectively and proactively communicate with customers and build a trusted advisor relationship.
  • Regular travel (25+%) to customer sites is required.

Requirements:

  • Bachelor of Science in Computer Science, Engineering, or similar field and Master of Science or Business Administration degrees.
  • 15+ years’ experience delivering compelling product marketing results and product revenue growth.
  • 10+ years managing individual contributors including hiring, inspiring and leading within a fast paced organization.
  • Experience managing and developing new product marketing programs with clear data driven results.
  • Experience managing product positioning, competitive analysis, and product pricing.
  • Ability to develop product strategy and execute against strategic plans.
  • Excellent verbal and written communication and presentation skills.
  • Experience collaborating effectively with both sales and product management to achieve results.
  • Demonstrated success in driving successful customer engagement leading to customer advocacy and partnership.
  • Ability to juggle projects simultaneously, working both independently and collaboratively across diverse teams.

Candidates must be authorized to work in the United States without the need for current or future company sponsorship.

C3 AI provides excellent benefits, a competitive compensation package and generous equity plan. 

California Base Pay Range
$250,000$350,000 USD

C3 AI is proud to be an Equal Opportunity and Affirmative Action Employer. We do not discriminate on the basis of any legally protected characteristics, including disabled and veteran status. 

Top Skills

Ai Applications
Competitive Analysis
Product Marketing
Product Messaging
SaaS
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The Company
Redwood City, CA
923 Employees
Year Founded: 2009

What We Do

C3 AI is the leading Enterprise AI software provider for accelerating digital transformation.

Digital transformation is about leveraging big data and the internet of things to improve performance of assets and predict shortfalls before they happen — all through artificial intelligence and machine learning. Get ahead of supply chain delays before they affect your delivery deadlines. Predict maintenance needs to increase asset uptime, replacing or repairing parts before failure. Reduce energy costs and track sustainability goals in real time, improving building operations and reducing greenhouse gas emissions. Connect disparate health record systems to optimize patient visits and decrease waitlist time.

At the core of all C3 AI products is a proprietary, model-driven AI architecture that dramatically enhances data science and application development. The C3 AI Platform allows customers to develop, deploy, and operate large-scale AI, predictive analytics, and IoT applications. And a broad portfolio of turnkey AI applications allows for even faster development and deployment. From reliability and readiness to supply chain optimization and energy management, C3 AI has deep industry expertise to get your enterprise started on its digital transformation.

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