Instrument is a design and technology company. We build brands, products, and experiences that move businesses forward—by making the complex simple.
For over 20 years, we’ve partnered with companies like Google, ServiceNow, Uber, Eventbrite, and ŌURA, helping them navigate change, launch new ideas, and grow with intention.
Our work spans Brand, Marketing, and Product, but what defines us is how we work. We bring strategy, design, and engineering together from the start, moving quickly from idea to execution and refining as we go. We aim to do great work and be great to work with, because both matter.
We’re a collaborative, hands-on team with roots in Portland and New York and a distributed presence across the U.S. and Europe. We build teams around the needs of the work, staying nimble without sacrificing craft.
We value curiosity, perspective, and continuous learning, and we’re committed to building an inclusive environment where people can do their best work.
If that sounds like you, we’d love to meet you.
The Role
The best strategy isn't built in isolation. It's built by connecting people, disciplines, and ideas together around a shared vision.
That's what this role is all about.
As Strategy Director, you'll be a trusted strategic partner to one of the world's leading technology companies, shaping work across digital products, websites, content, marketing, and brand. You'll help clients navigate complex business challenges, lead and mentor a team of exceptional strategists, and identify new opportunities to grow one of Instrument's most important partnerships.
If you're energized by executive client relationships, passionate about developing people, and motivated by solving complex business problems—not just delivering projects—you'll have the opportunity to make a lasting impact here.
What You'll Do
- Serve as the senior strategic partner for a global technology client, building trusted relationships with executive stakeholders.
- Lead strategy across a portfolio of digital products, websites, content ecosystems, and marketing initiatives.
- Partner closely with Design, Technology, Production, and Client Leadership to shape integrated solutions from discovery through delivery.
- Translate customer, business, market, and product insights into actionable strategies that influence decision-making.
- Facilitate workshops, executive presentations, and strategic conversations that create alignment and move work forward.
- Mentor and develop strategists, fostering high-quality thinking and collaborative problem solving.
- Help establish strategic approaches, frameworks, and ways of working that elevate the quality and consistency of our work.
- Identify opportunities to deepen client partnerships and support business growth.
- Contribute to new business efforts and thought leadership within the strategy practice.
What You'll Bring
- Significant experience leading digital strategy within an agency, consultancy, product organization, or innovation team.
- Experience partnering directly with senior and executive-level clients to solve complex business and customer challenges.
- A strong foundation across digital products, websites, content strategy, customer experience, and brand.
- A track record of leading multidisciplinary teams and influencing outcomes across design, technology, content, and production.
- Experience mentoring and developing strategists while creating an environment where great thinking thrives.
- Exceptional facilitation, storytelling, and executive communication skills.
- Comfort navigating ambiguity and bringing clarity to complex problems.
- Curiosity about emerging technologies—including AI—and good judgment about when and how to apply them.
- A collaborative, humble leadership style that earns trust through partnership rather than authority.
Pay Range
- The expected pay range for this position is $150,000-$185,000. This range reflects the potential compensation across multiple levels and U.S. geographic pay regions. Final compensation is determined by the candidate's level and their work location. Instrument uses three regional pay ranges to account for cost of living (US1 +15%, US2 +7.5%, US3 Base). Learn more about our pay philosophy and regional pay structure.
What We Offer:
- Medical, dental, and vision coverage
- 401k with employer matching
- Unlimited PTO + company wide closures
- Work From Home and Wellbeing monthly stipend
- HSA Employer Contribution
- Professional Development Stipend
- Paid Parental Leave
What We Offer
Flexible, Hybrid Work Environment
Great Compensation with Annual Reviews (Learn more about our Pay Philosophy)
401(k) Matching with Immediate Vesting
Robust Medical, Vision, and Accident Insurance
Generous Paid Holidays and unlimited PTO
Monthly Wellbeing Stipend
Career Management and Leadership Training
Flexible, Hybrid Work Environment
Great Compensation with Annual Reviews (Learn more about our Pay Philosophy)
401(k) Matching with Immediate Vesting
Robust Medical, Vision, and Accident Insurance
Generous Paid Holidays and unlimited PTO
Monthly Wellbeing Stipend
Career Management and Leadership Training
Skills Required
- 10+ years of strategy experience
- 3+ years of experience leading a small strategy team
- Broad set of strategy skills across digital, brand, content, UX/UI, marketing
- Experience leveraging qualitative and quantitative research frameworks
- Experience designing and leading workshops with senior to C-suite clients
- Experience working with large multi-disciplinary teams
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What We Do
We’re a team of technologists, strategists, and creative problem solvers seeking to make a positive impact on your business and the world around us
