Vice President, Digital Strategy

Posted 9 Days Ago
Be an Early Applicant
New York, NY
Hybrid
179K-255K Annually
Senior level
AdTech • Digital Media • Internet of Things • Marketing Tech • Mobile • Retail • Software
Let’s build the future – together.
The Role
The Vice President of Digital Strategy leads the digital transformation roadmap, enhancing customer experience using data analytics and AI. They collaborate across teams to implement self-service strategies and ensure alignment with business objectives.
Summary Generated by Built In
Are you looking to Optimize your life? Start your exciting path to a rewarding career today!
We are Optimum, a leader in the fast-paced world of connectivity, and we're on the hunt for enthusiastic professionals to join our team! We understand that connectivity isn't just a luxury anymore - it's a necessity that empowers lives, fuels businesses, and drives innovation. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. We owe our success to our amazing product, commitment to our people and the connections we make in every community.
If you are resourceful, collaborative, team-oriented and passionate about delivering consistent excellence, Optimum is the Company for you!
We are Optimum!
Job Summary
The Vice President of Digital Strategy will own the development of the enterprise-wide digital transformation roadmap and strategy with a path to delivering to digital first. This leader will own, lead, iterate and measure the success of the strategy. Reporting to the SVP of Customer Experience and Digital, the Vice President of Digital Strategy will lead a lean, high-impact and strategic team. This leader will collaborate and partner across Product, Technology, Consumer, and other Customer Experience and Operations teams to influence, shape and deploy digital strategies that will enhance the customer experience while positively impacting key business metrics. This position is open to qualified candidates who are able to travel to or live in the great New York City area, and adhere to the corproate hybrid in-office policy.
Responsibilities
  • Acts as the digital thought leader for the enterprise, leading a small, high impact team that drives digital thought-leadership for the organization.
  • Responsible for efforts to enhance the digital customer journey and uses data analytics to inform decisions, measure performance, iterate on the overall digital strategy
  • Conducts competitive and market analysis and maintain awareness of how advanced self-service strategies and tactics work in the Cable & Telecommunication marketplace
  • Conducts periodic consumer insights assessments that identify consumer needs and expectations with self-service capabilities
  • Identifies ways to simplify and enhance the self-service customer experience, including usage of automation, AI, and analytics including identification of use cases for automation and application of AI in customer service and support
  • Researches changing technology landscape and applicability to digital first vision
  • Drives digital self-service transformation, adopting a proactive customer focuses framework intended to achieve outcomes inclusive of improved customer experience, containment rates and reduction to live-assist volume
  • Develops business cases for self-service roadmap
  • Drives alignment across all business units of digital objectives, roadmaps and initiatives to return the highest ROI
  • Creates, implements, and improves on Omni channel Digital Self Service strategy that aims to deliver seamless service interactions, regardless of engagement channels
  • Consolidates self-service business requirements from all segments, channels, and geographies; provide a single business plan and deliver updates on digital self-service strategy and program updates to senior leaders across the organization
  • Partners closely and collaborate with data management teams, strategy teams, and other analytics resources to build business cases for digital investments across multiple functional groups
  • Develops and maintain a communications plan for stakeholders and process participants
  • Leads a digital council to drive the strategy and culture of digital first

Qualifications
Key Qualifications
  • Bachelors degree. MBA or Advanced degree in technology preferred
  • Significant experience in leading and owning the development of an enterprise- wide digital transformation strategy with proven experience in evolving the customer experience for B2C environment.
  • Skilled in leveraging data analytics for various decision points and consideration with architecting the customer experience journey. Experience with A/B testing, user research, and customer feedback loops is highly valued.
  • Strong market and competitive analysis skills with ability to research industry trends and derive self-service strategies that respond to evolving consumer needs.
  • Proficiency in identifying and implementing automation, AI, and analytics to simplify and enhance customer experience. The candidate should be current on the latest technology trends and their applicability to a digital-first vision.
  • Experience in creating and implementing an omnichannel digital self-service strategy that ensures seamless service interactions across all engagement channels.
  • The ability to develop business cases for a self-service roadmap and align digital objectives with business units to ensure a high return on investment (ROI).

Desired Skills and Attributes
  • The ability to develop business cases for a self-service roadmap and align digital objectives with business units to ensure a high return on investment (ROI)
  • Excellent communication skills with proficiency in communicating and presenting oral and written concepts, business cases and analysis to diverse audiences including technical, product, GTM/sales, and executive level functional leaders
  • Effective stakeholder alignment and collaboration skills with ability to partner with various teams garnering input, conveying needs and influencing direction and roadmaps that achieve alignment across teams.
  • Strong analytical and problem-solving skills to identify pain points in the customer experience and create solutions. The candidate should be focused on achieving outcomes such as improved customer experience, containment rates, and reduced live-assist volumes.

At Optimum, we're fueled by our four core pillars: Taking Ownership, Upholding Transparency, Creating Community, and Demonstrating Expertise. Our commitment to empowering employees to take responsibility and embrace proactive problem-solving underpins Taking Ownership. Upholding Transparency is at the core of our culture, with open and honest communication fostering trust among our dedicated team and loyal customers. Creating Community is more than a goal; it's our daily commitment to fostering an environment of collaboration, innovation, and positivity. Demonstrating expertise is a promise we uphold through continuous learning and engagement with our customers to consistently deliver top-quality products and services. These pillars not only shape our culture but define Optimum as a place of excellence, trustworthiness, and thriving community, and we invite you to be a part of our journey.
If you have the drive to succeed and are ready to embark on a thrilling career, seize this opportunity today, and join our winning team, so together, we'll shape the future of connectivity.
All job descriptions and required skills, qualifications and responsibilities for a particular position are subject to modification by the Company from time to time, in the Company's discretion based on business necessity.
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $178,500.00 - $255,000.00 / year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
We appreciate your interest in this opportunity. Applicants must be authorized to work for ANY employer in the U.S. Please note that at this time, we do not provide visa sponsorship for employment.
Nearest Major Market: Brooklyn
Nearest Secondary Market: New York City

Top Skills

AI
Automation
Data Analytics

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The Company
HQ: Long Island City, NY
9,000 Employees
Year Founded: 1973

What We Do

We Make a Difference Because We Are the Difference!

At Optimum, we’re not just connecting people – we’re transforming how they experience the world. With a footprint spanning 21 states and serving approximately 4.5 million residential and business customers, we're building the future of connectivity through innovative services like Optimum Fiber Internet, Optimum TV, and Optimum Mobile. This connectivity wouldn’t be possible without our tremendous workforce of driven employees who are dedicated to ensuring the best possible experience for all of our customers and co-workers

We’re a team of bold thinkers, curious leaders, and collaborative problem-solvers, united by a culture that values inclusion, innovation, and impact. At Optimum, every voice matters, every idea counts, and every team member has the opportunity to grow, lead, and make a difference. From developing next-gen technology to bridging the digital divide to supporting education and emergency response efforts, we lead with purpose and heart. Our Be The Difference initiative drives us to make a positive impact, ensuring that our efforts resonate far and wide.

From our products and services to our community impact, we are creating connections, driving innovation and POWERING this world forward. You can be a part of an exciting and transformational workplace at Optimum. Join us to Be the Difference!

Let’s build the future – together.

Why Work With Us

Optimum is a family of brands covering the telecommunications, news, media and advertising spaces. There is overlap across all of our businesses and some roles offer the opportunity to support multiple brands!

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Optimum Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
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