UX Researcher

With 650 colleagues spread over 60 teams across Europe, Sanoma Learning's Digital Products department contributes to our company's goal of helping students reach their full potential with our best-in-class learning solutions. Together, we innovate and contribute to an ever-changing world of education.

We all share a deep-rooted passion for education. Every day, our methods and technology positively impact millions of young minds across Europe. Within our Product organization, you will join the largest cross-cultural community of Sanoma Learning and contribute to the digital transformation and future of education in Europe.

Sanoma Learning is part of Sanoma, an innovative and agile learning and media company impacting the lives of millions of people every day.

For more information:
www.sanoma.com
www.sanomalearning.com

Deze functie rapporteert rechtstreeks aan de User Research Competence Lead en maakt deel uit van de Digital Products Product Management-organisatie.

Ons internationale User Research-team bestaat uit collega’s gevestigd in Finland, Zweden, Italië, Polen, Nederland, Duitsland en Spanje. Deze functie is gevestigd in Nederland, met flexibele mogelijkheden voor remote werken en toegang tot ons kantoor in Den Bosch.

Het team werkt samen over verschillende markten om digitale leeroplossingen van wereldklasse te creëren, gebaseerd op gebruikersinzichten. User Researchers helpen Sanoma Learning-producten betekenisvolle waarde te leveren aan docenten en studenten via evidence-based inzichten.

Samen met een andere in Nederland gevestigde User Researcher voer je onderzoek uit in Nederland en België, terwijl je ook bijdraagt aan bredere cross-market initiatieven.
 

• Kwalitatief onderzoek uitvoeren met behulp van diverse methoden, waaronder interviews, online panels, dagboekstudies, veldonderzoek, usability testing, heuristische en cognitieve evaluaties en co-creatiesessies

• Eigenaarschap nemen over onderzoek van begin tot eind, van desk research en hypothesedefinitie tot planning, uitvoering, synthese en communicatie van inzichten

• Onderzoeksbevindingen vertalen naar duidelijke en bruikbare aanbevelingen die product- en designbeslissingen ondersteunen

• Nauw samenwerken met productmanagers, pedagogische experts en designers om concepten te evalueren, ideeën te verkennen en early-stage discovery te ondersteunen

• Samenwerking faciliteren en stimuleren met stakeholders binnen product-, design- en developmentteams in een internationale omgeving

• Een sterk begrip behouden van lokale gebruikers- en marktbehoeften, terwijl je bijdraagt aan bredere cross-market perspectieven

• Bijdragen aan en onderhouden van user journeys en andere onderzoeksartefacten

• Samenwerken met het internationale User Research-team om onderzoekspraktijken, frameworks en manieren van werken te definiëren en verder te ontwikkelen

• Een user-centred cultuur ondersteunen en versterken door gebruikersbehoeften te vertegenwoordigen en inzichten te communiceren naar diverse doelgroepen

• Af en toe on-site onderzoek uitvoeren, waaronder schoolbezoeken binnen lokale markten
   

• Diploma of relevante achtergrond in user-centred design, HCI, psychologie of een gerelateerd vakgebied

• 4+ jaar ervaring in user research met een sterke focus op kwalitatieve methoden

• Ervaring met het zelfstandig uitvoeren van onderzoek, van probleemdefinitie tot het opleveren van inzichten die productbeslissingen beïnvloeden

• Begrip van hoe agentic AI user research-workflows kan ondersteunen en versterken, gecombineerd met openheid om te experimenteren met en te leren over nieuwe AI-gedreven benaderingen

• Interesse in en begrip van de toekomst van K–12 digitaal leren

• Ervaring met conceptverkenning en early-stage discovery

• Ervaring met werken in multinationale en cross-functionele teams binnen matrixorganisaties

• Sterke communicatie- en facilitatievaardigheden met een proactieve en hands-on mindset

• Vermogen om zelfstandig te werken en tegelijkertijd effectief samen te werken binnen een team

• Vermogen om ambiguë vraagstukken te structureren tot duidelijke onderzoeksaanpakken

• Nieuwsgierig, empathisch, met sterk systemisch denken en sensemakingvaardigheden

• Uitstekende schriftelijke en mondelinge beheersing van het Engels

• Native or near-native Dutch is verplicht, aangezien onderzoek in de lokale taal wordt uitgevoerd
   

• Ervaring met mixed-methods onderzoek

• Vermogen om conceptontwikkeling te ondersteunen via schetsen, Figma of het visueel kaderen van ideeën

• Ervaring binnen onderwijs- of digitale leeromgevingen

• Ervaring met het bouwen of experimenteren met agentic AI-workflows ter ondersteuning van user research-activiteiten

• Aanvullende Europese talen zoals Zweeds, Fins, Italiaans, Spaans, Duits, Frans of Pools
   

Als dit voor jou de juiste kans lijkt en je gepassioneerd bent over het maken van impact in het onderwijs en het verder ontwikkelen van manieren van werken in het AI-tijdperk, stuur dan je motivatiebrief, CV en portfolio in het Engels, aangezien dit onze corporate voertaal is.

We zijn niet op zoek naar perfect afgewerkte portfolio’s, maar juist naar eerlijke en authentieke voorbeelden die jouw expertise en manier van denken laten zien.

Houd er rekening mee dat sollicitaties zonder motivatiebrief en portfolio niet in behandeling worden genomen.

This position reports directly to the User Research Competence Lead and is part of the Digital Products Product Management organization.

Our international User Research team includes colleagues based in Finland, Sweden, Italy, Poland, the Netherlands, Germany, and Spain. This position is based in the Netherlands, with flexible remote working and access to our Den Bosch office.

The team collaborates across markets to create world-class digital learning solutions grounded in user insights. User Researchers help Sanoma Learning products deliver meaningful value to teachers and students through evidence-based insights.

Together with another Netherlands-based User Researcher, you will conduct research in the Netherlands and Belgium while also contributing to broader cross-market initiatives.
 

• Conduct qualitative research using a range of methods, including interviews, online panels, diary studies, field studies, usability testing, heuristic and cognitive evaluations, and co-creation sessions

• Take ownership of research end-to-end, from desk research and hypothesis definition to planning, execution, synthesis, and communication of insights

• Translate research findings into clear and actionable recommendations that inform product and design decisions

• Collaborate closely with product managers, pedagogical experts, and designers to evaluate concepts, explore ideas, and support early-stage discovery

• Facilitate and drive collaboration with stakeholders across product, design, and development teams in a multi-country environment

• Maintain a strong understanding of local user and market needs while contributing to broader cross-market perspectives

• Contribute to and maintain user journeys and other research artefacts

• Work with the international User Research team to define and evolve research practices, frameworks, and ways of working

• Support and strengthen a user-centred culture by advocating for user needs and communicating insights to diverse audiences

• Occasionally conduct on-site research, including school visits within local markets
   

• Degree or relevant background in user-centred design, HCI, psychology, or a related field

• 4+ years of experience in user research with a strong focus on qualitative methods

• Experience independently driving research from problem framing to delivering insights that influence product decisions

• Understanding of how agentic AI can support and enhance user research workflows, alongside openness to experimenting with and learning new AI-enabled approaches

• Interest in and understanding of the future of K–12 digital learning

• Experience working on concept exploration and early-stage discovery

• Experience working in multinational and cross-functional teams within matrix organizations

• Strong communication and facilitation skills with a proactive and hands-on mindset

• Ability to work independently while collaborating effectively within a team

• Ability to structure ambiguous problems into clear research approaches

• Curious, empathetic, with strong systemic thinking and sense-making skills

• Excellent written and spoken English

• Native or near-native Dutch is mandatory, as research is conducted in the local language
   

• Experience with mixed-methods research

• Ability to support concept development through sketching, Figma, or framing ideas visually

• Experience in education or digital learning environments

• Experience building or experimenting with agentic AI workflows to support user research activities

• Additional European languages such as Swedish, Finnish, Italian, Spanish, German, French, or Polish
   

If this sounds like the right opportunity for you and you are passionate about making an impact in education and evolving ways of working in the AI era, please submit your cover letter, CV, and portfolio in English, as it is our corporate working language.

We are not looking for polished portfolios, but rather raw and honest examples that demonstrate your expertise and way of thinking.

Please note that applications without a cover letter and portfolio will not be considered.

About Sanoma Learning

How do you prepare students for the world, engage their curiosity and inspire them to grow? That is the main question of teachers all around the world. At Sanoma Learning, it has always been our mission to help to find and develop best-in-class answers to this question. If you join us, it means that you embark on an exciting journey to help shape the future of learning for primary, secondary and vocational education. We believe that your journey is our success as a company.
Sanoma Learning is a leading K12 European learning company, operating in 12 countries. Our learning products and services enable and support teachers and schools to develop the talents of every child to reach their potential. By offering printed and digital learning content, as well as digital learning and teaching platforms for primary, secondary and vocational education, we want to grow our positive impact on learning across Europe. With over 3000 employees, we help shape the future of education for 25+ million of students.
So, are you ready to start your journey to help shape the future of learning and help teachers to support all students to reach their potential?
Sanoma Learning is an equal opportunity employer; we are committed to inclusion and diversity, ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or any other characteristics.