UK - Analytics Client Lead

Posted 9 Hours Ago
Be an Early Applicant
London, Greater London, England
5-7 Years Experience
AdTech • Digital Media • Marketing Tech
The Role
The Analytics Client Lead will engage with clients to improve their analytics capabilities, overseeing the implementation of web and mobile analytics, troubleshooting issues, providing support for Google Analytics projects, and ensuring quality assurance. Key responsibilities include client management, strategic insights delivery, and training program execution.
Summary Generated by Built In

The Role:

  • Work with key clients to advance their analytics capabilities, and drive their data maturity through roadmaps and planning frameworks

  • Provide implementation solutions for web, marketing and media analytics on both websites and mobile apps
  • Support ad-hoc requests for troubleshooting support from clients on analytics packages such as GA4, GTM
  • Support the technical team with auditing, implementation and strategic measurement projects
  • Derive and deliver insights from analysis from web, mobile and marketing analytics platforms
  • Provide quality assurance and evaluate implementation decisions made by our technical team
  • Translate business requirements, and support with project scoping for analytics opportunities
  • Support with ongoing client management and project management for GA service clients
  • Ad hoc Google Analytics and Google Tag Manager implementation & troubleshooting queries
  • Support with Google Analytics 4 implementation projects
  • Support with training program delivery

About You:

  • Experience in web and/or app analytics implementation & maintenance
  • Hands-on experience with Google analytics, Google Tag Manager and client facing experience,
  • Proficient at identifying, troubleshooting and resolving technical issues within the Google Analytics or similar products such as Adobe Analytics or Piwik
  • Confident in implementing tags and technical resolutions in Tag Management Systems such as Google Tag Manager, Tealium or Adobe Launch
  • Experience in utilising technology such as Server-Side Google Tag Manager to deliver future facing, first party data initiative
  • Confident in client-facing communication
  • A team player who excels at working with others to identify and implement solutions, demonstrating a strong sense of collaboration and initiative
  • Has previous client management experience
  • Can explain complex technical concepts to a non-technical audience.
  • Great analytical skills, detail-oriented and confident in making data-driven decisions, and providing rationale for proposed solutions.

About Us

Incubeta is a digital marketing consultancy with a focus on technology, data and people. Our specialists build solutions that embrace the power of technology, the truth of data and a spark of human creativity. We help advertisers, agencies and publishers get the most from digital for their business.

As Google’s most experienced EMEA Sales Partner we have overseen hundreds of deployments across the Google Marketing Platform. We do this by addressing ad tech infrastructure, data management, integration, media management and provide clients with relevant and up-to-date digital marketing services and consultancy.

  • Incubeta UK is an award winning digital marketing group with over fifteen years of experience.
  • We are ranked as one of Campaign magazine's Best Companies to work for in 2021 and won Best Culture Award!
  • We are part of a global business, based in Old Street, London, with two US offices and locations all over the world.
  • We operate as a minimum of 2 days a week in the office flexi-work policy, meaning you will be able to work from home for up to 3 days a week and have flexi-hours to make those commutes that little bit easier!

Package

Incubeta pay industry benchmark salaries. Salary is reviewed on a regular basis and can increase as you progress along your career path. We also offer additional performance related bonus, so we can be found above the industry benchmark on pay alone.

In addition to this we offer a credit-based benefits package which allows you to choose from benefits including health care, additional pension, gym membership and more.

What Do You Do Next?

We’re hiring right now, so hit the Apply button this minute!!

You’ll answer some questions that are related to your day-to-day job. Your answers will go through our sift process: all answers will be anonymised, randomised and then reviewed by a panel of reviewers.

If you are shortlisted, we’ll invite you to the next step, which includes two or three interviews. Also, we love giving feedback, so at the end of the application process, we'll share how well you performed on skills that we test throughout the application process.

We are an equal opportunities employer

We are committed to a policy of Equal Employment Opportunity and are determined to ensure that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable.

Top Skills

Adobe Analytics
Google Analytics
Google Tag Manager
Piwik
The Company
HQ: New York City, NY
861 Employees
On-site Workplace
Year Founded: 2001

What We Do

Incubeta is a team of over 800 creators, thinkers, makers and doers working across 20 offices globally to unlock business growth for clients including Google, Hyundai, Netflix, HBO and L'Oréal.

Incubeta combines capabilities across the full spectrum of digital disciplines to deliver standout outcomes at every brand touchpoint, from awareness to fulfilment.

Incubeta’s ‘Upgrade your Growth’ narrative emphasizes how the business will grow alongside its clients focusing on expanding our services and products across the entire customer journey, giving clients back control over their data, customers, and actions. The Incubeta group has grown 20 fold over the past 7 years, offering fantastic growth opportunities for staff and helping its rising number of clients grow in a complex digital environment.

The unification of its specialisms will ensure Incubeta remains at the forefront of innovation to help businesses unlock the power of digital and amplify growth.

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