The Role
Lead the development and operation of high-performance amenity programs for The Forum, fostering community, managing events, and enhancing tenant experience with a focus on client relationships and partnerships.
Summary Generated by Built In
Salary: $130k + up to $4k annual bonus and equity eligibility with top performance.
Benefits: FREE employee-only medical coverage under one of our plans. FREE short-term disability (STD) and FREE life insurance coverage. Plus, a 4% employer match with our 401(k). Other incredible benefits HERE.
Location: San Francisco, CA at the stunning 425 Market
Work Hours: On site Monday-Friday from 8:00am-5:00pm with some flexibility for events that may extend into the evening.
Reports to: Lulafit Customer Success Director
Your Mission
Your mission is to lead the charge in shaping connection, energy, and culture within one of San Francisco’s most exciting workplace destinations: The Forum. You’ll oversee the launch and evolution of a high-performance amenity floor featuring meeting and event spaces, fitness and wellness facilities, and social lounges designed to inspire productivity and foster meaningful connections.
However, you’re not just managing space. Your job is to build a community within the building. You’ll bring programming to life, lead onsite operations, and serve as a trusted partner to tenants, property management, and building ownership. With every moment you curate, you help redefine what it feels like to come to the office.
The Legacy You’ll Leave
As a result of your time in this role, The Forum’s amenities became the heartbeat of the building—a place where connection, productivity, and longevity came to life in everyday moments. You inspired tenants to engage more deeply with their workplace, making coming to the office feel intentional, energizing, and personal. You helped make The Forum a place where people discovered they could thrive at work.
Your programming brought purpose to the calendar, your hospitality elevated every interaction, and your partnerships brought the best of San Francisco into the building. You built lasting relationships across all the various stakeholder groups you partnered with, and you were a true reason they trusted lulafit.
What You're Responsible For:
- High Performing Amenity Programs: Operate and optimize amenity floor, including meeting and event space, fitness and wellness, and lounges. Ensure seamless daily execution, driving growth in both utilization and monthly revenue performance.
- Engaging, Brand-Aligned Programming: Curate and execute 1–3 monthly tenant events that drive connection and community. Maintain high attendance and satisfaction while managing a $76K programming budget with precision.
- Trusted Client and Tenant Relationships: Build strong relationships with property management, leasing and ownership, and the tenants you see every day. Proactively gather feedback, generate tailored recommendations, and deliver monthly reports that demonstrate impact.
- Effective Communication and Marketing: Implement tenant-facing communication strategies, including newsletters, signage, and digital campaigns, that drive awareness, participation, and revenue.
- Strategic Partnerships: Establish and manage relationships with the on-site food and beverage operator and local vendor partners to enhance event offerings and the tenant experience while supporting the community surrounding The Forum.
- Team Leadership and Collaboration: Oversee the success of the on-site Fitness Manager and the fitness center itself, working in close partnership to deliver a unified, hospitality-driven experience across wellness, meetings, and events. Together, your team will create an environment where every activation feels intentional, elevated, and aligned with your building’s culture.
Who You Are - Baseline Expectations:
- 5+ years of experience in hospitality, event planning, or community management. Experience working in or adjacent to commercial real estate is a plus. Examples include: Community Experience Director with Industrious, Convene, or another co-working space; Marketing and Events Director with experience working for commercial real estate clients; Engagement Director for a Commercial Office owner or manager.
- Experience managing budgets and interpreting P&L reports.
- Experience creating and presenting operational and financial reports summarizing key metrics and trends across our services.
- Proficient in Slack and Google Workspace (Google Docs, Sheets, Slides, Calendar, Gmail).
- Comfortable using new and evolving technology systems for membership management.
- Thrive in a dynamic, fast-paced, collaborative startup environment.
- Confidence using marketing tools like Marq, Canva, or templated platforms.
- A track record of autonomy, follow-through, and high-touch service delivery
Who You Are - Core Competencies:
- Obsessively customer-centric: You have an innate hospitality mindset and a track record of exceeding expectations. You thrive when you’re serving others and take pride in making people feel seen and valued. In previous roles, you exceeded what customers expected of you, and are happiest when you are serving others.
- A resourceful entrepreneur energized by making your mark: You are thrilled at the idea of launching The Forum. You have a track record of working autonomously, efficiently managing tasks and making decisions with minimal supervision.
- A hyper-organized ball juggler: You’re a natural multitasker who stays on top of details, constantly reprioritizing to keep things running smoothly. Chaos doesn’t scare you—it motivates you because you know how to create order from it.
- A stellar communicator: You’re approachable, professional, and responsive. You build trust easily, communicate with empathy, and are just as comfortable chatting with C-suite executives as you are with first-time gym-goers.
- Creative and innovative mindset: You don’t just do what’s been done—you ask what could be better. You think beyond the obvious and bring fresh energy to problem-solving and programming.
- Technologically savvy: You’ve worked across a variety of digital tools and platforms and bring a curious, solution-oriented mindset to any tech stack.
- A reliable team player: Your past managers would say that you are dependable, collaborative, and that you show up every day ready to “pick up an oar.” You understand how your role fits into the larger mission and care deeply about collective success.
Our Core Values:
Lulafit’s culture is based on a shared respect for our lived values HERE. Fit with our values is a critical component of our hiring process, and you and all of our colleagues are expected to live our core values in interactions with team members, customers, and stakeholders. An assessment of how you have exhibited our values is also an important part of your performance review process.
Our Commitment To You:
Lulafit is committed to building a team that represents a variety of backgrounds, perspectives, and skills. We know the more inclusive we are, the greater our impact will be!
A Quick Note About Salaries:
We list salaries based on a few key factors. These include location-specific budgets, market trends, team size, and the scope of the building. Since we’re a national company working with office properties of all shapes and sizes, the listed salary is tailored specifically to this role and may differ from similar-titled roles on our Careers Page. Curious or want to chat more about it? We promise to be open and transparent about these details throughout our interview process.
Top Skills
Canva
Google Workspace
Marq
Slack
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The Company
What We Do
Lulafit is a national wellness leader helping top organizations and real estate communities build modern cultures of well-being. Whether in a physical space or with virtual experiences, our platform amplifies physical, social, and mental health. The result is increased retention, higher engagement, and healthier and happier people.
Lulfit’s inclusive and approachable ethos is composed of five spokes. We believe empowerment, movement, connection, nourishment, and restoration are the critical elements of any healthy culture. Diverse well-being programs ensure an experience for everyone, regardless of your team’s size, shape, or identity.
To learn more, visit → lulafit.com/why-lulafit.
