The Role
The Creative Designer will create visual content for digital and offline platforms, ensuring alignment with brand goals and campaign objectives. Responsibilities include concept development, design execution, and collaboration with various teams to produce high-quality materials.
Summary Generated by Built In
Role Overview
The Creative Designer will bring PalmPay’s visual storytelling to life across all digital and offline
platforms. You will conceptualize and execute creative assets that strengthen our brand identity,
drive engagement, and communicate the “Smarter Way to Bank” philosophy. This role blends
creativity with strategic thinking, ensuring all outputs align with brand guidelines and campaign
objectives.
Key Responsibilities
Concept Development:
Develop compelling visual concepts and layouts for campaigns, social media, web, out-of-home
(OOH), and print materials.
Design Execution:
Produce high-quality static and motion graphics for ads, social content, event branding, and app
promotions.
Brand Consistency:
Ensure all creative materials reflect PalmPay’s brand voice, color systems, and design
principles across multiple touchpoints.
Collaboration:
Work closely with the Social Media, PR, and Performance Marketing teams to deliver cohesive
campaign visuals.
Adaptation & Localization:
Customize creative assets for regional audiences while maintaining brand uniformity.
Innovation:
Stay updated on design trends and competitor visuals to keep PalmPay’s design output modern
and engaging.
Project Management:
Manage multiple design requests simultaneously and deliver within deadlines without
compromising quality.
Key Deliverables
Monthly social media creatives (static, carousels, motion)
Billboard and digital OOH artwork
Product campaign key visuals and adaptation templates
Event branding and merch design (banners, roll-ups, T-shirts, etc.)
Requirements
Bachelor’s degree in Graphic Design, Fine Arts, Visual Communication, or related field.
3–5 years of experience in a design role (preferably within a fintech, digital agency, or
fast-paced brand environment).
Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro).
Knowledge of UI/UX tools (Figma) is an advantage.
Strong portfolio showcasing commercial design work and campaign storytelling.
Understanding of social media formats and performance-driven design principles.
Excellent time management, creativity, and communication skills.
Preferred Attributes
Strong sense of visual hierarchy, typography, and color theory.
Ability to translate marketing objectives into visually impactful ideas.
Team player with attention to detail and openness to feedback.
The Creative Designer will bring PalmPay’s visual storytelling to life across all digital and offline
platforms. You will conceptualize and execute creative assets that strengthen our brand identity,
drive engagement, and communicate the “Smarter Way to Bank” philosophy. This role blends
creativity with strategic thinking, ensuring all outputs align with brand guidelines and campaign
objectives.
Key Responsibilities
Concept Development:
Develop compelling visual concepts and layouts for campaigns, social media, web, out-of-home
(OOH), and print materials.
Design Execution:
Produce high-quality static and motion graphics for ads, social content, event branding, and app
promotions.
Brand Consistency:
Ensure all creative materials reflect PalmPay’s brand voice, color systems, and design
principles across multiple touchpoints.
Collaboration:
Work closely with the Social Media, PR, and Performance Marketing teams to deliver cohesive
campaign visuals.
Adaptation & Localization:
Customize creative assets for regional audiences while maintaining brand uniformity.
Innovation:
Stay updated on design trends and competitor visuals to keep PalmPay’s design output modern
and engaging.
Project Management:
Manage multiple design requests simultaneously and deliver within deadlines without
compromising quality.
Key Deliverables
Monthly social media creatives (static, carousels, motion)
Billboard and digital OOH artwork
Product campaign key visuals and adaptation templates
Event branding and merch design (banners, roll-ups, T-shirts, etc.)
Requirements
Bachelor’s degree in Graphic Design, Fine Arts, Visual Communication, or related field.
3–5 years of experience in a design role (preferably within a fintech, digital agency, or
fast-paced brand environment).
Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro).
Knowledge of UI/UX tools (Figma) is an advantage.
Strong portfolio showcasing commercial design work and campaign storytelling.
Understanding of social media formats and performance-driven design principles.
Excellent time management, creativity, and communication skills.
Preferred Attributes
Strong sense of visual hierarchy, typography, and color theory.
Ability to translate marketing objectives into visually impactful ideas.
Team player with attention to detail and openness to feedback.
Top Skills
Adobe Creative Suite
After Effects
Figma
Illustrator
Photoshop
Premiere Pro
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The Company
What We Do
PalmPay is building the financial superapp for Africa
