Strategist, SEO

Reposted 14 Hours Ago
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New York, NY
In-Office
Senior level
AdTech • Data Privacy
The Role
The SEO Strategist will lead SEO strategies, manage client accounts, and analyze site performance, focusing on technical SEO and content strategies.
Summary Generated by Built In
Who We Are
At Amsive, we're more than just a performance marketing agency; we're a team that thrives on collaboration and innovation. We offer a supportive environment where personal growth is just as important as professional development. We're a team of passionate individuals ready to tackle challenges, learn from one another, and drive results. We believe in empowering our team members, providing them with the tools they need to succeed, and trusting them to lead the way. With decades of expertise and a commitment to integrated solutions, we don't meet the industry standard; we're setting it. 
If you're looking for a place where your work matters, a career path you can grow on your terms, and a team that's as invested in your success as you are, Amsive is for you. We offer a unique blend of flexibility, growth opportunities, and a culture that values each individual. Join us, and be part of the team ready to welcome, support, and grow with you. 
What we are looking for:
The SEO Strategist 
is a senior-level leadership position responsible for providing strategic direction, owning a book of client accounts, and driving execution for Amsive's premier organic search clients. As the senior leader on your accounts, you will serve as the primary client relationship owner, responsible for both strategy development and the growth and success of your portfolio.
This role requires a seasoned professional with proven experience in team leadership and account management. You will have direct management responsibility for a team of two, consisting of a Specialist and an Analyst. guiding their professional development, mentoring their growth, and overseeing the quality of their work.
The ideal candidate brings recent agency experience, a passion for the digital marketing world, a propensity to problem-solve, attention to detail, and a boundless desire to learn. We are seeking an individual who is both creative and analytical. A critical requirement for this role is the ability to analyze complex data sets, identify the story the data tells, and translate those insights into clear, actionable recommendations that drive measurable results. Strong technical SEO skills and e-commerce experience are preferred. 
What you will be doing:
 
  • Translate client objectives into effective search marketing strategies 
  • Define measurable acquisition-based keyword and content strategies for Amsive's SEO clients
  • Deliver comprehensive analysis and recommendations to support effective site crawlability and indexation (technical SEO expertise) 
  • Provide detailed, analytical site performance reporting that goes beyond metrics to tell the story of what the data means and what actions should be taken as a result. 
  • Conduct in-depth consulting and analysis across all facets of SEO, including competitive research, technical SEO, usability, E-E-A-T, core web vitals, site structure optimization, link acquisition strategies, measurement and performance, and content strategy
  • Serve as the primary point of contact for your clients, building strong, trusted relationships and providing expert guidance on SEO strategies, tactics, and performance while providing education for around SEO strategies, tactics, deliverables, and performance and persuasively making business cases for smart SEO strategies  
  • Persuasively articulate the business case for smart SEO strategies to both clients and internal stakeholders 
  • Lead, mentor, and develop a team of 1-3 members in the execution of client organic search and social media programs  
  • Stay up to date on current SEO industry trends and technologies, and communicate these trends to clients and the Amsive team 

Who you are:
  • 5-6 years or more of experience contributing to or managing SEO programs, preferably in an agency setting  

  • Proven success in a team leadership role, with experience managing direct reports, providing mentorship, and developing team members to achieve their full potential 

  • Strong track record of owning and managing a book of accounts, including responsibility for client relationship management, account strategy development, and driving account growth 

  • Evidence of success with previous SEO campaigns for medium to large brands, ideally including ecommerce companies  

  • Bachelor’s or advanced degree in marketing, advertising, communications, business, or a related area  

  • Strong understanding of cross-channel marketing principles  

  • Self-starter who is able to develop, lead, prioritize and execute on SEO strategies for multiple clients simultaneously  

  • Compelling written and verbal communication skills, with a particular strength in presenting complex data insights in a clear, persuasive manner 

  • Positive attitude and the ability to thrive in a collaborative, fast-paced environment 

  • Strong proficiency in the Microsoft Office Suite: Word, PowerPoint, and especially Excel  

  • Understanding of technical SEO concepts (crawling, indexing, rendering, AMP, site migrations, page speed optimization, core web vitals and more)  

  • Strong project management and organization skills, ability to prioritize and manage multiple projects  

  • Advanced understanding and experienced user of Google Analytics and Google Search Console - Tag Manager and/or Publisher Center is also a plus  

  • Understand recent developments in SEO such as Core Web Vitals, Google Discover, E-E-A-T, Rich Results, AIO results, and more  

  • Intermediate to advanced knowledge of HTML, Javascript and CSS as they impact search performance  

  • Strong knowledge and experience using standard and enterprise search tools and platforms (Botify, Sitebulb, Conductor Searchlight, Stat, Sistrix, DeepCrawl, Screaming Frog, SEMRush, etc.)


Other Duties: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
If you need any assistance seeking a job opportunity at Amsive, or if you need reasonable accommodation with the application process, please call (331) 318-7800.
Amsive is proud to be an Equal Opportunity Employer. We are committed to building a supportive and inclusive environment for all employees.  It is Amsive’s continuing policy to provide equal employment opportunity and not to discriminate on the basis of race, color, religion, pregnancy or childbirth, marital status, national origin, ancestry or citizenship status, age, disability, sex, sexual orientation, gender identity, veteran status or any other characteristic protected by applicable federal, state or local laws. This policy applies to all aspects of employment, including (but not limited to) application for employment, recruiting, hiring, compensation, benefits, promotions and transfers, training, layoffs, rehires, termination of employment and all other terms and conditions of employment.
As part of the Company's equal employment opportunity policy, Amsive will also take affirmative action as called for by applicable laws and Executive Orders to ensure that minority group individuals, females, disabled veterans, recently separated veterans, other protected veterans, Armed Forces service medal veterans, and qualified disabled persons are introduced into our workforce and considered for promotional opportunities.

 

Top Skills

Botify
Conductor Searchlight
CSS
Deepcrawl
Excel
Google Analytics
Google Search Console
HTML
JavaScript
Microsoft Office Suite
Screaming Frog
Semrush
Sistrix
Sitebulb
Stat
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The Company
Bolingbrook, IL
279 Employees
Year Founded: 1980

What We Do

At Amsive our mission is to make data-centric marketing a reality for more than just the largest companies. As a full-service agency, we bring our clients’ marketing to life by shaping strategy, identifying audiences, developing creative, and executing omnichannel communications while measuring and analyzing results. We deliver it with the nimble efficiency of an integrated team.

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