Vice President, Brand Marketing PR (Consumer Tech client)

Reposted 21 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
95K-155K Annually
Senior level
Agency
The Role
The VP will lead brand marketing initiatives for a tech client, develop launch strategies, manage teams, and drive PR efforts globally.
Summary Generated by Built In

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions.

This role is open to be based from: New York, NY

Edelman is seeking a VP for a hybrid brand-tech role to lead culturally grounded, insight-driven work that earns attention and drives business impact for a leading electronics brand.

This VP will be integral in supporting one of Edelman’s largest and longest-running clients with out-of-the-box thinking that taps into the ever-evolving media landscape. This person should be ambitious and excited about creating effective launch strategies, executing media events, and effectively cultivating a high-performance team.

This VP is both a leader and a doer, able to delegate and triage complex workflows while actively contributing to daily deliverables themselves.

Travel is a requirement of this role. Trips of 2+ weeks to Asia or Europe will be required, usually approximately once per quarter but cadence can vary. Due to an upcoming event, we will only consider candidates who are available to travel July 15-30, 2026.  

What You’ll Do

  • Develop integrated product launch strategies in collaboration with our Strategy and Data & Intelligence partners

  • Guide work from insight to execution to reporting, ensuring quality, consistency and brand alignment

  • Model and develop an engaged and performance-led culture among a team that spans three global markets, in partnership with other global leads

  • Manage multiple workstreams in a fast-moving environment with evolving priorities

  • Drive a variety of work that maps to multiple product launch cycles per year, including but not limited to: Developing earned PR tactics for traditional media, influencer/creator, analysts, and more; developing original IP to evolve thought leadership; planning large-scale, experiential media events; executing media partnerships; writing product messaging; writing executive talking points and editorials; overseeing reporting & measurement of PR performance

  • Work with a global mindset, embracing collaboration that spans time zones and creating PR strategies that must activate in multiple countries

  • Help operationalize AI use across the team

What You Bring

Basic Qualifications:

  • A bachelor’s degree in a relevant field (public relations, communications, English, journalism, advertising, business) or equivalent work experience

  • 7+ years’ experience in communications or public relations

  • Experience working on large B2C clients

  • Advanced writing skills and ability to translate ideas into compelling communications plans

  • Enthusiasm for technology, AI and shaping global brands

  • Able to work a hybrid schedule in the New York City office

  • Able to travel at least two weeks internationally every quarter

Leadership & Collaboration

  • Confident client partner with experience presenting to senior stakeholders

  • Ability to keep multiple deliverables and workstreams on track, managing all stakeholders and contributors

  • Strong people leader, invested in mentorship and coaching

Operational Rigor

  • Keen eye for detail, organization and quality assurance

  • Experience writing SOWs and/or overseeing account budgets, staffing, and operations

What Sets You Apart

  • Strong point of view on culture, media and consumer behavior

  • Motivation to take on unique and challenging opportunities that grow our business and expand your personal/professional horizons

  • Well-developed systems for execution, learning, and adapting

#LI-MB

$95,000-$155,000 a year

An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.

DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know.

Skills Required

  • Bachelor's degree in public relations, communications, or related field
  • 7+ years' experience in communications or public relations
  • Experience working on large B2C clients
  • Advanced writing skills
  • Enthusiasm for technology and AI
  • Experience writing SOWs and overseeing account budgets

Edelman Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Edelman and has not been reviewed or approved by Edelman.

  • Healthcare Strength Benefits are described as comprehensive, with health plans commonly framed as a strong part of the overall package. Mental and physical well-being programs are also emphasized as meaningful support.
  • Flexible Benefits Work flexibility is positioned as a standout, including hybrid routines and a “Work From Anywhere” option for part of the year. Flexible public holidays are also highlighted as adding practical choice to how time is used.
  • Retirement Support Retirement offerings such as a 401(k) match (and pension-style contributions in some markets) are consistently presented as a solid component of total rewards. This tends to improve overall package value even when base pay feels less competitive.

Edelman Insights

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The Company
Atlanta, GA
6,475 Employees
Year Founded: 1952

What We Do

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders. We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements. Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society. Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities

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