Tele-Marketing & Lead Generation Specialist

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Bangkok, Phra Nakhon, Bangkok, THA
Retail • Sales
The Role
We are seeking a proactive and customer-centric Tele-Marketing & Lead Generation Specialist to join our high-performing marketing team. This role is instrumental in driving new business development and strengthening our lead management efforts. You will be responsible for outbound prospecting, lead qualification, and data enrichment to support sales conversion and improve marketing effectiveness. Your work will directly contribute to expanding our B2B customer base and maintaining a clean, high-quality CRM database for targeted outreach and personalized engagement.Job Title: Tele-Marketing & Lead Generation Specialist
Job Level: Executive Level
About the role

We are seeking a proactive and customer-focused Tele-Marketing & Lead Generation Specialist to join our dynamic marketing team. This role plays a vital role in driving new business development and strengthening our lead management efforts. You will be responsible for outbound prospecting, lead qualification, and data enrichment to support sales conversion and improve marketing effectiveness. Your work will directly contribute to expanding our B2B customer base and maintaining a clean, high-quality CRM database for targeted outreach and personalized engagement.

Job Description:
  • Conduct high-volume outbound calls to identify, qualify, and nurture new B2B leads by introducing them to our office stationery solutions and gathering their business needs.

  • Actively generate business leads to expand the customer base and support sales growth.

  • Transfer qualified leads to the sales team and collaborate closely to manage the pipeline, ensuring smooth handovers and conversions.

  • Research, validate, and enrich lead data including company size, contact information, industry, and decision-maker roles.

  • Maintain accurate, up-to-date contact data in CRM system while regularly monitoring and cleaning inactive, invalid, or duplicate entries.

  • Work closely with marketing teams to improve lead quality, campaign performance, and overall lead management effectiveness.

  • Provide insights and recommendations to enhance lead generation strategies, CRM processes, and lead nurturing workflows.

Qualification:
  • 1-3 years of experience in outbound telesales, customer service, or a similar customer-facing role (preferably in B2B).

  • Strong communication, interpersonal, and relationship-building skills.

  • Comfortable with high-volume outbound calls and handling rejections professionally.

  • Familiar with CRM systems (Salesforce, HubSpot, or Zoho)

  • Basic understanding of lead management concepts such as lead scoring, nurturing, and sales funnel stages is a plus.

  • Detail-oriented and well-organized, with strong data management skills.

  • Self-motivated, goal-driven, and able to work both independently and within a team.

Why Join Us?
  • Be part of a leading B2B office stationery company competing with top market player.

  • Make a direct impact on customer acquisition and revenue growth.

  • Join a data-driven marketing team focused on lead acquisition, conversion and customer retention.

  • Opportunity for career growth in sales, marketing, and customer success.

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The Company
HQ: Marly
4,926 Employees
Year Founded: 1926

What We Do

The Lyreco Group is the European leader and the third largest distributor of workplace products and services in the world. A privately-owned company since 1926, Lyreco is now present in 25 countries with 13 partners in 15 additional countries, operating in 40 different countries across the globe. A global workplace solutions company with 12,000 employees, Lyreco’s mission is to delivery sustainably, what any workplace needs, so its people can focus on what matters most. We are pioneers, today and tomorrow, in delivering what any workplace needs, from workplace products, to services, anywhere you work. We are active in the areas of office supplies, print services and consumables, PPE and safety solutions, coffee and catering, hygiene and cleaning, furniture and ergonomics solutions, and wellbeing services. With our core values of excellence, passion respect, and agility driving every decision, and a perfect blend of people, technology, and our corporate social responsibility strategy, we aim to deliver a great working day for our people and our customers. We strive for perfection in everything we do, and we really care for our customers. We believe in trust, respect and ethical behaviour, and we remain agile with our ability to anticipate, innovate and adapt to change. To learn more about Lyreco – check out our website

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