SentiLink provides innovative identity and risk solutions, empowering institutions and individuals to transaction with confidence. We’re building the future of identity verification in the United States replacing a clunky, ineffective, and expensive status quo with solutions that are 10x faster, smarter, and more accurate.
We’ve seen tremendous traction and are growing extremely quickly. Our real-time APIs have helped verify hundreds of millions of identities, starting with financial services and rapidly expanding into new markets. SentiLink is backed by world-class investors including Craft Ventures, Andreessen Horowitz, NYCA, and Max Levchin.
We’ve earned recognition from TechCrunch, CNBC, Bloomberg, Forbes, Business Insider, PYMNTS, American Banker, LendIt, and have been named to the Forbes Fintech 50 list every year since 2023. Last but not least, we’ve even made history - we were the first company to go live with the eCBSV and testified before the United States House of Representatives on the future of identity.
SentiLink supports a variety of ways to work, ranging from fully remote to in-office. We operate as a digital-first company with strong collaboration across the U.S. and India. We maintain physical offices in Austin, San Francisco, New York City, Seattle, Los Angeles, and Chicago in the U.S., and in Gurugram (Delhi) and Bengaluru in India. If you’re located near one of these offices, we would love for you to spend time in the office regularly. Some roles are hybrid or in-office by design. For example, our engineering team in India works primarily from our Gurugram office.
Role:As a Strategic Product Marketing Lead, you will own the go-to-market strategy and execution for one of SentiLink’s core products. Your north star is driving ARR growth and partner value for your product. You will operate at the intersection of Product, Sales, Marketing, Analytics, and Partner Success to ensure our products are successfully launched, adopted, and scaled across our partner base. This role is an opportunity to build a category-defining GTM function at SentiLink.
This is a remote, US-based role.
Responsibilities:Own GTM strategy and execution for SentiLink’s core synthetic and identity products, with accountability for ARR growth and adoption
Lead cross-functional efforts across Product, Sales, Marketing, and Partner Success to successfully launch and scale products
Drive product launches, model rollouts, and cross-sell initiatives into existing partners
Build and scale foundational GTM systems, including training programs, pricing/packaging guidelines, and sales enablement
Create clear, compelling positioning and messaging that differentiates SentiLink in the market
Develop and maintain concise, one-page marketing battle cards that equip sales teams with actionable competitive intelligence, enabling them to address objections, articulate key differentiators, and improve win rates
Use data and partner insights to continuously refine GTM strategy and inform product direction to help establish SentiLink as the market leader in identity verification
Perform market research, competitive and opportunity analysis
Create and evolve the differentiated messaging for SentiLink’s products and brand
Develop high-impact messaging, positioning, and enablement materials to support Sales and Partner Success
Create repeatable processes for launching, selling, and supporting products
4+ years of product marketing or go-to-market experience at a successful enterprise (B2B) SaaS company
Experience owning or significantly contributing to product launches, GTM strategy, or revenue growth initiatives
Demonstrated experience marketing for complex, API-driven products, with the ability to translate technical concepts into clear, compelling value propositions for customer-facing teams
Excellent written and verbal communication skills with an ability to deliver complex information and drive content in a clear and concise manner
Strong operator mindset with a willingness to execute and build from scratch
Comfort working in ambiguous, fast-moving environments
Strong project management skills with proven ability to both develop a GTM plan and then manage the necessary stakeholders to ensure outstanding execution
Analytical and metric-driven mindset
A bias to action and a desire to get your hands dirty - a lot of this role will involve personally producing collateral and content
A plus: experience in identity verification or fraud prevention solutions; security solutions; or the consumer financial services industry
A plus: some ability to analyze data (SQL, Excel, and/or basic scripting)
Candidates must be legally authorized to work in the United States and must live in the United States
$160,000-$210,000/year + equity + benefits
Employer paid group health insurance for you and your dependents
401(k) plan with employer match (or equivalent for non US-based roles)
Flexible paid time off
Regular company-wide in-person events
Home office stipend, and more!
Follow Through
Deep Understanding
Whatever It Takes
Do Something Smart
SentiLink Compensation & Benefits Highlights
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Healthcare Strength — Feedback suggests employer-paid medical, dental, and vision coverage extends to employees and dependents, reducing out-of-pocket costs. Coverage is described as a standout element of the package.
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Retirement Support — Feedback suggests a 401(k) plan with company matching is part of the core package. This adds predictable long-term value alongside equity.
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Parental & Family Support — Feedback suggests fully paid parental leave for birthing and non-birthing parents, family medical leave, and fertility support are provided. These policies indicate strong support for families.
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What We Do
SentiLink is the leading fraud intelligence company, providing financial institutions and fintechs with purpose-built solutions for identity verification and fraud prevention. Our products detect synthetic fraud, identity theft, and hard-to-detect first-party fraud in real time — helping partners stop losses before they happen while approving more legitimate customers. Founded in 2017 by Naftali Harris and Max Blumenfeld, creators of the risk and fraud systems at Affirm, SentiLink was built on a simple premise: to truly stop fraud, you have to deeply understand it. That belief shapes everything, from the expert human intelligence that feeds our models to the way we work with our partners. We don't call them clients or customers, we call them partners, because that's genuinely how we think of them. Today, SentiLink processes 3M+ identity verifications per day for 500+ financial institutions, including 13 of the top 15 U.S. banks and 50+ fintech unicorns. We've raised $85M from investors including Andreessen Horowitz, Craft Ventures, and NYCA Partners.
Why Work With Us
At SentiLink, deep understanding isn't just a value, it's a company-wide expectation. For example, our Revenue Accounting Manager can walk you through SSN windows. That's not an exception; that's the norm. You'll collaborate closely, move fast, and do work that genuinely matters.
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SentiLink Offices
Remote Workspace
Employees work remotely.
SentiLink supports a variety of ways to work, ranging from fully remote to in-office. We have offices in multiple cities and if you’re located near one of these offices, we would love for you to spend time in the office regularly.
