CRM Technical Product Manager

Posted 4 Days Ago
Be an Early Applicant
Minneapolis, MN, USA
In-Office
105K-130K Annually
Mid level
Fintech
The Role
Owns Salesforce CRM capabilities for Experienced Advisor Recruiting and other business lines. Translates business needs into requirements, user stories, acceptance criteria, and prioritized backlogs; develops product roadmaps; partners with business and technology teams; leads Agile delivery, testing, release activities, issue resolution, stakeholder engagement, and adoption monitoring to improve business outcomes and user experience.
Summary Generated by Built In

About Our Company

We’re a diversified financial services leader with more than $1.5 trillion in assets under management, administration and advisement as of year-end 2024. Our team of 22,000 people across 19 countries, serves more than 3.5 million individual, small business and institutional clients. We are a longstanding leader in financial planning and advice, a global asset manager and an insurer. Our unwavering focus on our clients and strong financial foundation connects each of our unique businesses – Ameriprise Financial, Columbia Threadneedle Investments and RiverSource Insurance and Annuities. Here, we foster meaningful careers, invest in the future, and make a difference for clients, institutions and communities around the world.

Job Description

Serves as the Product Owner for Salesforce CRM capabilities, with primary responsibility for Experienced Advisor Recruiting (EAR) and support for additional business lines across the CRM platform. Partners with business line leaders and Technology teams to define, prioritize, and deliver enhancements across Salesforce and related platform integrations. Responsible for translating business needs into requirements and user stories, driving execution through the development lifecycle, and developing and managing a product roadmap. Acts as a trusted advisor and subject matter expert, ensuring technology solutions improve business outcomes and user experience.

Key Responsibilities


Major areas of accountability:

User Requirements ~~ Product Road Map ~~ Stakeholder Engagement ~~ Subject Matter Expertise ~~ Execution / Implementation Leadership ~~ User Acceptance Testing ~~ Product Support & Performance Management


  • Coordinate the prioritization and delivery of CRM enhancements supporting EAR as the primary business partner while contributing across the broader CRM platform. Partner with business and technology stakeholders to translate business needs into requirements, user stories, and acceptance criteria, maintain a prioritized product backlog, and guide delivery of solutions that improve business outcomes and user experience. Participate in Agile delivery activities and make prioritization decisions regarding scope, risks, dependencies, and implementation impacts.
  • Lead roadmap planning, solution design, and delivery activities for CRM capabilities supporting EAR and other business partners. Evaluate enhancement requests, business opportunities, and platform capabilities, provide subject matter expertise on business requirements and solution options, and partner with cross-functional teams to deliver enhancements aligned with business and platform priorities.
  • Gather and analyze feedback from business users, support cases, and production issues to identify opportunities for platform enhancements and process improvements. Monitor adoptionand user satisfaction to assess solution performance and inform prioritization decisions. Support user acceptance testing, validate requirements, and recommend improvements that enhance business outcomes and user experience. Coordinate resolution of production issues, including impact assessment, prioritization, stakeholder communication, and validation of fixes.
  • Develop and maintain effective partnerships with business stakeholders, technology teams, vendors, and end users to support the successful delivery and adoption of Field Leader CRM capabilities. Coordinate communication, release readiness, and change management activities to ensure solutions are understood, adopted, and delivered with minimal business disruption.
    Required Qualifications
  • 3+ years of experience in product management, product ownership, business analysis, or a related technology role.
  • Bachelor's Degree or equivalent experience in Business, Computer Science or related field.
  • Experience supporting Salesforce Sales Cloud solutions, including requirements management, backlog prioritization, testing, and release delivery.
  • Proven success delivering technology enhancements that improve business processes, user experience, and measurable business outcomes.
  • Demonstrated ability to translate complex business needs into requirements, user stories, and actionable delivery plans.
  • Experience working in Agile environments, including backlog management, sprint planning, backlog refinement, user acceptance testing, and release activities.
  • Strong analytical, problem-solving, and decision-making skills with the ability to evaluate risks, dependencies, tradeoffs, and implementation impacts.
  • Demonstrated ability to build effective partnerships with business stakeholders, technology teams, vendors, and cross-functional delivery teams.
  • Excellent verbal and written communication skills with the ability to influence decisions and communicate effectively across all levels of the organization.

Preferred Qualifications

  • Experience supporting financial advisor growth, sales, recruiting, or related business processes.
  • Experience within the financial services industry.
  • Experience serving as a Product Owner within an Agile delivery model.
  • Experience supporting Salesforce integrations, data management, security, reporting, or platform governance activities.

Base Pay Salary

The estimated base salary for this role is $105,000 - $130,000 / year. We have a pay-for-performance compensation philosophy. Your initial total compensation may vary based on job-related knowledge, skills, experience, and geographical work location. In addition, most of our roles are eligible for variable pay in the form of bonus, commissions, and/or long-term incentives depending on the role. We also have a competitive and comprehensive benefits program that supports all aspects of your health and well-being, including but not limited to vacation time, sick time, 401(k), and health, dental and life insurance.

Full-Time/Part-Time

Full time

Exempt/Non-Exempt

Exempt

Job Family Group

Technology

Line of Business  

TECH Technology

Ameriprise Financial is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, ancestry, age, physical or mental disability, medical condition, pregnancy, military status, veteran status, genetic information, citizenship, disability status, marital status, family status or any other basis prohibited by law.

We are committed to fostering an inclusive and accessible recruitment process for individuals with disabilities. If you require a reasonable accommodation to participate in the application or interview process, speak to your recruiter to discuss how we can support you.

Skills Required

  • 3+ years of experience in product management, product ownership, business analysis, or a related technology role
  • Bachelor's degree or equivalent experience in Business, Computer Science, or a related field
  • Experience supporting Salesforce Sales Cloud solutions, including requirements management, backlog prioritization, testing, and release delivery
  • Proven success delivering technology enhancements that improve business processes, user experience, and measurable business outcomes
  • Ability to translate complex business needs into requirements, user stories, and actionable delivery plans
  • Experience working in Agile environments, including backlog management, sprint planning, backlog refinement, user acceptance testing, and release activities
  • Strong analytical, problem-solving, and decision-making skills, including evaluating risks, dependencies, tradeoffs, and implementation impacts
  • Ability to build effective partnerships with business stakeholders, technology teams, vendors, and cross-functional delivery teams
  • Excellent verbal and written communication skills with the ability to influence decisions across all organizational levels
  • Experience supporting financial advisor growth, sales, recruiting, or related business processes
  • Experience within the financial services industry
  • Experience serving as a Product Owner within an Agile delivery model
  • Experience supporting Salesforce integrations, data management, security, reporting, or platform governance activities

Ameriprise Financial Services, LLC Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ameriprise Financial Services, LLC and has not been reviewed or approved by Ameriprise Financial Services, LLC.

  • Retirement Support — Feedback suggests a 401(k) with company contributions and financial well‑being programs strengthens long‑term savings. Employee stock purchase access and planning subsidies further support retirement readiness.
  • Strong & Reliable Incentives — Feedback suggests annual and long‑term performance incentives, alongside variable or commission components in advisor roles, can create meaningful upside for certain positions. Licensing support and bonus opportunities reinforce a performance‑linked pay mix.
  • Flexible Benefits — Feedback suggests flexible work options, the ability to purchase extra vacation, and paid volunteer time provide adaptable benefits for different life needs. On‑site clinic and fitness resources at headquarters and wellbeing programs add convenient lifestyle support.

Ameriprise Financial Services, LLC Insights

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The Company
HQ: Minneapolis, MN
16,649 Employees
Year Founded: 1894

What We Do

Ameriprise Financial has helped millions of clients feel confident about their financial futures for more than 125 years. Our network of approximately 10,000 financial advisors* delivers personalized financial advice to help clients reach their goals. We believe that with the right advisor, the right advice, and the right firm, life can be brilliant. Ameriprise has corporate locations throughout the U.S. and across the globe, and advisor offices in all 50 states. Learn how you can build your career at Ameriprise Financial. *Ameriprise Financial Q2 2020 Statistical Supplement All content on this page is provided for informational purposes only and should not be used as the sole basis for investment decisions. Ameriprise Financial cannot guarantee future financial results. Investment products are not federally or FDIC insured, are not deposits or obligations of, or guaranteed by, any financial institution, and involve investment risks including possible loss of the entire amount invested. By clicking on a hyperlink, you may be directed to a non-Ameriprise website. Be aware that the linked site will be subject to rules, regulation, and privacy and security provisions that are separate, and may differ, from Ameriprise Financial. Investment advisory products and services are made available through Ameriprise Financial Services, LLC., a registered investment adviser.

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