Landor is looking for a Strategic Insights Analyst Intern to join our Paris studio. Could this be you?
We are Landor, part of WPP.
World-leading brand experts, underpinned by the most expansive strategic & creative capabilities in our category.
We make brands more valuable and less vulnerable.
We build brands differently. We work with our clients to define and solve their business problems through the lens of brand. We strategically join the dots between our design, experience, governance and measurement capabilities, and always connect our brand work to business outcomes.
Landor companies also include amp (sonic branding), bdg (workplace & architectural experts), Deep Local (creative technologists) and ManvsMachine (3D motion design).
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
What you’ll do
We’re looking for a Strategic Insights Analyst Intern to join our Landor team in Paris Studio. As a crucial part of our Strategy team, you would play a key role in bringing data-driven certainty to our strategic and creative processes. You will contribute to quantitative and qualitative research, support data modeling efforts, and help translate complex market information into actionable strategic insights that empower our brand-building work.
- Conduct and synthesize research:Assist in conducting both quantitative and qualitative research, gathering market intelligence, competitive analysis, and consumer insights.
- Support data modeling:Contribute to data modeling projects to calculate business opportunity sizing, estimate future market share after strategic shifts, and assess the potential of new ideas or initiatives.
- Analyze and interpret data:Help process and interpret data, turning information into clear insights for brand strategy.
- Inform strategic development:Collaborate with the broader strategy team to ensure our strategic recommendations are grounded in robust evidence and market realities.
- Communicate insights:Help visualize and communicate data and analytical findings in an accessible and impactful way for internal teams and client presentations.
- Collaborate effectively:Work closely with strategists, designers, and other specialists, using insights and data to fuel creative thinking and drive brand transformation.
What you’ll need
You are preparing a Master 1 or Master 2 student in Business, Management or Marketing with a keen interest in statistics and a clear understanding of brand equity.
You have a(n):
- Curiosity for Data: You enjoy working with numbers, finding patterns, and asking "why?"
- Basic Data Skills: Good with Excel; any experience with data analysis or visualization tools (e.g., Tableau, Power BI) is a bonus.
- Interest in Research: Eager to learn about different ways to gather market, consumer, and competitive information.
- Logical Thinker: You can connect facts and data to form clear ideas.
- Eager to Learn: You're proactive, open to new challenges, and quick to pick up new tools and approaches.
- Team Player & Communicator: You enjoy working with others and can share your findings clearly.
- First Experience (Optional but a plus): Some initial experience in research, data, or strategy in a business or academic setting would be great.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
We build brands. We build futures. Landor, a WPP company, is an equal opportunity employer. We consider all applicants without discrimination or regard to particular characteristics, committed to a culture of respect where everyone belongs and can progress in their careers.
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Top Skills
What We Do
A global leader in brand consulting and design, Landor helps clients create agile brands that thrive in today’s dynamic, disruptive marketplace. Our work enables top brands—from Barclays to BMW and Tide to Taj—to stand for something while never standing still. Landor’s branding services include strategy and positioning, identity and design, motion graphics, brand architecture, prototyping, innovation, naming and verbal identity, research and analytics, environments and experiences, engagement and activation, and interactive and media design. Founded by Walter Landor in 1941, Landor pioneered many of the research, design, and consulting methods that are now standard in the branding industry. Today, Landor has 26 offices in 19 countries, working with a broad spectrum of world-famous brands. Clients include Alitalia, Barclays, Bayer, BBC, BMW, BP, Cracker Barrel Old Country Store, FedEx, GE, Kraft Heinz, Huawei Technologies, Marriott International, Nike, Pernod Ricard, Procter & Gamble, S&P Global, Samsung, Sony, and Taj Group. Landor is a member of WPP, the world's largest marketing and communications firm.
