Job Summary:
We are seeking a dynamic and experienced Marketing Manager to join our team. The ideal candidate will be responsible for developing and implementing strategic trade marketing plans to drive brand awareness, increase sales, and improve market share and focus on category management and distribution strategies.
The Marketing Manager will collaborate closely with sales, marketing, and product teams to execute effective category management strategies, optimize distribution channels, and demonstrate strong commercial acumen.
What You’ll Do?
As Trade Marketing Manager, you will be part of our Marketing – Professional Channel Team located in Dubai, UAE. You’ll get to:
- Develop and execute market plans in conjunction with sales and customers for the relevant SBU (brand, product portfolio within the SBU).
- Employ the principles of Category Management with regards to range assortment, channel specific ranges, promotions, pricing, display/merchandise, replenishment and effective sales drivers to grow in the market place.
- Conduct thorough market research and analysis to identify key trends, consumer behaviors, and competitor activities within assigned product categories.
- Develop and execute category plans to maximize product visibility, shelf space, and sales performance at retail outlets.
- Work closely with the marketing team to develop tailored promotional campaigns and product assortments based on category insights.
- Develop and maintain strong relationships with key retail partners and distributors to ensure optimal product placement and availability.
- Analyze distribution channels and make recommendations for improvements to enhance market coverage and reach new customer segments.
- Monitor inventory levels and collaborate with supply chain and logistics teams to ensure timely delivery of products to retailers.
- Analyze sales data and market trends to identify opportunities for revenue growth and margin improvement.
- Develop pricing strategies and promotional initiatives to drive sales while maintaining profitability.
- Negotiate agreements with retail partners and distributors to secure favorable terms and drive mutual business objectives.
- Provide insights and recommendations to support product development efforts and enhance the competitiveness of the product portfolio.
What We Need?
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
- Minimum of 6+ years of experience in trade marketing, category management, or related roles within the industry.
- Regional Knowledge of Middle East
- Proven track record of developing and implementing successful trade marketing strategies that drive sales and market share growth.
- Strong analytical skills with the ability to interpret sales data, market research, and consumer insights.
- • Excellent communication, negotiation, and interpersonal skills.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
- Strategic mindset, with ability to think long term while executing with precision and agility in fact paced enivroment.
We Don’t Just Build The World, We Build Innovative Technology Too.
Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.
Who We Are
We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.
Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire.
What You’ll Also Get
Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
Learning & Development:
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.
Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.
What We Do
For the builders and protectors, for the makers and explorers, for those shaping and reshaping our world through hard work and inspiration, Stanley Black & Decker provides the tools and innovative solutions you can trust to get the job done—and we have since 1843.
You repair your home and car with the tools we provide. Your car and your phone are secured with our fasteners. The things you value most can be protected by our security systems. And the roads you drive on, the bridges you cross, the energy you consume, all of these most likely came to you via one of our infrastructure systems.
We join forces to bring together the best of the best to create practical, meaningful products and services that make life easier—empowering people to do better, safer, more significant work. Innovation and excellence have powered our success, but we know there’s more we can do for the world and those who make it. Across our businesses, we’re investing in breakthrough innovation and digital excellence, striving for outperformance and increasing our focus on social responsibility.
We define success as: delivering value to our customers, colleagues and communities. Our commitment to quality, safety and sustainability helps us on our path to becoming the type of uniquely human-centered global industrial company that keeps every stakeholder in mind, while helping to make the world better.
