The Role
The Traffic & Continuity Manager oversees job completion, manages commercial inventory, communicates issues, prepares logs, and coordinates with various teams for accurate commercial placement and sales reporting.
Summary Generated by Built In
Job Summary & Responsibilities
- Ensures that jobs are being completed according to established guidelines and practices.
- On a daily basis, maximizes commercial inventory so that stations receive the most dollars for each unit avail as possible. Prelims day-parts as necessary. Places bump spots or pre-empts spots in a timely manner.
- Communicates inventory problems in advance to the Director of Sales and the appropriate station Sales Manager.
- On a daily basis, places and processes spot orders into system by maximizing commercial inventory.
- Troubleshoots orders for accuracy. Communicates errors or problems. Works with Sales Managers and Account Managers to answer questions, correct errors, gather information and communicate availability of inventory
- Oversees the input of programming for program/commercial log so it is completed in a timely manner with actual listings of real inventory available for sale.
- Manages inventory including maintenance of inventory codes, creating new codes and comments and making changes if oversold. Helps input information as needed.
- Responsible for daily preparation of error-free program/commercial logs using prescribed broadcast software.
- Ensures each commercial spot placed does not have a product conflict, is airing within the correct time period, and order/advertiser separation guidelines are followed.
- Communicates any errors to the appropriate Account Managers for correction if needed. Ensures program information is accurate and specific conditions are met.
- Reviews daily log comment sheets and makes necessary adjustments for accurate log reconciliation.
- Replaces missed spots on available logs when possible.
- Maintains sales reports for Sales Managers. Creates, prints and distributes appropriate reports on a daily basis.
- Maintains political audits during political windows.
- Is available for questions and problem resolution 24/7
- Along with Director of Sales, develops departmental guidelines and practices. Communicates to others. Revises as needed. Makes recommendations as required.
- Works cooperatively and professionally with a variety of individuals including Operations, Engineering, Programming, and Producers, Creative Services, Production, Accounting, Account Managers and Sales Managers.
- Reports to work on time and works established schedule/hours.
- Ability to work other hours or alternate schedules as needed. Works on other traffic and/or sales projects as assigned. Attend and participate in weekly sales staff meetings and individual meetings as needed.
- Acts in a professional manner when representing station.
- Log reconciliation
- Work remotely with occasional office visits
- Assign creative copy for all local and national broadcast clients
- Manage workflow through a paperless production order system (vCreative)
- Upload scripts and documentation for co-op clients
- Interpret client instructions to ensure accurate scheduling of commercials
- Coordinate live reads and endorsements with on air talent and production teams
- Maintain strong communication with Account Executives and clients to ensure accuracy and timely delivery
- Other duties as needed.
- High school diploma or GED required. College degree preferred.
- 5+ yrs or more of proficient, accurate data entry skills (alpha and numeric) in a clerical or sales setting required MS Windows based computer experience required
- Previous broadcast or traffic experience Marketron preferred
- Experience in a leadership and/or supervisory role preferred
- Pays close attention to details, meets tight deadlines and is dedicated to quality performance.
- Manages a high volume of information accurately and efficiently with minimal mistakes.
- Excellent verbal and written communication skills.
- Demonstrated ability to work with a wide variety of people but also able to work independently.
- Ability to work under pressure and with tight deadlines.
- Analytical, critical thinking skills.
- Ability to solve problems by identifying issues and creating an appropriate plan based on independent interpretation of guidelines.
- Physical Requirements
- Sit of long periods of time in front of computer screen.
- Ability to communicate in English both verbally and in writing.
- Ability to read, hear and speak clearly.
- Ability to prepare reports, business correspondence, and business proposals.
- Able to manipulate computer keys and general office equipment, including telephone.
- Requires the ability to think critically, strategically and tactically and to articulate information in clear, concise manner to others.
- Must be able to perform the essential functions of the job. The Company will make reasonable physical accommodations to facilitate the ability to perform essential job functions.
- Works in professional, collaborative team environment with a number of members. Normally a typical office environment with minimal exposure to excessive noise or adverse environmental issues.
- Work is transacted remotely, in person, over the telephone and via email.
Top Skills
Marketron
Ms Windows
Vcreative
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The Company
What We Do
Hubbard Broadcasting, Inc. is a St. Paul, Minnesota family-owned and -operated broadcasting company with 10 television stations located in Minnesota, New York and New Mexico; 50 radio stations located in Minnesota, Illinois, Missouri, Ohio, Arizona, Washington, Florida, and Washington DC; F & F Productions, one of the premier high-definition remote production companies in the U.S.; CONUS Archives, a video content provider; 2060 Digital, a full service digital company, and REELZ, a national cable and satellite entertainment channel.
