Chanel is a world leader in creating, manufacturing and distributing luxury products, including Ready-to-Wear, Accessories, Fragrances, Makeup, Skincare, Jewellery and Watches. Founded by Gabrielle Chanel in 1910, the House remains dedicated to quality craftsmanship and offering high-end creations. At present, Chanel employs more than 32,000 people worldwide.
The Style Advisor directly engages with clients on day-to-day basis, playing a key role in building the Dream of CHANEL on the boutique floor. Through their passion for Fashion, their solid sense of styling of CHANEL collections and true understanding of customers, the Style Advisor offers a personalized and relevant styling advice to client. Not only do they inspire the client but also our team whom they continuously infuse Fashion and styling by leading by example during appointment support and boutique briefings.
Be CHANEL Style Dream Maker and offer the Ultimate and Personalized Service to our clients (50%)
Be CHANEL Style Dream Maker: Brand, Style & Fashion:
Build the Dream of Chanel by sharing with Passion and the art of storytelling The CHANEL Difference (Heritage, Style, Creativity, Product Craftsmanship).
Inspire clients through personalized styling advise to find their uniqueness in wearing CHANEL silhouette helping her find pieces what truly suit her while reflecting the CHANEL Allure of the collection (RTW with accessorization)
Inspire clients to discover new ways of styling CHANEL pieces, as well as Fashion and trends overall.
Offer the Ultimate and Personalized Service Experience in Boutique to clients:
Set Brand standard in terms of personal Image, by always being refined, sophisticated and welcoming
Offer personalized styling advice “what to wear (product’s relevancy) and how to wear” to each client based on a true and deep understanding of client’s personality, style, and lifestyle
Cultivate client portfolio: further engage or reactivate existing client and identify potential to recruit to the CHANEL silhouette (RTW with accessorization)
Anticipate client’s appointment, prepare personalized wardrobe, and actively offer alteration service as The Chanel Difference.
Together with senior boutique styling roles, engage in the appropriate rollout of Art of Styling appointments in the boutique.
Be a key contributor to Boutique and Brand Events (linked to collection and styling): support the Style Expert during the event and in inspiring the rest of the team.
Pamper all After Sales Service Clients and proactively suggest any other Chanel Service to enhance the overall service experience (home delivery…)
Contribute to qualitative boutique sales, promoting a silhouette, not only a product:
Set the right plan in motion to successfully achieve individual and boutique targets.
Promote the Allure of the collection, the key inspiration messages, and the relevancy of CHANEL RTW for every day with a particular attention on the Key Fashion Pieces/Looks, through styling advice with clients.
Support CHANEL accessories as part of the full silhouette working cross-categories
Suggest collection and cross-collection alternatives demonstrating products’ versatility.
Be a role-model in Styling and inspire the boutique team (40%):
Spontaneously and passionately share knowledge & experience on CHANEL collection styling and Fashion overall.
Work on a monthly plan with senior boutique styling roles to organize and support boutique styling activities focusing on heritage and seasonal styling principles, Key Fashion looks/pieces’ styling and commercial objectives e.g., slow movers:
Lead styling portions of morning briefings (ideal target at least x1 a week)
When relevant support Style Expert during styling moments for Fashion Advisors (ideal target x1 a week ~ group of 5 FAs)
Proactively assist FAs to prepare their clients’ wardrobe for their “RTW appointments” relevant to client’s personality, style, and lifestyle; and provide professional feedback to FAs on their styling capabilities
Help senior boutique styling roles in identifying FAs with potential in styling to fuel pipeline of next generation of Style Advisors.
Continuously post qualitative looks on Fashion community and lead by example on dos and donts for styling and set-up as per Global guidelines.
Provide clients’ insights and contribute to boutique buys in terms of styling (10%)
Give qualitative comments on the collection: from customers’ eye, team, and own feedback.
During the buys: share own clients’ preferences and help build boutique buys preparing for client appointments building on the notion of sustainable client wardrobe (purposeful consumption)
Think silhouette: RTW and accessorization (incl. shoes) to promote the creativity of the collection and remain faithful to the spirit of the collection and the studio’s direction (major looks).
Participate in local post-buy debriefs
Chanel is dedicated to creating the conditions for people to perform at their best, building on their strengths and enabling them to benefit from new opportunities. It offers a unique working environment where people are given time to understand the brand, the business, and develop their personal motivations. This means everyone can grow, continue to be inspired and feel included, now and in the future. The company fosters true collaboration and respect for all, grounded in the belief that diversity is essential to the success of the organisation and its people.
Skills Required
- Passion for fashion and styling
- Understanding of CHANEL collections
- Experience in customer service or retail
What We Do
CHANEL is a private company and a world leader in creating, developing, manufacturing and distributing luxury products. Founded by Gabrielle Chanel at the beginning of the last century, CHANEL offers a broad range of high-end creations, including Ready-to-Wear, Leather Goods, Fashion Accessories, Eyewear, Fragrances, Makeup, Skincare, Jewelry and Watches. CHANEL is also renowned for its Haute Couture collections, presented twice yearly in Paris, and for having acquired a large number of specialized suppliers, collectively known as the Métiers d’Art. CHANEL is dedicated to ultimate luxury and to the highest level of craftsmanship. It is a brand whose core values remain historically grounded on exceptional creation. As such, CHANEL promotes culture, art, creativity and “savoir-faire” throughout the world, and invests significantly in people, R&D and innovation. At the end of 2019, CHANEL employed more than 28,000 people across the world.
