UK Digital Marketing Coordinator

A bit about us 

Trek is an awesome place to work, with amazing benefits for all employees. We build only products we love, provide incredible hospitality to our customers, and change the world by getting more people on bikes. When you’re on our team, you’re taken care of, encouraged to learn and grow, and given lots of opportunities to do so. Give us your best, and we’ll give it right back. Sound pretty sweet? Then come join us!
 

Job Description

In the UK, we are also a Great Place to Work certified workplace and globally we were recognized in the Fortune 100 of Best Companies to Work for in 2023.

Position: UK Digital Marketing Coordinator

Location: Milton Keynes with hybrid working opportunities

Job type: Full time, Permanent (37.5 hours per week, Monday - Friday)

Reporting to: UK+ Content & Communication Manager

About the role

The UK Digital Marketing Coordinator plays a key role in executing digital marketing tactics and campaigns across our retail stores and eCommerce channels, while also supporting digital brand initiatives. Using data-driven insights, digital advertising platforms, and localised marketing efforts, this role focuses on increasing in-store and online traffic, enhancing customer engagement, and driving sales conversions.

Success requires a proactive, detail-oriented individual who thrives in a fast-paced environment, managing multiple tasks while meeting deadlines. The Coordinator will work closely with UK+ Marketing Communication, PR, and Retail Marketing teams, as well as European and Global marketing functions, ensuring seamless collaboration and impactful results. Strong communication and organisational skills are essential.

Key responsibilities

• Implement paid digital marketing plans for DOTS and eCommerce using techniques such as A/B testing and targeted campaigns through Meta’s ad platforms to improve CPC and conversion rates.

• Manage & optimize DOTS Google My Business (GMB) profiles.

• Collaborate with retailers and third-party web suppliers to deploy Trek campaigns, promotions and launches.

• Administer the UK affiliate marketing program (Avantlink), ensuring effective program performance.

• Execute, monitor and optimise brand-level and product-specific SEO and email marketing to consumers & retailers.

• Set up, monitor, and adjust product-specific paid search campaigns and shopping feeds.

• Execute promotional eCommerce activities, including creating voucher codes and building curated product collections.

• Assist in website merchandising efforts to improve user experience and drive sales.

• Contribute to Brand community engagement campaigns, targeting both retailers and consumers.

• Regularly analyse marketing and performance data, creating reports and actionable insights to support strategy refinement, decision-making, and reporting.

• Support the Digital, MarComms & PR projects and calendar.

• Stay informed about emerging digital marketing trends and tools, bringing innovative ideas to improve strategies.

Requirements

• Candidates must have 1-3 years’ experience in digital marketing coordination and production.

• Previous experience in sales conversion digital marketing is advantageous.

• Excellent time management and pro-active goal accountability.

• Experience in content production for use on social platforms.

• Experience of email production/distributions systems or willingness to learn.

• Outstanding customer service skills both internally and externally.

• Ability to work well and build sound relationships with multi-disciplinary teams.

• Ability to work independently with minimal supervision on projects.

• Highly organized and a good communicator.

• Must have strong written and verbal communication skills.

• Familiarity with google analytics and SEO/SEM.

If you don’t meet all the criteria but believe you have great value to add then let us know in a cover letter why your skillset is right for the role!

Benefits here at Trek:

• Training and development opportunities

• 25 days annual leave plus bank holidays

• Discounted employee purchase scheme on bikes, parts and accessories

• 24/7 employee assistance program

• 24/7 virtual GP services and counselling services

• Gym membership discounts and discounts on other health & wellbeing brands

• Retail discount platform on high street and online brands including Asos, Argos, Sainsburys, M&S, John Lewis, Ikea, Tui, Easy Jet and many more

• Discounted cinema tickets

• Annual paid time off for charity work

• Death in service benefit

• Enhanced family leave policies

If you have any particular requirements in respect of the recruitment or interview process, please mention this in your application and we will be happy to support you.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!