Strategic Communications and Marketing Lead Associate

Posted 4 Days Ago
Be an Early Applicant
Reston, VA, USA
In-Office
86K-138K Annually
Senior level
Aerospace • Information Technology • Security • Cybersecurity • Defense
Do the can't be done.
The Role
Leads integrated external communications and marketing campaigns supporting sector growth, business development, and brand visibility. Develops messaging, content, media relations materials, thought leadership, and marketing plans; partners with sector leaders, subject matter experts, and business development teams. Manages cross-functional campaign execution, monitors market trends, and reports on communications effectiveness. The role is on-site in Reston, Virginia and requires U.S. citizenship.
Summary Generated by Built In
Responsibilities

The Strategic Communications and Marketing Advisor is a key member of the Marketing and Communications department, responsible for driving external communications and marketing initiatives that support company growth and sector success. This role partners closely with company sectors and subject matter experts to develop and execute communication and marketing strategies that effectively engage external audiences, enhance brand visibility, and support business development objectives.

As a critical contributor, the Strategic Communications and Marketing Advisor acts as the "quarterback" for high-impact external campaigns and growth-focused initiatives, ensuring cohesive messaging and seamless execution across all external channels. This position demands both technical expertise and strong communication skills to provide strategic guidance on complex topics that advance Peraton's market position and support sector growth priorities.

This role requires a strategic thinker with excellent writing skills, the ability to manage multiple projects, and a deep understanding of external communications and marketing dynamics. The Strategic Communications and Marketing Advisor plays a pivotal role in driving company growth, enhancing brand visibility, and delivering effective messaging that supports sector success across the organization.


This position requires on-site presence at our Reston, Virginia headquarters to facilitate close collaboration with sector leadership, business development teams, and corporate communications partners.


Key Responsibilities


External Communications & Marketing

  • Lead integrated marketing and communications campaigns that support sector growth objectives, providing strategic counsel, messaging, and comprehensive plan development.
  • Serve as the primary liaison between company sectors and MarComms for external communications and marketing needs, ensuring alignment with business development priorities.
  • Develop and execute external communications strategies that enhance Peraton's brand presence and support capture and growth initiatives.
  • Partner with sector leadership to identify and promote key differentiators, capabilities, and success stories to external audiences.
  • Working with the content team, help develop compelling content for external channels, including press releases, thought leadership articles, case studies, website content, and marketing collateral.
  • Support media relations efforts by developing messaging, preparing spokespersons, and coordinating proactive and reactive media opportunities.
  • Collaborate within the department ensuring consistent messaging across social media, web properties, and digital campaigns.
  • Provide subject matter expertise and strategic advisory support.
  • Monitor industry trends, competitive landscape, and market dynamics to inform communications strategies and identify opportunities for thought leadership.
  • Support proposal communications and marketing efforts as needed to advance business development objectives.

Sector Partnership & Growth Support

  • Build and maintain strong relationships with sector leads and business development teams to understand growth priorities and communications needs.
  • Develop tailored communications and marketing plans that address sector-specific objectives and target audiences.
  • Coordinate cross-functional communications within MarComms and sector teams to establish a streamlined pipeline for external messaging and campaigns.
  • Develop and manage communication processes that facilitate collaboration with sector SMEs and functional teams on growth-focused initiatives.
  • Track and report on the effectiveness of external communications and marketing efforts, providing data-driven insights to sector leadership.
Qualifications
  • Bachelor's degree in communications, marketing, public relations, journalism, or a related field.
  • Minimum of 5+ years of experience in external communications, marketing communications, or public relations.
  • Demonstrated experience supporting business growth, business development, or marketing initiatives.
  • Exceptional writing, editing, and verbal communication skills.
  • Proven ability to develop and execute integrated communications and marketing campaigns.
  • Experience working with multiple business units or sectors in a matrixed organization.
  • Strong project management skills with the ability to manage multiple priorities simultaneously.
  • Proficiency in Microsoft Office Suite and familiarity with marketing and communications tools.
  • Must be able to work on-site at the Peraton headquarters in Reston, Virginia.
  • Must be a US citizen. 

Preferred:

  • Experience in the aerospace, defense, or government contracting industry.
  • Familiarity with business development and capture processes.
  • Experience with media relations and spokesperson preparation.
  • Background in digital marketing and social media strategy.
  • Agency experience in public relations, marketing, or advertising.
Peraton Overview

Peraton is a next-generation national security company that drives missions of consequence spanning the globe and extending to the farthest reaches of the galaxy. As the world’s leading mission capability integrator and transformative enterprise IT provider, we deliver trusted, highly differentiated solutions and technologies to protect our nation and allies. Peraton operates at the critical nexus between traditional and nontraditional threats across all domains: land, sea, space, air, and cyberspace. The company serves as a valued partner to essential government agencies and supports every branch of the U.S. armed forces. Each day, our employees do the can’t be done by solving the most daunting challenges facing our customers. Visit peraton.com to learn how we’re keeping people around the world safe and secure.

Target Salary Range$86,000 - $138,000. This represents the typical salary range for this position. Salary is determined by various factors, including but not limited to, the scope and responsibilities of the position, the individual’s experience, education, knowledge, skills, and competencies, as well as geographic location and business and contract considerations. Depending on the position, employees may be eligible for overtime, shift differential, and a discretionary bonus in addition to base pay. EEOEEO: Equal opportunity employer, including disability and protected veterans, or other characteristics protected by law.

Skills Required

  • Bachelor's degree in communications, marketing, public relations, journalism, or a related field
  • At least 5 years of experience in external communications, marketing communications, or public relations
  • Experience supporting business growth, business development, or marketing initiatives
  • Exceptional writing, editing, and verbal communication skills
  • Experience developing and executing integrated communications and marketing campaigns
  • Experience working with multiple business units or sectors in a matrixed organization
  • Strong project management skills and ability to manage multiple priorities
  • Proficiency in Microsoft Office Suite and familiarity with marketing and communications tools
  • Ability to work on-site at the Peraton headquarters in Reston, Virginia
  • Must be a U.S. citizen
  • Experience in the aerospace, defense, or government contracting industry
  • Familiarity with business development and capture processes
  • Experience with media relations and spokesperson preparation
  • Background in digital marketing and social media strategy
  • Agency experience in public relations, marketing, or advertising

Peraton Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Peraton and has not been reviewed or approved by Peraton.

  • Healthcare Strength Healthcare offerings are described as broad, including medical, dental, vision, mental health support, and specialty programs like virtual physical therapy and surgical/cancer care navigation. Medical coverage is also characterized as a standout part of the overall package in terms of perceived quality.
  • Retirement Support Retirement support includes a 401(k) with employer matching and is repeatedly positioned as a strong component of total rewards. The 401(k) benefit is frequently singled out as one of the most valued parts of the package.
  • Leave & Time Off Breadth Time-off benefits are positioned as robust, including PTO, holidays, paid sick days, and floating holidays, with some roles offering notably generous accrual. Leave breadth is reinforced by related programs such as short/long-term disability and bereavement leave.

Peraton Insights

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The Company
HQ: Reston, VA
18,000 Employees
Year Founded: 2017

What We Do

Peraton is a next-generation national security company that drives missions of consequence spanning the globe and extending to the farthest reaches of the galaxy. As the world’s leading mission capability integrator and transformative enterprise IT provider, we deliver trusted, highly differentiated solutions and technologies to protect our nation and allies. Peraton operates at the critical nexus between traditional and nontraditional threats across all domains: land, sea, space, air, and cyberspace. The company serves as a valued partner to essential government agencies and supports every branch of the U.S. armed forces. Each day, our employees do the can’t be done by solving the most daunting challenges facing our customers. Visit peraton.com to learn how we’re keeping people around the world safe and secure.

Why Work With Us

We are fearlessly solving the world’s most complex challenges to keep people safe and secure. You can be a part of protecting and promoting that freedom around the world.

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