Trade Marketing National

Reposted 21 Days Ago
Be an Early Applicant
Dardilly, Rhône, Auvergne-Rhône-Alpes, FRA
In-Office
Junior
Consumer Web
The Role
Own execution of product and trade marketing strategy for the Outdoor division with distributors: design distributor-focused activations, run the annual promotion plan, develop sell-in/sell-out campaigns, monitor and analyze performance, propose optimizations, and support events and trade shows in coordination with sales and marketing teams.
Summary Generated by Built In

💼 Trade Marketing National H/F/N

✒ CDD

🗓 Début : dès maintenant

📌 Dardilly (2 jours en télétravail - accessible en TCL)

🚀 Come make the world and accelerate your success.

STANLEY BLACK & DECKER, qui sommes-nous ?

Vous avez sûrement déjà entendu parler de nos marques emblématiques : FACOM, DEWALT, STANLEY, BLACK+DECKER ou CUBCADET ?

Toutes ces marques iconiques font partie de Stanley Black & Decker, groupe américain, leader international de l'outillage.

Stanley Black & Decker en France, c’est :

  • 1 200 collaborateurs,
  • 1 siège basé à Dardilly (en périphérie de Lyon),
  • 3 sites de production,
  • 1 centre de distribution,
  • 1 centre de réparation/SAV,
  • 2 magasins d’usine.

Vous êtes curieux(se) ? Allez visiter notre site 😉👇

https://www.stanleyblackanddecker.com/

Chez STANLEY BLACK & DECKER, nous valorisons la diversité, l'équité et l'inclusion et nous sommes fiers de créer un environnement de travail où tout le monde est le bienvenu. Nous croyons que la diversité des expériences, des perspectives et des idées est ce qui nous permet de réussir et d'innover.

Notre site web : https://www.stanleyblackanddecker.com

Rejoindre Stanley Black & Decker en tant que Trade Marketing National c'est :

Être responsable de la bonne exécution de la stratégie des produits de la division Outdoor auprès de nos distributeurs.

Vos missions :

  • Concevoir et piloter des opérations dédiées à nos distributeurs cibles, afin de renforcer la présence de la marque en point de vente,
  • Élaborer et exécuter le plan promotionnel annuel, en coordination avec les équipes commerciales et marketing,
  • Développer des campagnes sell-in et sell-out innovantes pour stimuler la croissance des ventes et l’engagement des clients et consommateurs,
  • Assurer le suivi et l’analyse des performances des opérations, et proposer des optimisations pour maximiser leur impact,
  • Contribuer au bon déroulement des événements et salons.

Qui êtes-vous ?

  • Diplômé/e d’une école supérieure de commerce, Master 2 en Marketing / Commerce
  • Une première expérience en marketing (stage, alternance ou CDI), idéalement dans le secteur B2B ou industriel
  • Excellentes compétences en rédaction et en communication
  • Bonne capacité d’analyse
  • Esprit d’équipe et sens du service (support aux ventes)
  • Orientation résultat et respect des délais
  • Capacité à travailler de manière autonome et à gérer plusieurs projets simultanément
  • Maîtrise d'Excel
  • Maîtrise de l’anglais obligatoire

📝 Ce que nous offrons ?

  • Une bonne ambiance de travail au sein d'un environnement agile et en mouvement permanent où les opportunités d'évolution sont fréquentes,
  • Un parcours d’intégration personnalisé,
  • Une culture d'entreprise qui célèbre la diversité et où chacun se sent respecté,
  • Une rémunération fixe + variable sur résultats + intéressement,
  • Mutuelle & Prévoyance, Epargne salariale, CSE, Forfait repas.

Toutes nos offres sont ouvertes aux personnes en situation de handicap. Si vous avez besoin d’un aménagement spécifique en vue de l’entretien de recrutement, n’hésitez pas à nous le signaler. Pour des questions complémentaires, il sera possible d'échanger avec notre Réfèrent Handicap durant le processus de recrutement, n'hésitez pas à nous en parler lors de nos premiers échanges.

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 43,500 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire. 

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

Skills Required

  • Master's degree in Marketing or Commerce (Master 2) or equivalent business school diploma
  • First experience in marketing (internship, apprenticeship or permanent contract), ideally B2B or industrial
  • Excellent writing and communication skills
  • Good analytical skills
  • Team spirit and service orientation (sales support)
  • Result orientation and respect of deadlines
  • Ability to work autonomously and manage multiple projects simultaneously
  • Proficiency in Excel
  • Fluent English (mandatory)

Stanley Black & Decker, Inc. Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Stanley Black & Decker, Inc. and has not been reviewed or approved by Stanley Black & Decker, Inc..

  • Flexible Benefits A broad U.S. benefits menu with multiple health plan choices, savings programs (including an employee stock purchase plan), tuition assistance, and well‑being extras offers substantial choice and customization. This breadth can bolster total compensation value beyond base pay.
  • Parental & Family Support Paid parental leave, additional maternity recovery time, and adoption support provide meaningful family‑focused coverage. Time‑off programs and designated holidays further support work‑life needs.
  • Healthcare Strength Multiple medical, dental, and vision options, plus supplemental coverages, EAP access, and prescription‑savings programs reinforce core health coverage. The company indicates it pays most of the cost of health coverage, which can enhance perceived medical value.

Stanley Black & Decker, Inc. Insights

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The Company
HQ: New Britain, CT
26,297 Employees

What We Do

For the builders and protectors, for the makers and explorers, for those shaping and reshaping our world through hard work and inspiration, Stanley Black & Decker provides the tools and innovative solutions you can trust to get the job done—and we have since 1843. You repair your home and car with the tools we provide. Your car and your phone are secured with our fasteners. The things you value most can be protected by our security systems. And the roads you drive on, the bridges you cross, the energy you consume, all of these most likely came to you via one of our infrastructure systems. We join forces to bring together the best of the best to create practical, meaningful products and services that make life easier—empowering people to do better, safer, more significant work. Innovation and excellence have powered our success, but we know there’s more we can do for the world and those who make it. Across our businesses, we’re investing in breakthrough innovation and digital excellence, striving for outperformance and increasing our focus on social responsibility. We define success as: delivering value to our customers, colleagues and communities. Our commitment to quality, safety and sustainability helps us on our path to becoming the type of uniquely human-centered global industrial company that keeps every stakeholder in mind, while helping to make the world better.

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