Toyota Sales Lead Specialist

Priority Toyota – Chesapeake, VA

Part of Lithia & Driveway (LAD), one of the largest automotive retailers in the nation

Priority Toyota is looking for high-performing, competitive Lead Specialists who know how to take control, create urgency, and win appointments.

This is not a passive customer service role. This is a results-driven position for individuals who understand the mission:

Get the customer in the store — every time.

If you’re confident on the phone, quick-thinking, and thrive under pressure, this is your opportunity to join a winning team backed by Lithia & Driveway’s national strength and growth.

• Handle inbound & outbound leads via phone, internet, and text
• Drive appointments by controlling conversations and creating urgency
• Execute rapid response and consistent follow-up processes
• Turn opportunities into real showroom traffic — not just conversations
• Maintain high daily activity levels across all communication channels

• Strong, confident phone presence — you lead the call, not react to it
• Ability to guide conversations without over-explaining or price-dropping
• Fast, effective communicator across text and digital platforms
• Competitive mindset with a relentless focus on results
• Organized, disciplined, and accountable with follow-up
• Automotive BDC, sales, or call center experience is a plus —
  but top talent wins here, period

• High appointment set rates
• Strong appointment show rates
• Consistent engagement across every lead
• Ability to handle objections and move customers forward confidently

• Work for a nationally recognized automotive leader (LAD)
• Clear expectations in a performance-based environment
• Opportunities to advance into Sales, Management, or Leadership roles
• A team culture built on winning, accountability, and growth

• Competitive pay
• Medical, Dental and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Employee Stock Purchase Plan
• Lithia Learning Center
• Vehicle Purchase Discounts
• Wellness Programs

If you thrive in fast-paced environments, know how to create urgency, and take pride in controlling the outcome of every conversation—

Apply now and take your career to the next level with Priority Toyota in Chesapeake.

High School graduate or equivalent, 18 years or older required. We are a drug free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.