Kantar helps the world’s most influential brands grow by combining deep human understanding with advanced technology. We move beyond standalone insights to deliver connected, decision‑ready intelligence that helps brands act with confidence in a more complex world. At Kantar, smart, curious people work together on challenges that genuinely matter.
Are you passionate about media, marketing, and technology? Do you excel at building strong client partnerships and driving strategic impact? Then the role of Strategy Director - Media & Creative in Amsterdam could be the perfect next step for you.
Intro
As a Strategy Director, you have a pivotal role within the senior team of the Kantar Media & Creative team within Kantar. As a trusted client partner, you will lead and grow relationships with our largest clients, leveraging your expertise in media, marketing, and analytics.
You will serve as the primary strategic contact for key clients, connecting their business challenges to innovative solutions in cross-media measurement, creative testing, and campaign intelligence — delivering measurable impact and long-term brand growth.
If you are driven by client impact, enjoy leading through influence, and want to help brands make smarter decisions, this role offers the opportunity to make a real difference.
What You’ll Be Doing
Lead senior client relationships across Marketing, Media, Insights, and C-suite stakeholders for key local and global accounts.
Act as a trusted strategic partner, advising on media strategy, campaign effectiveness, and creative performance. Inspire clients through compelling storytelling, presentations, and workshops.
Drive commercial growth across a portfolio of accounts by identifying and converting cross-sell and upsell opportunities, ensuring strong performance across revenue, margin, and profitability.
Leverage deep expertise in Kantar’s campaign intelligence solutions to translate complex data and processes into clear, actionable insights and strategic recommendations.
Lead and inspire cross-functional account teams as the senior account lead, setting strategic direction, driving alignment, and ensuring high-quality client delivery.
Ideal Skills & Experience
10+ years of experience in Media, Creative, Marketing, Consulting, or Insights.
Proven track record of managing and growing large, strategic client relationships.
Deep expertise in media, advertising, and market research, with the ability to translate complex insights into clear, actionable recommendations.
Strong experience in a senior advisory or strategy role, influencing decision-making at C-level and across senior stakeholders.
Proven leadership experience in building, mentoring, and developing high-performing teams, with a strong people-focused and growth-oriented mindset.
Excellent communication and presentation skills, with the ability to inspire and engage senior audiences.
Strong network within the Dutch media and marketing industry.
Fluent in English; proficiency in Dutch preferred.
Strong on-site presence and regular client visits.
What’s In It For You
A senior role with strong strategic and commercial impact, working with some of the world’s leading brands.
The opportunity to drive business growth using innovative solutions such as LIFT+ Powered by THX, LINK AI, and Kantar Marketplace.
A flexible working environment in an ambitious, entrepreneurial, and fun team within a wider international organisation.
A competitive salary, performance-based incentive plan, and strong secondary benefits package.
Why join Kantar?
Kantar is one of the most recognised and trusted brands in its industry, with unmatched depth of experience and global reach. What makes this moment different is how much is changing at once. We are working on the world’s most influential brands, investing in AI and technology, and evolving how intelligence is delivered. The work is becoming more connected, more dynamic and more impactful.
People joining Kantar now are not stepping into something finished. They are joining a business that is evolving, and they will help shape what comes next. If you want to work on iconic brands, solve complex problems, learn from exceptional people and do work that genuinely makes a difference, Kantar offers that opportunity.
Location
Amsterdam, AmsteldijkNetherlandsKantar Rewards Statement
At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us.
We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration.
We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.
Kantar is the world’s leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar’s 30,000 people help the world’s leading organisations succeed and grow.
Skills Required
- 10+ years of experience in Media, Creative, Marketing, Consulting, or Insights
- Proven track record of managing and growing large, strategic client relationships
- Deep expertise in media, advertising, and market research
- Strong experience in a senior advisory or strategy role
- Proven leadership experience in building, mentoring, and developing high-performing teams
- Excellent communication and presentation skills
- Strong network within the Dutch media and marketing industry
- Fluent in English; proficiency in Dutch preferred
What We Do
Kantar is the world’s leading marketing data and analytics company. . We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks and our innovative analytics and technology, we help our clients understand people and inspire growth.
