Vice President, Business Development – KRC Research

Vice President, Business Development – KRC Research

Are you passionate about growing businesses, building relationships, and driving impactful insights? At KRC Research, we’re looking for a results-oriented Vice President to lead our business development efforts and play a pivotal role in growing our portfolio of clients. In this role, you’ll partner with some of the most influential organizations across industries to deliver cutting-edge research solutions that solve their biggest challenges. Backed by the resources of Interpublic Group (IPG), KRC Research provides an exciting environment for entrepreneurial thinkers who are ready to lead with vision, creativity, and a relentless drive for success.

About the Role

This is a leadership role for a bold, entrepreneurial business development professional who thrives on driving growth, deepening client relationships, and unlocking new opportunities. While a strong foundation in market research is required, the primary focus of this position is on building a robust sales pipeline, generating substantial new business revenue, and expanding KRC Research’s reach.

As Vice President, you’ll have the opportunity to shape the future of KRC Research, grow a high-performing team, and leave a lasting impact on the trajectory of the business. This role calls for an individual with a sales-driven mindset, a passion for delivering client success, and the ability to translate insights into action.

What You’ll Be Doing

Driving Business Development (Primary Focus)

• Own revenue generation: You’ll lead efforts to secure new business, from identifying leads to delivering winning pitches that generate significant revenue.
• Lead KRC’s growth strategy: Develop and execute a sales strategy to expand into new industries, markets, and service offerings.
• Grow existing accounts: Work with current clients to identify new needs and proactively introduce innovative solutions to deepen partnerships and increase revenue.
• Mentor and inspire: Help coach and develop team members to build their business development skills, fostering a culture of entrepreneurial thinking across the organization.
• Collaborate across IPG: Leverage relationships and resources within the global IPG network to expand KRC’s footprint and offer integrated client solutions.

Building Strategic Partnerships

• Act as a trusted advisor to senior clients, partnering with them to solve complex business challenges through intelligent, data-driven insights.
• Proactively identify industry trends and opportunities to position KRC Research as a leader in addressing emerging client needs.
• Build enduring relationships with C-suite executives, offering value beyond research to inform strategic decision-making.

Providing Research Expertise

• Partner with internal teams to design customized, innovative research solutions that deliver actionable and measurable insights for clients.
• Ensure all research engagements meet the highest standards of excellence, from methodology to final deliverables.
• Serve as a bridge between client goals and internal teams, ensuring results align with strategic objectives.

Championing Team Growth and Collaboration

• Lead and inspire a talented team of researchers and strategists, fostering an environment where innovation, collaboration, and inclusivity thrive.
• Work closely with leadership across IPG’s agencies to develop cross-functional solutions that exceed client expectations.
• Contribute to thought leadership, marketing, and new service development initiatives to elevate KRC’s profile in the market research field.

What We’re Looking For

Qualifications

• Bachelor’s degree in business, market research, or a related field (advanced degrees preferred).
• 10+ years of experience in market research or a related field, with significant focus on business development and sales.
• Demonstrated success in growing revenue streams, securing high-value partnerships, and expanding into new markets.
• Strong understanding of quantitative and qualitative research methods and their application to real-world business solutions.
• Exceptional written and verbal communication skills, with the ability to craft compelling pitches and proposals.
• Advanced problem-solving skills to address client challenges and identify actionable opportunities.
• Entrepreneurial mindset with a proven ability to thrive in fast-paced, results-driven environments.
• Authorization to work in the U.S.

Desired Attributes

• Sales-Driven Mindset: You thrive on meeting revenue targets, seizing opportunities, and building lasting client partnerships.
• Collaborative Leadership: You foster strong team dynamics while empowering others to drive results.
• Executive Presence: You inspire confidence in clients and internal teams alike with your ability to clearly articulate ideas and guide complex discussions.
• Passion for Innovation: You’re eager to redefine what’s possible in market research, introducing new ideas and approaches to drive success.

Why Join KRC Research?

At KRC Research:

• You’ll work with incredible clients: From Fortune 500 brands to global nonprofits, you’ll partner with organizations solving some of today’s most complex challenges. Recent work has included helping clients navigate reputation management and establish thought leadership in AI.
• You’ll shape the future of the business: Your expertise and drive will directly shape KRC’s growth, positioning the firm for long-term success.
• You’ll be part of a collaborative, inclusive team: Innovation thrives when diverse talent works together. At KRC, we’re committed to fostering an inclusive workplace where everyone’s voice is valued.
• You’ll have the resources of IPG: As part of Interpublic Group, one of the world’s largest marketing and communications networks, KRC offers unparalleled access to tools, technology, and expertise to help you succeed.

About KRC Research

KRC Research is a leading market research firm specializing in translating complex data into actionable insights that help brands grow, protect their reputation, and achieve their business goals. By leveraging our deep expertise and the resources of IPG, we deliver impactful solutions that empower clients to stay ahead of the curve in an ever-changing landscape.

Our firm is rooted in a culture of collaboration, innovation, and excellence, paired with a strong commitment to diversity, equity, and inclusion. KRC Research is proud to be an Equal Opportunity Employer, and we encourage qualified applicants from all backgrounds to apply.

Salary range: $100,000.00 - $150,000.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

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