The Role
Manage sales and marketing activities across an assigned territory to achieve revenue, volume, and value targets. Expand dealer, distributor, and channel networks; develop key account relationships; secure product specifications and orders; execute promotions; monitor expenses; analyze market intelligence; ensure product availability; and strengthen brand presence with architects, builders, institutions, and corporate customers.
Summary Generated by Built In
Role & responsibilities
1. Implement sales and marketing activities in the assigned territory to maximize revenue.
2. Achieve predefined volume and value targets on a monthly, quarterly and annual basis.
3. Develop and expand the distribution/channel/dealers network as per agreed business plans.
4. Monitor and control territory expenses efficiently to ensure optimal utilization.
5. Promote and register the company's brand with government bodies, corporates and key institutions to secure product specifications.
6. Plan and execute sales promotion activities and gather feedback for continuous improvement.
7. Collect, analyze, and report market intelligence (competitors, pricing, demand trends) to the back office.
8. Maintain and enhance the company's brand image across the assigned territory.
9. Build and manage key account relationships; support the team in lead conversion and order closure.
10. Identify market gaps, ensure product availability, and create demand for the company's offerings.
11. Conduct weekly self-reviews and take corrective actions to improve productivity and performance.
Requirements
Skills Required
- 5-10 years of sales experience in mosaic, tiles, sanitaryware, or building materials
- Established relationships with architects, builders, and interior designers
- Deep network with dealers, distributors, and channel partners
- Proven ability to generate specifications, secure orders, and achieve sales targets
- Excellent communication, negotiation, and relationship management skills
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The Company
What We Do
Italia Ceramics Limited, operating as Italia Group, is an Indian building-materials manufacturer and marketer specializing in premium surface solutions. Its portfolio includes glass mosaics, porcelain mosaics, recycled glass mosaics, affordable glass mosaics, and ceramic tiles for residential, commercial, hospitality, interior, landscape, and water-feature projects. The company emphasizes durable, consistent products, manufacturing capability, innovation, and long-term partnerships across multiple markets and applications.
