Strategic Insights Analyst (consumer behaviour)

Reposted 17 Days Ago
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Zaltbommel, NLD
Hybrid
Junior
Marketing Tech • Analytics
The Role
The Strategic Insights Analyst generates insights for client growth using FMCG market data, presents findings, and collaborates with consultants to drive strategic recommendations.
Summary Generated by Built In

Let’s be unstoppable together!

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives.  We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work.  Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.Learn more at www.circana.com.

What will you be doing?

Within the Client Growth Delivered (CGD) department, your main re sponsibility will be to generate insights that assist Circana, manufacturers, and clients in achieving growth. For our clients, you will provide a comprehensive analysis using a clear storyboard, utilizing retail data and trends from the FMCG market. Under the guidance of the Consultant, you will interpret the results to create strategic recommendations and actionable advice. You will also be responsible for delivering the final presentation to the client, as well as proactively providing relevant insights to your customer package.

Job Responsibilities

  • Maintaining the relationship with the client together with the consultants, for example by delving into the opportunities and challenges at the client.
  • Performing numerical analyses, drawing up and testing hypotheses with the aim of identifying growth opportunities for the customer based on customer questions, but also proactively.
  • Independently presenting results to the client.
  • Supporting the consultant in making research proposals.
  • Responsible for formulating the specifications of a given project and determining the expected lead time.
  • Thinking about possible improvements within the SIA team in process, degree of automation etc. to further increase the efficiency or knowledge level in the team.

Requirements

  • College/University education (preferably commercial and/or marketing)
  • Analytical skills
  • Able to convert analyses into insights and actions
  • Knowledge of the FMCG and/or retail market
  • Knowledge of (Trade) Marketing and Sales
  • Result-oriented
  • Team player
  • Proactive
  • Flexible
  • Excellent communication skills
  • Hands-on mentality
  • Excellent command of MS-office: especially Excel and PowerPoint
  • At least 2 years of experience in FMCG
  • Good command of Dutch and English languages

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

  • Stay Curious: Being hungry to learn and grow, always asking the big questions.
  • Seek Clarity: Embracing complexity to create clarity and inspire action.
  • Own the Outcome: Being accountable for decisions and taking ownership of our choices.
  • Center on the Client: Relentlessly adding value for our customers.
  • Be a Challenger: Never complacent, always striving for continuous improvement.
  • Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
  • Commit to each other: Contributing to making Circana a great place to work for everyone.

 

Location

This position can be located in the following area(s): Zaltbommel (Hybrid) 
#LI-AO1

Skills Required

  • College/University education (preferably commercial and/or marketing)
  • At least 2 years of experience in FMCG
  • Excellent command of MS-office: especially Excel and PowerPoint
  • Analytical skills
  • Able to convert analyses into insights and actions
  • Knowledge of the FMCG and/or retail market
  • Excellent communication skills
  • Good command of Dutch and English languages

Circana Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Circana and has not been reviewed or approved by Circana.

  • Leave & Time Off Breadth Unlimited PTO for many exempt roles and paid holidays are frequently highlighted. Feedback suggests these time‑off policies are a notable strength of the package.
  • Parental & Family Support Paid parental leave is available in the U.S. and is described as competitive and well‑received. Company communications emphasize equal/neutral parental leave, reinforcing family support.
  • Wellbeing & Lifestyle Benefits A broad slate of extras—such as adoption assistance, tuition/educational assistance, volunteer time off, and EAP—adds to the overall package. Feedback suggests these lifestyle‑oriented offerings complement core medical, dental, and vision coverage.

Circana Insights

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The Company
HQ: Chicago, Illinois
4,423 Employees
Year Founded: 2023

What We Do

Circana is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition. Circana is hiring! To view our current openings, please visit our IRI and NPD LinkedIn company pages.

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