[UPLIVE Company] Creative Planner

Reposted 2 Days Ago
Be an Early Applicant
Ho Chi Minh City, VNM
In-Office
Junior
Information Technology • News + Entertainment
The Role
Plan, research, and produce high-performing game creatives by play-testing games, researching trends, using AI tools, managing Agile creative cycles, writing briefs, coordinating production, analyzing performance metrics, and sharing insights to improve ads and app store assets.
Summary Generated by Built In
We’re looking for a Creative Strategist with experience in multimedia or game creative production. You’ll partner with UA and the creative team to produce high-performing ads and app store assets. 
 
If you enjoy working on fun game creative projects, driving performance, AI tools, and continuous learning, this role is for you.

WHAT YOU WILL DO

  • Learn, Research & Planning
  • Play-test assigned games to understand USP, audience, and creative opportunities.
  • Research trends, competitors, and emerging AI-driven creative patterns.
  • Drive Agile cycle planning with clear hypotheses, success criteria, and weekly retros to improve speed and outcomes.
  •  
  • Creative Production Support:
  • Manage creative tasks end-to-end using Agile project management to ensure clarity, prioritization, and fast iteration.
  • Write actionable briefs, coordinate resources, and provide hands-on design support when needed.
  • Use AI tools to explore variations, accelerate production, and enhance visual quality.
  •  
  • Analysis & Insights
  • Review creative performance metrics and turn insights into actionable improvements.
  • Use AI-assisted analysis to detect patterns and identify new creative opportunities.
  • Maintain clear documentation of learnings, best practices, and references.
  •  
  • Collaboration & Communication
  • Work closely with UA to understand goals and creative needs.
  • Communicate progress, risks, and priorities clearly to stakeholders.
  • Align expectations with the Creative Lead and cross-functional partners.
  • Share AI workflows or useful findings with the team to raise overall capability.

QUALIFICATION

  • 2+ years of creative production experience for gaming, mobile apps, performance marketing/digital marketing or advertising industry.
  • Strong research and analysis ability: able to study trends, competitors, play-test games, and extract actionable creative insights.
  • Project management skills: able to plan cycles, organize tasks, manage timelines, and coordinate designers/motion/playable resources.
  • AI learning mindset: familiar with or eager to adopt AI tools for ideation, variation, analysis, and workflow acceleration.
  • Strong visual understanding (composition, layout, pacing) and ability to give structured, actionable feedback.
  • Proven experience in reviewing creative performance metrics (CTR, CVR, IPM, CPI) and turning data into improvements.
  • Skilled in writing clear briefs, document learnings, and communicating effectively with cross-functional teams.
  • Proficient in core creative tools (Figma, Photoshop, After Effects, or similar) at a functional level.
  •  
    SOFT SKILLS
  • Able to work under fast iteration cycles and tight deadlines.
  • Strong ownership mindset—drives tasks to completion with accuracy and attention to detail
  • Open to feedback, proactive in asking questions, and comfortable sharing creative ideas.
  • Curious, adaptable, and eager to upgrade skills (AI tools, new editing techniques, creative trends).
  •  
    DEVICE QUALIFICATION
  • PC or Macbook provided by the company.

WHAT WE OFFER

    We take care of our people — from meaningful reward to everyday experience at workFinancial
  • Competitive salary, 100% pay during probation
  • Performance bonus with up to 30% of company profit shared — no cap
  • Full SHUI + premium private health insurance & annual check-up
  • Personal Well-being
  • 12 days annual leave + 10 days paid sick leave
  • 12 WFH days per year for when you need flexibility
  • 9.4M VND yearly flexi-budget for your personal development
  • Free daily lunch (10+ options)
  • Snacks, drinks, and tea-time always available
  • Monthly/bi-monthly team bonding budget
  • Sports activities (badminton, football, etc.)
  • Personal Development
  • Company learning trips to top markets (Korea first, Japan next)
  • Sponsored access to international conferences & industry events
  • Modern equipment + AI tools to help you work smarter and grow faster

Consent Notice for Personal Data Processing• By applying to any position at Uplive, you acknowledge and agree that your personal data will be collected and processed for recruitment-related purposes. Please read the “ Consent Notice for Personal Data Processing ” carefully before submitting your application.
• Thank you for your interest in joining Uplive!
 
 
How To Apply?
Click the button or contact us at [email protected]

Skills Required

  • 2+ years of creative production experience for gaming, mobile apps, performance marketing, or advertising
  • Strong research and analysis ability to study trends, competitors, and extract actionable creative insights
  • Project management skills: plan cycles, organize tasks, manage timelines, and coordinate designers/motion/playable resources
  • Familiarity with or eagerness to adopt AI tools for ideation, variation, analysis, and workflow acceleration
  • Strong visual understanding (composition, layout, pacing) and ability to give structured, actionable feedback
  • Proven experience reviewing creative performance metrics (CTR, CVR, IPM, CPI) and turning data into improvements
  • Skilled in writing clear briefs, documenting learnings, and communicating effectively with cross-functional teams
  • Proficient in core creative tools (Figma, Photoshop, After Effects, or similar) at a functional level
  • Ability to work under fast iteration cycles and tight deadlines; strong ownership mindset
  • Curious, adaptable, and eager to upgrade skills (AI tools, new editing techniques, creative trends)
Am I A Good Fit?
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The Company
HQ: Ho Chi Minh City
222 Employees
Year Founded: 2014

What We Do

Amanotes is a leading music tech company with the mission of delivering the best music interactive experience to users. Since 2014, 30+ music games and mobile applications were published under our name with 2+ billion downloads worldwide and 120+ million monthly active users. In 2019, we were proudly listed as the #1 mobile apps publisher from Southeast Asia, the #1 music games publisher in the world, and one of the top 20 mobile apps publishers in the world across all categories. If you love to work in a friendly and fun environment with music all around the corner, come join us! Explore our products on Google Play and iOS App Store such as Magic Tiles 3, Tiles Hop, Dancing Ballz, and more than 30 others.

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