Company Overview
The Bluebird Group is a manufacturer’s representative and consulting firm serving as an invaluable partner to some of the most innovative brands and multinational retailers. We are committed to delivering innovative solutions, focusing on growth, expertise, data, and fostering relationships.
Job Summary
This role is ideal for someone early in their career that is familiar with TikTok that also wants to learn the fundamentals of affiliate strategy, content trends, and influencer collaboration. This role will have the opportunity to manage creator and affiliate programs across multiple brands - working directly with creators, testing content, tracking performance, and scaling what drives sales on TikTok Shop.
This is a fully remote role open to candidates across the U.S., with a preference for those based in Austin, TX or NW Arkansas.
Responsibilities
- Run and grow TikTok Shop affiliate programs across multiple brands
- Serve as the primary point of contact for brand partners, delivering performance updates, proactive recommendations, and clear POVs on what’s working and what’s next
- Recruit, onboard, and manage creators aligned with each brand
- Communicate daily with creators to drive consistent, high-performing content
- Test new messaging and content angles across the portfolio, using performance data to identify what works and scale it quickly
- Build and engage creator communities (e.g., Discord)
- Plan and execute affiliate campaigns, incentives, and activations
- Stay ahead of TikTok trends, platform updates, and algorithm shifts, and turn insights into campaign ideas before competitors
- Track performance data and adjust strategies to increase sales
Required Qualifications
- Strong understanding of TikTok, creators, and TikTok Shop
- Ability to take ownership and work independently
- Comfortable using data to make decisions
- Strong communication and relationship-building skills
Nice to Have
- Experience with TikTok Shop Affiliate/Seller Center
- Agency or multi-brand experience
- Experience managing teams or support staff
- Basic knowledge of paid social
Benefits
We offer a strong, practical benefits package to support you both in and outside of work, including:
- Cell phone plan or monthly reimbursement
- Medical, dental, and vision coverage
- HSA with employer contribution
- Short- and long-term disability coverage
- Life insurance
- 401(k) with employer match
Physical Demands
This is primarily a desk-based role, with a lot of time spent working on a computer and communicating with creators and team members throughout the day.
You should be comfortable:
- Sitting or standing for extended periods (often more than half the workday)
- Using a computer and standard office tools like printers or copiers
- Performing repetitive tasks like typing, clicking, and navigating between tools
- Occasionally moving light items (for example, boxes or supplies weighing up to 10–20 pounds)
Disclaimer: This job description is only a summary of the typical functions of the job, not an exhaustive or comprehensive list of all possible job responsibilities, tasks, and duties. Responsibilities, tasks, and duties of the jobholder might differ from those outlined in the job description and other duties, as assigned, might be required.
Skills Required
- Strong familiarity with TikTok and creator operations
- Self-starter with ownership in fast-paced environments
- Comfortable with performance data and reporting
- Excellent communication and relationship-building skills
What We Do
The Bluebird Group is an omnichannel retail service agency that helps build and grow brands at Target, Best Buy, Amazon, Costco, Walmart, Sam's Club, Kroger, Kohls and more through connected retail strategy, retail media, creative services, insights and technology.
