SVP, Integrated Media Strategy

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Position Overview:
The Senior Vice President of Integrated Media Strategy will lead the development and execution of sophisticated, comprehensive media strategies for major clients. This role demands a strategic visionary who excels in orchestrating cross-functional teams—including media planners, creative professionals, social media experts, commerce specialists, and analysts—to develop and optimize frameworks that ensure our media strategies are innovative, data-informed, and aligned with client business goals. The ideal candidate is a thought leader and skilled communicator, passionate about blending digital media, creative thinking, analytics, and technology in transformative ways.

Key Responsibilities:

Strategic Leadership:

• Develop and implement strategic frameworks that challenge conventional thinking, identify new growth opportunities, and drive deeper, long-term consumer engagement to accelerate client business outcomes.
• Create and execute strategic media platforms and pillars that ensure cohesive and impactful campaigns across all channels.
• Lead the ideation and development of breakthrough media concepts for high-profile client campaigns, pushing creative boundaries and elevating media solutions.
• Establish and deliver training programs that enhance the agency's strategic media capabilities, including developing industry-leading case studies for organizational learning.

Client Partnership:

• Build and nurture strong relationships with senior client stakeholders, positioning yourself as a key strategic advisor in their business success.
• Present high-level strategic recommendations to C-suite executives, clearly articulating complex media strategies and their impact on business outcomes.
• Develop strategic recommendations that utilize media solutions to drive business growth, prioritizing meaningful metrics over superficial measures.

Innovation and Thought Leadership:

• Stay at the forefront of emerging media trends and technologies, proactively guiding the team and clients toward innovative and effective media practices.
• Act as a trusted advisor on strategic media innovation, championing new technologies and platforms that redefine the media landscape.
• Drive the agency’s thought leadership in global media through pioneering campaign strategies, industry engagement, and the adoption of cutting-edge approaches.
• Design media connection strategies that empower teams to execute on strategic pillars during the planning and activation phases.

Data-Driven Decision Making:

• Leverage advanced analytics, audience insights, and performance metrics to guide strategic decision-making and continuously refine media strategies.
• Utilize market research to identify opportunities for improvement and to inform proactive adjustments to media campaigns.

Collaboration and Integration:

• Partner closely with creative, media, commerce, and business development teams to understand client needs and craft tailored strategic solutions.
• Collaborate with media planners and strategists to gain deep immersion in client businesses, using consumer insights as the foundation for strategic recommendations.

Business Development:

• Play a critical role in new business pitches, bringing a strategic lens and innovative thinking that underscore the agency’s value in driving client success through integrated media.
• Provide strategic guidance on key industry verticals, supporting the agency’s efforts to expand its client base and deepen its market presence.

Qualifications:

• 15+ years of experience in media strategy, planning, and buying, with a proven track record of leading innovative integrated media campaigns for global brands.
• A forward-thinking, passionate, and creative approach to media strategy, with a deep understanding of digital media, including programmatic, social, search, influencer, and content marketing, as well as traditional channels.
• Exceptional strategic thinking skills with the ability to translate complex data into clear, actionable insights that drive business results.
• Outstanding communication and presentation skills, adept at engaging senior client stakeholders and delivering complex strategies with confidence.
• Strong analytical mindset with a focus on data-driven decision-making and continuous performance optimization.
• Proven ability to build strong client relationships, influence key decision-makers, and navigate complex corporate environments.
• Ability to thrive in a fast-paced, dynamic setting, managing multiple priorities and deadlines with agility and poise.
• Bachelor’s degree in Marketing, Advertising, Communications, or a related field; an advanced degree is highly desirable.

The Ideal Candidate:
A visionary strategist with a passion for media innovation, a global mindset, and the ability to inspire both clients and colleagues. You excel at integrating media strategies with broader business objectives, driving tangible results, and positioning the agency as a leader in the media landscape.

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.