Trade Marketing & Growth Executive

Posted 3 Days Ago
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Hemel Hempstead, Hertfordshire, England, GBR
In-Office
Junior
Food • Other • Retail • Industrial
The Role
Manage supplier-funded trade marketing campaigns end-to-end, create and schedule LinkedIn and web content, qualify inbound leads, maintain CRM data quality, support sales enablement, track campaign performance and provide insights to drive commercial growth.
Summary Generated by Built In

About Selecta

Selecta is Europe’s leading provider of fully managed self-serve retail solutions, delivering high-quality coffee, fresh food, and everyday convenience to millions of people across workplaces and public spaces.

With more than 300,000 touchpoints across 16 countries, we serve over 10 million consumers every day, supported by a network of 6,000+ colleagues who ensure reliable, consistent service at scale.

We combine operational excellence, smart technology, and curated food & beverage concepts to create seamless, data-driven retail experiences. From vending and smart fridges to premium coffee solutions, we help organisations improve employee and guest satisfaction while increasing efficiency and reducing operational complexity.

Sustainability is central to everything we do. Through our EcoJoy programme, we focus on reducing CO₂ emissions, improving energy efficiency, and driving more responsible sourcing across our entire value chain.

About the Role

We’re looking for a commercially minded Trade Marketing & Growth Executive to support the delivery of supplier-funded trade marketing activity, strengthen digital engagement, and help drive qualified opportunities into the sales pipeline.

This is a varied, hands-on role at the intersection of marketing, sales and commercial partnerships. You’ll manage key projects end-to-end, working closely with internal teams and external brand partners to deliver measurable growth.

You’ll gain exposure across trade marketing, digital content and lead management, making this an excellent opportunity for someone looking to build a career in commercial or revenue-focused marketing.


Requirements

Trade Marketing and Commercial Partnerships

  • Own and manage Selecta UK's trade marketing calendar across supplier brand partners
  • Plan, coordinate and deliver trade marketing campaigns across our estate.
  • Ensure campaigns are delivered on time, on budget and aligned to commercial objectives
  • Track and report on performance and ROI of trade marketing activity

Digital and Content Activation

  • Manage LinkedIn as the primary social media channel and scope to grow into others.
  • Create and schedule engaging content aligned to trade marketing and wider business activity.
  • Translate campaign activity into digital content for social media and web
  • Support updates to website content and landing pages to ensure accuracy and consistency of messaging

Lead Management and Sales Enablement

  • Manage inbound marketing leads, ensuring timely qualification using agreed criteria
  • Work closely with the sales team to ensure leads are routed effectively and followed up.
  • Maintain CRM data quality in collaboration with the CRM lead, supporting segmentation and targeting
  • Monitor lead progression and provide reporting on pipeline performance
  • Support the sales team with presentations, case studies and tender responses

Campaign Supporting and Reporting

  • Support wider marketing campaigns and initiatives as required
  • Assist with trade events and promotional activity
  • Track, analyse and report on key marketing KPIs across channels
  • Provide insights and recommendations to improve performance and impact

Who We’re Looking For

This role is ideal for someone with 1–3 years’ experience in B2B marketing, sales, or a commercial role who is looking to develop in a fast-paced, revenue-focused environment.

You will likely have:

  • Strong written communication and content creation skills
  • Confidence managing relationships with internal stakeholders and external partners
  • An interest in both marketing and sales performance
  • Strong organisational and project management skills
  • A proactive, commercially minded approach to work
  • An understanding of social media and digital engagement (LinkedIn focus)
  • Experience working with CRM systems (desirable, not essential)

What Success Looks Like

In this role, success will be measured by:

  • Delivery and performance of trade marketing campaigns
  • Growth and effectiveness of supplier-funded activity
  • Quality and speed of lead qualification and routing
  • Improvement in pipeline visibility and CRM data quality
  • Engagement and consistency of digital content output

Benefits

What’s in it for you?

  • 25 days of annual leave plus bank holidays
  • Life assurance equivalent to 2x your yearly salary
  • Five weeks of occupational paid sick leave for added security
  • Free parking at our Head Office and other depot locations
  • Unlimited coffee and tea to keep you refreshed
  • Clear career progression paths with development opportunities
  • Strong leadership support to help you thrive
  • Employee recognition scheme to celebrate your contributions
  • Mental health and wellbeing support, including access to mental health first aiders
  • Health Cash Plan

At Selecta, we are committed to equal opportunities, diversity, and inclusion, embracing our differences to achieve our common goal. We are united in our principle of making people feel great, and we are grounded by our purpose to create more moments of joy for everyone through our ways of working. We welcome applications from all individuals regardless of race, ethnicity, gender, sexual orientation, age, disability, religion, or any other characteristic protected by applicable laws. If you require any adjustments or accommodations during the recruitment process, please let us know

Skills Required

  • 1-3 years' experience in B2B marketing, sales, or a commercial role
  • Strong written communication and content creation skills
  • Confidence managing relationships with internal stakeholders and external partners
  • Interest in marketing and sales performance
  • Strong organisational and project management skills
  • Proactive, commercially minded approach
  • Understanding of social media and digital engagement (LinkedIn focus)
  • Experience working with CRM systems
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The Company
0 Employees
Year Founded: 1957

What We Do

Selecta Group is a European unattended self-service retailer that provides coffee and convenience food solutions through a network of smart vending machines in workplaces and public spaces.

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