SBC Performance is a digital marketing and ad-tech ecosystem partnering with the world’s top ad platforms to drive performance. We help brands scale globally through high-converting creative marketing solutions and smart campaign optimization. We’re proud to be elite partners with TikTok (Top 1 globally), Meta (Top 10), and Google.
With a team of 250+ professionals across the U.S., the Czech Republic, Poland, Ukraine, and more, we are building a fast-moving, data-first performance culture.
Now, we’re looking for a Mobile Lead — a hands-on expert who will build and lead our mobile user acquisition system, set up tracking and analytics, launch initial campaigns, and manage a growing team of UA specialists.
Key Responsibilities- Build a complete mobile user acquisition system from scratch (Google App, Apple Search Ads, Unity Ads, and other networks).
- Set up and configure SDKs and MMPs (AppsFlyer, Adjust) for tracking and attribution.
- Define events, goals, and conversion logic for accurate performance measurement.
- Launch initial test campaigns and run cohort and funnel analytics to validate hypotheses.
- Develop frameworks for campaign optimization and scaling.
- Manage and mentor the UAM team (current specialists + hiring new team members).
- Collaborate with analytics, product, and creative teams to align strategy and growth goals.
- 4+ years of experience in mobile performance marketing / user acquisition.
- Proven track record with Google App Campaigns, ASA, and mobile ad networks (Unity, ironSource, Applovin, etc.).
- Deep understanding of mobile attribution, event tracking, and MMP setup (AppsFlyer, Adjust).
- Hands-on experience with cohort analysis, retention tracking, and LTV modeling.
- Strong analytical and leadership skills; ability to manage teams and cross-functional projects.
- English — Upper-Intermediate+ (for communication and reporting).
- Experience in Big 6 agencies (GroupM, Omnicom, Publicis, Dentsu, Havas, IPG) will be a strong advantage.
- A unique opportunity to build and lead the mobile UA function from scratch.
- Remote or hybrid work across our offices in Prague (Czechia) and Warsaw (Poland).
- Competitive compensation and performance-based bonuses.
- Flexible working hours (start between 9:00–11:00 CET).
- Paid vacation and sick leaves.
- Professional development, leadership training, and international exposure.
- Transparent communication, autonomy, and a data-driven environment.
Top Skills
What We Do
SBC Performance is a leading digital ad agency partnered with giants like TikTok, Google, Meta, Pinterest, and Snapchat, propelling your brand's digital presence to the next level.
We specialize in a range of services designed to enhance your marketing strategy:
- Advertising Accounts: Get access to premium advertising accounts on platforms like Meta, TikTok, and Google.
- Creative Support: From UGC content to motion design and creative adaptation, our team crafts engaging visuals and videos that captivate audiences.
- Audit Services: Comprehensive audits of your ad activities to identify opportunities and optimize performance.
- Performance Support: Regular consultations and optimization tips to keep your campaigns running at peak efficiency.
- Campaign Management: Full-service management of ad campaigns across major platforms, ensuring effective and targeted reach.
- Search Arbitrage Infrastructure: Access to providers, offers, and best practices for maximizing returns through search arbitrage.
Our expertise in digital advertising has helped clients achieve a 150% boost in engagement and a 200% increase in ROI.
With SBC Performance, your brand will not only stand out—it will soar.
https://sbc-performance.com/
