User Acquisition Lead (Maternity Leave Replacement)

Posted 16 Days Ago
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Tel Aviv, ISR
Hybrid
Senior level
Software
Autonomous IT for the modern enterprise.
The Role
Lead paid acquisition across 8+ channels, manage and mentor a team of five, own strategy, budgets, A/B testing, tracking/attribution, reporting, and channel expansion to optimize CAC and MQL efficiency.
Summary Generated by Built In
Description

About Atera

Atera is leading the future of IT with the world’s first Autonomous IT platform, with built-in AI agents. At its core is IT Autopilot, functioning as a personal IT professional for every employee, and AI Copilot, an IT technician’s companion designed to boost productivity and efficiency. The full-stack platform unifies RMM, ticketing, help desk, patch management, and all essential IT operations into one secure, scalable solution. Trusted by 13,000+ customers in 120+ countries, Atera helps organizations scale, boost service quality, and turn IT into a driver of lasting business growth.

About the Role

We're looking for a seasoned User Acquisition Lead to cover a maternity leave and own our paid acquisition engine across 8+ channels. You'll step into a high-performing team of 5 and take full ownership - strategy, execution, budget, and results. If you hit the ground running and deliver, there's a real path to a permanent position once our current TL returns.

Responsibilities:

  • Lead and mentor a team of 5 UA specialists - set priorities, unblock, review, and grow them
  • Own the full paid acquisition roadmap across Google Ads, YouTube, Bing, Reddit, LinkedIn, ChatGPT Ads, Meta, and emerging channels
  • Define channel strategy, budget allocation, and bidding approach across the full funnel
  • Drive continuous A/B testing of creatives, audiences, landing pages, and bidding strategies
  • Build and own weekly/monthly performance reporting dashboards for stakeholders
  • Manage multi-million-dollar ad budgets with a focus on CAC and MQL efficiency
  • Partner with creative, content, SEO, and web dev teams to ensure a seamless acquisition funnel
  • Identify and test new acquisition channels to diversify spend and reduce dependency
  • Implement and oversee conversion tracking, attribution models, and Google Tag Manager setups
  • Monitor competitive landscape and apply insights to campaign positioning and messaging
Requirements

Requirements:

  • 5+ years managing PPC campaigns across Google Ads, Meta, and YouTube [Required]
  • Ability to lead a team of talents - managing, coaching, and developing PPC specialists [Required]
  • High analytical aptitude - fluent in data, attribution, and performance interpretation [Required]
  • Strong interpersonal and communication skills - across teams and with stakeholders [Required]
  • Deep understanding of conversion tracking, GTM, and pixel implementation
  • Proficiency in Excel, Google Analytics 4, Looker Studio, or similar BI/reporting tools
  • Experience managing budgets of $500K+ per month

Nice to have:

  • Background in SaaS or B2B performance marketing
  • Familiarity with programmatic advertising and DSPs
  • Exposure to CRO methodologies and landing page optimization
  • Certifications: Google Ads, Meta Blueprint, or Microsoft Advertising
  • Experience with automation and scripting in Google Ads
  • Experience with AI-native ad placements (ChatGPT Ads, Perplexity, or similar)

Skills Required

  • 5+ years managing PPC campaigns across Google Ads, Meta, and YouTube
  • Ability to lead a team of talents - managing, coaching, and developing PPC specialists
  • High analytical aptitude - fluent in data, attribution, and performance interpretation
  • Strong interpersonal and communication skills - across teams and with stakeholders
  • Deep understanding of conversion tracking, GTM, and pixel implementation
  • Proficiency in Excel, Google Analytics 4, Looker Studio, or similar BI/reporting tools
  • Experience managing budgets of $500K+ per month
  • Background in SaaS or B2B performance marketing
  • Familiarity with programmatic advertising and DSPs
  • Exposure to CRO methodologies and landing page optimization
  • Certifications: Google Ads, Meta Blueprint, or Microsoft Advertising
  • Experience with automation and scripting in Google Ads
  • Experience with AI-native ad placements (ChatGPT Ads, Perplexity, or similar)
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The Company
405 Employees
Year Founded: 2011

What We Do

Autonomous IT for the modern enterprise. Robin by Atera resolves IT issues end-to-end so people can just work. Atera is leading Autonomous IT, a new category of enterprise AI where agents don't just assist technicians, they resolve issues independently, end-to-end, without human intervention. Robin by Atera, the company's Autonomous IT agent, detects, diagnoses, and resolves technical issues at the endpoint and in the cloud, outperforming other existing solutions with a 92% autonomous resolution rate and 2-minute average resolution time (vs 82 hours, the industry median.) The Atera platform consolidates remote monitoring, service desk, ticketing, and automation into a single system with configurable guardrails, full audit trails, and native integration with ServiceNow, Azure AD, and Intune. Named a Visionary in the 2026 Gartner® Magic Quadrant™ for Endpoint Management Tools. G2 #1 in AIOps. CRN AI Hot 20 alongside Microsoft, Salesforce, and CrowdStrike. Trusted by Boeing, Mitsubishi Electric, Marriott, University of Oxford, NBC Universal, and Virgin Hotels. 13,000 customers across 120+ countries. Atera is backed by leading institutional investors and serves organizations that need to scale operations without scaling headcount, turning IT from a cost center into a strategic capability.

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