Job TitleStrategic Marketing Leader
Job Description
In this role, you have the opportunity to
Join Philips Taiwan Personal Health Leadership Team and oversee marketing team while advancing your career in a dynamic, fast paced and multinational environment of Philips Greater China.
Overview
As a Marketing Leader, you will lead our marketing team to drive brand growth and engagement. You’ll develop and implement strategies that increase awareness and create lasting connections with our customers. Your leadership will inspire creativity and innovation, ensuring we stay ahead of industry trends.
You are responsible for
• Develop and execute strategies: Lead the development of a fact-based, "Where to Play" and "How to Win”, strategy in close collaboration with the Regional BU Leaders and commercial leader. Leads & aligns localized marketing strategy and activities in collaboration with local business and sales leadership to ensure strong 360 implementation
• Lead and develop marketing team: Manage and mentor the marketing team, fostering a creative, collaborative, and high-performing environment. Manage talent pipeline for the organization, and build capabilities in the organization
• Strengthen Philips brand: Strengthen our brand presence across various channels and ensure consistent messaging.
• Optimize A&P ROI: Efficiently manage the marketing budget, ensuring optimal ROI
• Lead the market: Drives superior customer value by championing the connectivity and interdependence of strategic decisions and financial success, empowered by deep customer and market insights to stay ahead of industry trends.
You are part of
Key talent of Personal Health Team aims to enhance consumer experiences to fulfill the business needs and Company standard. You will base in Taipei office and direct report to the Commercial Leader of Personal Health Taiwan.
To succeed in this role, you should have the following skills and experience
• Bachelor's degree or above
• Minimum 15 years working experience in FMCG or electric appliance industries; Experiences on Commercial or GTM /channel planning will be a strong plus
• Proven successful records to stay ahead of industry trends
• Strategic thinking and problem-solving skills
• Learning Agility and passionate about growing
• Strong communication and team management capabilities
• Visionary, ability to adapt and lead the change
In return, we offer you
A path towards your most rewarding career. Philips is one of the best in-class organization which offers you big exposure and long-term career development such as internal transfer and international mobility opportunities.
Why should you join Philips?
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.
To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there,you can also learn about our recruitment process, or find answers to some of the frequently asked questions.
What We Do
Do the work of your life to help the lives of others.
As a leading health technology company, it is our purpose to improve people’s health and well-being through meaningful innovation. Our goal is to improve 2.5 billion lives per year by 2030.
We also strive to be the best place to work for people who share our passion, by promoting personal development, inclusion and diversity while acting responsibly towards our planet and society.
