Lead and manage sales operations within the assigned territory, ensuring the achievement of sales targets for MS, HSD, Lubes, and Non-Fuel Retail (NFR) products, maintaining high standards of quality and safety, and fostering strong relationships with franchisees and customers.
Responsibilities1. Sales
- Develop and execute Retail Outlet (RO)-wise sales strategy to ensure achievement of the annual sales target of the assigned territory, for MS, HSD, Lubes, and Non-Fuel Retail (NFR) products.
- Monitor sales performance at every assigned RO to ensure alignment with plan.
- Provide actionable insights and recommendations for franchisees to improve sales outcomes.
- Establish strong relationships with existing customers at retail outlets to drive secondary sales.
- Identify prospective customers for retail outlets to drive sales growth.
- Identify new business opportunities and design tailored deals for high-volume customers.
- Conduct market research and competitor analysis to stay informed about industry trends and market conditions.
2. Franchisee Management
- Monitor and manage inventory levels at ROs to prevent stockouts and overstocking of products.
- Support ROs for timely receipt of ordered products, and coordinate with depot managers, transporters, when required.
- Facilitate infrastructure development and modernization activities at ROs, where required.
- Ensure timely communication and facilitate implementation of newly launched promotional schemes to beneficiary ROs.
- Lead efforts to revive inactive retail outlets by identifying the root cause for inactivity and taking action.
3. Quality and Safety Compliance
- Inspect retail outlets periodically to ensure adherence to quality, safety, and regulatory norms.
- Record key quality parameters of products at ROs during routine inspections and perform corrective action in case of non-compliance.
- Ensure the renewal and maintenance of statutory licenses from regulatory bodies.
4. Others
- Coordinate with equipment vendors to ensure timely installation for infrastructure maintenance and development at ROs.
- Procure and distribute uniforms as per the company branding norms, for staff at ROs.
- Conduct training sessions for staff at ROs on ensuring safety and providing excellent customer service.
- Address customer complaints and feedback promptly to maintain high levels of customer satisfaction.
- Prepare reports to track and evaluate sales, safety, and operational performance of ROs, to Zonal and Head Offices, on a periodic basis.
- Educational Qualifications & Certifications:
- An MBA or equivalent degree with a focus on sales, marketing, or management is highly preferred or BE/Btech.
- Relevant certifications in sales and marketing, project management and industry-specific training can be advantageous.
- Relevant Experience:
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6–10 years of relevant experience in Sales and Marketing in the oil and gas industry.
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Skills Required
- 6-10 years of experience in Sales and Marketing in the oil and gas industry.
- MBA or equivalent with focus on sales, marketing, or management
- BE/BTech degree
- Relevant certifications in sales, marketing, or project management
What We Do
Nayara Energy is a leading Indian energy company operating India's second largest single-site refinery, contributing 8% to the nation's refining output. With a network of over 6,500 petrol pumps and a polypropylene plant, the company is dedicated to fueling India's growing energy demand and enhancing national energy security through sustainable growth and world-class assets.
