TE62P4 Senior Marketing Web Developer

Posted 4 Days Ago
Be an Early Applicant
Columbus, OH, USA
Hybrid
Senior level
Analytics
The Role
Administer, develop, optimize, and secure CAS websites and web applications. Lead complex web initiatives, site redesigns, and platform migrations; apply automation and AI to marketing workflows; define architecture and development standards; coordinate vendors and agencies; mentor colleagues; collaborate across marketing and design; and report website performance and recommendations to leadership.
Summary Generated by Built In

CAS uses intuitive technology, unparalleled scientific content and unmatched human expertise to help companies create groundbreaking innovations that benefit the world. As the scientific information solutions division of the American Chemical Society, CAS manages the largest curated reservoir of scientific knowledge, and for 119 years, has helped innovators mine, assess and apply that information to keep enterprises thriving. The CAS team is global, diverse, endlessly curious and strives to make scientific insights accessible to innovators worldwide.

CAS is currently seeking a Senior Marketing Web Developer on our Marketing team. This position is located at our headquarters in Columbus, Ohio.

Position Summary

The senior marketing web developer at CAS administers, optimizes, and evolves the CAS website and web applications to advance business objectives across multiple internal teams. This highly skilled and proficient developer solves complex web issues, determines the approach for new projects, and coordinates the work of outside vendors and agencies. As the web liaison on cross-functional teams, this person consults with marketing leadership to influence decisions, ties web and technology choices to revenue and business outcomes, and champions automation and artificial intelligence to help the marketing organization work smarter and scale. 

Job accountabilities 

  • Partner with marketing leadership and cross-functional stakeholders to set and evaluate priorities for web initiatives and lead each initiative through launch and measurement. 
  • Build consensus and buy-in with business cases that tie web, technology, and automation investments to engagement, pipeline, and revenue. 
  • Identify, evaluate, and implement automation and AI-driven solutions that simplify content and marketing workflows, improve site performance, and scale operations. 
  • Define the site architecture and build, test, optimize, and maintain a secure, high-performing, accessible website, including routine audits and resolution of complex technical issues across CAS.org and other web properties. 
  • Determine methods and development standards for new web projects, review the work of contributors, contractors, and agencies, and mentor colleagues and content authors in Webflow and related tools. 
  • Serve as the web liaison on cross-functional teams, collaborating with designers and content authors, coordinating vendors and agencies, and delivering a consistent, engaging experience for CAS customers. 
  • Report regularly to team members and leadership on the direction and performance of the website, explaining results and recommending next steps. 

Qualifications 

  • Demonstrated ability to think strategically and deliver complex web initiatives, such as site redesigns or platform migrations, that advance revenue and marketing outcomes. 
  • Hands-on experience applying automation and artificial intelligence to marketing or web workflows (e.g., AI-assisted content, personalization, chatbots, workflow automation, or AI-powered analytics). 
  • BA/BS degree in a related field or equivalent combination of education, certifications, and experience in related disciplines. 
  • Eight or more years of relevant experience, including at least five years designing and developing for a digital-first (and mobile) environment. 
  • Knowledge of Agile development methodologies and previous experience in a B2B marketing environment. 
  • Wide-ranging experience and specialized knowledge in web development, with high proficiency in Webflow (Designer, CMS, and custom code), HTML, CSS, JavaScript, and Git. 
  • Experience building fast, responsive, accessible, and secure pages that follow UI conventions and brand standards, tested with tools such as Google PageSpeed Insights, Lighthouse, and BrowserStack. 
  • Strong technical SEO and web analytics skills, using tools such as Google Analytics, Google Search Console, and Semrush to measure performance and report results to leadership. 
  • Experience supporting websites offered in multiple languages. 
  • Experience integrating content management systems (CMS), marketing automation platforms (MAP), and third-party tools, including automations in Zapier, Make.com, or similar platforms. 
  • Excellent written and verbal communication skills, including explaining technical trade-offs to nontechnical audiences, and experience mentoring colleagues and coordinating contractors or agencies. 
  • Preferred: experience with animation libraries (GSAP) and advanced JavaScript functionality. 

Leadership and working style 

  • A positive, resilient professional who stays solutions-focused when facing challenges, obstacles, and shifting priorities, and helps others adapt when plans change. 
  • A candid team player who adapts the message to each audience, handles difficult conversations directly and respectfully, and builds strong relationships across marketing, design, and technical teams. 
  • A curious, versatile problem-solver who willingly steps into other verticals, learns quickly, and continually explores how automation and AI can make the team more effective. 

CAS offers a competitive salary and comprehensive benefits package, including a generous vacation plan, medical, dental, vision insurance plans, and employee savings and retirement plans. Candidates for this position must be authorized to work in the United States and not require work authorization sponsorship by our company for this position now or in the future. EEO/Disabled/Veteran. 

 

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Skills Required

  • Bachelor’s degree in a related field or equivalent combination of education, certifications, and experience
  • Eight or more years of relevant experience
  • At least five years designing and developing for digital-first and mobile environments
  • Experience delivering complex web initiatives, such as site redesigns or platform migrations, tied to revenue and marketing outcomes
  • Hands-on experience applying automation and artificial intelligence to marketing or web workflows
  • Knowledge of Agile development methodologies
  • Previous experience in a B2B marketing environment
  • High proficiency in Webflow Designer, CMS, and custom code; HTML, CSS, JavaScript, and Git
  • Experience building fast, responsive, accessible, and secure web pages
  • Experience using Google PageSpeed Insights, Lighthouse, and BrowserStack
  • Strong technical SEO and web analytics skills
  • Experience using Google Analytics, Google Search Console, and Semrush
  • Experience supporting multilingual websites
  • Experience integrating CMS, marketing automation platforms, and third-party tools
  • Experience with Zapier, Make.com, or similar automation platforms
  • Excellent written and verbal communication skills
  • Experience explaining technical trade-offs to nontechnical audiences
  • Experience mentoring colleagues and coordinating contractors or agencies
  • Experience with GSAP animation libraries and advanced JavaScript functionality

CAS Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CAS and has not been reviewed or approved by CAS.

  • Healthcare Strength — Healthcare coverage is described as robust, with medical, dental, and vision plans highlighted as standout aspects that strengthen total rewards.
  • Retirement Support — Retirement offerings are portrayed as a notable strength, including a 403(b) and defined-contribution plan with employer contributions reportedly reaching up to 9%.
  • Leave & Time Off Breadth — Paid time off, holidays, sick leave, and parental leave are consistently emphasized as part of a broad, supportive leave package.

CAS Insights

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The Company
HQ: Columbus, OH
3,991 Employees
Year Founded: 1907

What We Do

At CAS, we curate, connect, and analyze scientific knowledge to reveal the unseen connections that inspire breakthroughs. We weave a fabric of discovery that scientific innovators can tap into to stimulate their creativity and accelerate their work. Because when the world turns to science, science turns to CAS. So if you're advancing research, repurposing technology, making strategic decisions, or leading digital R&D initiatives, take a look at our story below to see how partnering with us gets you there faster. A global company based in Columbus, Ohio, CAS employs over 1,400 experts who curate, connect, and analyze scientific knowledge to reveal unseen connections. CAS is a division of the American Chemical Society. Connect with us at cas.org.

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