Vice President, Marketing, Matterport

Job Description

CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces, and 3D digital twin technology.  Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world’s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.  

We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers.  We’ve continually refined, transformed, and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors.  We continue that effort today and are always working to improve and drive innovation.  This is how we deliver for our customers, our employees, and investors.  By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.  

About Matterport:

Matterport, a CoStar Group brand, the global leader in 3D digital twin technology, spatial data, and AI-driven solutions for the built world. Our platform transforms the way commercial real estate professionals’ market, manage, and reimagine properties by delivering immersive, data-rich digital experiences. Millions of buildings in more than 170 countries have been transformed into immersive Matterport digital twins to improve every part of the building lifecycle from planning, construction, and operations to documentation, appraisal, and marketing.

About the Role:

The Vice President, Marketing – Matterport will define and execute the B2B marketing strategy and lead the global marketing team that positions Matterport as the essential digital twin and spatial intelligence provider for commercial real estate in all markets around the world. This executive will oversee all aspects of marketing strategy, campaign development, product positioning, and go-to-market execution, driving exponential growth and adoption of Matterport solutions.

This is a senior leadership role requiring deep expertise in B2B marketing, strong commercial real estate or technology sector experience, and a proven ability to build, lead, and inspire high-performing marketing teams.

By combining Matterport’s groundbreaking technology with the scale, stability, and resources of CoStar Group, you will be at the forefront of redefining how the world experiences and manages real estate.

This position is located in Arlington, VA and in office Monday through Friday.

Responsibilities:

Strategy & Leadership

• Define Matterport’s marketing vision and strategy in alignment with CoStar Group’s corporate objectives.
• Position Matterport as the global market leader in digital twins, AI-driven property insights, and spatial technology.
• Partner with Product, Sales, and Research to develop go-to-market plans that prioritize target audiences, craft compelling value propositions, and accelerate adoption.

Go-to-Market Execution

• Oversee development and execution of multi-channel marketing campaigns that drive acquisition, retention, and brand leadership.
• Direct product launch planning and execution, ensuring consistent, differentiated messaging and impactful campaigns.
• Provide insights into market trends, competitive activity, and customers’ needs to guide positioning and strategy.

Data & Performance Management

• Establish metrics, dashboards, and reporting to measure marketing’s impact on sales, revenue, and client engagement.
• Leverage data-driven insights to continuously optimize spend, ROI, and campaign performance.
• Ensure customer feedback and market intelligence inform product marketing, sales enablement, and client engagement initiatives.

Brand & Market Presence

• Build brand awareness, perception, and preference for Matterport across the commercial real estate sector.
• Champion thought leadership initiatives, including high-visibility industry events, partnerships, and content programs.
• Ensure Matterport is recognized as the cutting-edge proptech solution within commercial real estate.

Team & Organizational Development

• Recruit, develop, and retain a diverse, high-performing marketing team.
• Foster a culture of innovation, collaboration, and accountability within the Matterport marketing team and across CoStar Group.
• Collaborate closely with CoStar Group’s centralized Marketing Services and Operations teams to deliver best-in-class execution.

Qualifications: 

• Bachelor’s degree required from an accredited, not-for-profit University or College. 
• 15+ years of progressive B2B marketing experience, ideally in SaaS or technology industries.
• Proven success leading global marketing strategies for innovative products in high-growth companies.
• Deep knowledge of go-to-market planning, digital marketing, demand generation, and product positioning.
• Demonstrated ability to translate market trends and customer insights into actionable strategies.
• Strong business acumen and track record of delivering measurable business impact.
• Superior communication, presentation, and stakeholder management skills, including executive-level influence.
• Experience building and leading marketing teams in a complex, matrixed, $1B+ organization.
• Strategic Vision: Ability to define and execute a long-term vision that balances innovation with business outcomes.
• Leadership & People Management: Proven ability to attract, develop, and inspire high-performing teams.
• Market Insight: Skilled at leveraging qualitative and quantitative data to anticipate market shifts and inform strategy.
• Innovation Mindset: Creative and entrepreneurial thinker who embraces new ideas, technologies, and approaches.
• Collaboration: Strong ability to work across functions in a highly matrixed environment.
• Execution Excellence: Consistent record of delivering measurable results through integrated, scalable campaigns.
• A track record of commitment to prior employers.

Preferred Skills and Qualifications: 

• MBA or equivalent advanced degree. 
• Passion for technology and innovation, with expertise in areas such as AI, data, and digital experience platforms .

WHAT’S IN IT FOR YOU? 

When you join CoStar Group, you’ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. 

We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, and tuition reimbursement. 

Our benefits package includes (but is not limited to): 

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug 
• Life, legal, and supplementary insurance 
• Virtual and in person mental health counseling services for individuals and family 
• Commuter and parking benefits 
• 401(K) retirement plan with matching contributions 
• Employee stock purchase plan 
• Paid time off 
• Tuition reimbursement 
• On-site fitness center and/or reimbursed fitness center membership costs (location dependent), with yoga studio, Pelotons, personal training, group exercise classes 
• Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups 
• Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks 

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CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing