Job Description
Who We Are
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to prestigious annual “Best Places to Work” lists published by Fortune, AdAge, Crain’s New York Business, and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe, and empowered. We value YOU and believe that your authentic voice and unique perspective make our culture and solutions stronger.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them, and give them every opportunity to grow.
Job Summary
The SVP, Analytic Insights will support Horizon’s EVP, Head of Enterprise Analytics and will drive business transformation through data across our entire client roster. This role will oversee the Los Angeles–based Analytic Insights group, which is responsible for the orchestration of all analytic outputs including Marketing Mix Modeling (MMM), Attribution, Dashboarding, and Test & Learn initiatives.
The SVP will translate complex analytics into actionable business strategies, helping to advance client performance and agency growth. This leader will partner with brand strategy, activation, business intelligence, advanced analytics, and product teams to design and implement innovative measurement frameworks that connect marketing investments to business outcomes.
The ideal candidate combines strategic leadership with hands-on analytic experience and a strong understanding of AI-driven approaches that enhance forecasting, insight generation, and workflow automation. They will be a key client-facing voice for Horizon’s analytic capabilities and a trusted thought partner to agency leadership.
Main Duties and Responsibilities
- Collaborate closely with the EVP, Head of Enterprise Analytics to build and implement the enterprise-wide analytic vision across clients.
- Lead the LA-based Analytic Insights team, managing both managers and individual contributors across all analytic functions.
- Consult with internal client leads and clients to identify their “burning questions” and develop analytic-based solutions that span all media channels.
- Provide subject matter and thought leadership in designing analytic methodologies and approaches, including unified modeling, attribution, and AI-assisted measurement.
- Partner with the Advanced Analytics, BI, and Product teams to architect and scale advanced modeling and reporting solutions.
- Champion the integration of AI and machine learning applications to improve forecasting accuracy, reporting automation, and insight discovery.
- Partner closely with brand strategy leads to translate complex analytic outputs into clear, strategic recommendations that inform planning and activation decisions.
- Drive analytic proficiency and thought leadership across the LA office, fostering continuous learning and professional development.
- Actively participate in new business development, bringing analytic and AI-driven storytelling to RFI/RFP responses, credentials, and pitches.
- Collaborate with cross-functional executives to align analytics strategy with broader agency and client objectives.
- Lead, mentor, and develop a high-performing team, cultivating a culture of curiosity, accountability, and innovation.
Time Allocation:
- 25% — New Business Development
- 30% — Client Services, Oversight & Management
- 25% — Talent & Resource Management
- 20% — Leadership & Strategic Development
Key Relationships
Internal:
- Analytic Insight teams (Direct Reports) — immersed in client business strategy and execution
- Brand and client service teams — partnership to address client challenges and translate insights into strategy
- Activation teams (TV, Digital, etc.) — collaboration to improve targeting and media efficiency through analytics and automation
- Client Architects — integration of audience and media intelligence into actionable recommendations
- BI, Advanced Analytics and Product teams — collaboration on infrastructure and analytics enablement
External:
- Clients — ability to distill the complex into clear, actionable insight
- Vendors and technology partners — evaluation and integration of analytic and AI platforms
Key Behavioral Competencies
- Visionary, hands-on leadership
- Self-starter with strong follow-through
- Influential and persuasive communicator with the ability to drive change
- Intellectual curiosity and comfort operating in ambiguity
- Ability to inspire and develop diverse, high-performing teams
Supervisory Responsibilities
- Oversee a department of approximately 20 analytics professionals, including managers and individual contributors
- Provide mentorship, career development, and training to elevate analytic and AI literacy across the organization
Knowledge and Skills Required
- 10+ years of experience in analytics, data strategy, or business intelligence
- 3+ years in a senior leadership role managing managers and cross-functional teams
- Strong understanding of media mix modeling, attribution, and test & learn frameworks
- Experience applying AI or machine learning tools to enhance analytic processes, forecasting, and insight generation
- Ability to translate complex analytic concepts into clear, actionable business recommendations
- Strong understanding of marketing data, campaign measurement, and omnichannel media dynamics
- Experience working across multiple categories (e.g., CPG, Entertainment, QSR, Financial Services, Healthcare)
- Exceptional communication and presentation skills, capable of engaging clients and executives
- Degree in Statistics, Computer Science, Business Analytics, Marketing Analytics, or a related field preferred
- Familiarity with statistical software, visualization tools, and cloud-based data environments
Certificates, licenses and registrations
N/A
Physical Activity and Work Environment
N/A
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Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$250,000.00 - $350,000.00A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
Top Skills
What We Do
Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data.
Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors.
Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame.
TOGETHER WE'RE BUILDING A PLACE OF BELONGING
At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have.
We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community.
For more information, visit:
www.horizonmedia.com or www.horizonmedia.com/careers.
