Strategic Alliances Marketing Manager

Reposted 21 Days Ago
Hiring Remotely in US
Remote
150K-175K Annually
Senior level
Cybersecurity
The Role
The Strategic Alliances Marketing Manager will develop and execute marketing initiatives with technology partners, driving program management and alignment to enhance Halcyon's market presence and pipeline.
Summary Generated by Built In

What we do:
Halcyon is the industry’s first dedicated, adaptive security platform that combines multiple proprietary advanced prevention engines along with AI models focused specifically on stopping ransomware.

Who we are:
Halcyon was formed in 2021 by a team of cyber industry veterans after battling the scourge of ransomware (and advanced threats) for years at some of the largest global security vendors. Comprised of leaders from Cylance (now Blackberry), Accuvant (now Optiv), Fireye and ISS X-Force (now IBM), Halcyon is focused on building products and solutions for mid-market and enterprise customers.

As a remote-native, completely distributed global team, we recognize great talent can exist anywhere. We invite you to apply to a job you’re interested in and we'll work a plan to meet your needs.

The Role: 

Halcyon is seeking a Strategic Alliances Marketing Manager to execute joint go-to-market initiatives with priority technology partners including Dell, Microsoft, and other key ecosystem partners. 

This role ensures joint alliance initiatives are planned and executed in a way that expands Halcyon’s market presence, enables partner sellers, and supports pipeline momentum. The ideal candidate is highly organized, execution-oriented, and comfortable operating in a fast-moving environment where priorities evolve quickly. This person will work cross-functionally to ensure joint initiatives are aligned, visible, and delivering measurable business impact. 


Responsibilities:  

Strategy & Planning 

    • Develop and execute integrated marketing plans with key strategic alliance partners (e.g., Dell, Microsoft, and others)  
    • Translate joint solution value propositions into clear messaging and coordinated campaigns that support awareness, enablement, and demand creation  
    • Identify and activate opportunities to scale Halcyon’s market reach through participation in alliance-led marketing programs and flagship partner initiatives 
    • Build strong relationships with alliance stakeholders and internal leadership to drive alignment and unlock new opportunities 

Program Execution & Campaign Management 

    • Drive integrated programs across digital campaigns, executive engagement moments, field activations, content, and partner communications  
    • Own program execution end-to-end — including timelines, readiness, coordination, and performance tracking  
    • Coordinate cross-functional execution to ensure consistency and impact 
    • Support regional teams in activating joint programs through scalable campaign frameworks, tools, and partner-ready assets 

Budget & Reporting 

    • Manage co-marketing investments and MDF budgets to ensure programs are aligned to business priorities and delivering measurable outcomes 
    • Monitor and communicate program effectiveness, including partner engagement, campaign adoption, and contribution to pipeline initiatives 

Skills and Qualifications: 

Skills 

    • Experience planning and managing co-marketing programs and investments with strategic alliances 
    • Familiarity with the security market landscape and buyer personas. 
    • Comfortable balancing strategic thinking with hands-on campaign execution. 
    • Ability to position joint solutions and into clear market messaging 
    • High degree of ownership, collaboration, and adaptability in a fast-paced, growth-stage environment 
    • Executive presence and confidence engaging senior internal and partner stakeholders 
    • Willingness to travel up to ~20% based on business needs 

Qualifications 

    • 5–7 years of experience ialliance, partner, or ecosystem marketing within enterprise technology or cybersecurity 
    • Experience supporting global technology alliances (cloud, infrastructure, or security ecosystems) preferred 
    • Proven success building multi-channel regional and partner campaigns that drive measurable pipeline impact 
    • Strong project management, communication, and relationship-building skills 
    • Proficiency with Salesforce, HubSpot/Marketo, and campaign/event tools 

Benefits: 

Halcyon offers the following benefits to eligible employees: 

  • Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents. 
  • Short and long-term disability coverage, basic life and AD&D insurance plans. 
  • Medical and dependent care FSA options. 
  • 401k plan with a generous employer contribution. 
  • Flexible PTO policy. 
  • Parental leave. 
  • Generous equity offerings. 

The Company reserves the right to modify or change these benefits programs at any time, with or without notice. 

The expected base salary range for this position is $150,000 - $175,000. Compensation varies based on a variety of factors which include (but are not limited to) role level, skills and competencies, qualifications, knowledge, location, and experience. In addition to base pay, certain roles are eligible to participate in our bonus or commission plans, as well as our benefits offers, and equity awards. 

In accordance with applicable state and federal laws, the range provided is Halcyon’s reasonable estimate of the base compensation for this role. The actual amount may differ based on non-discriminatory factors such as experience, knowledge, skills, abilities, and location. Base pay is one part of the total package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and equity in the Company.

We understand it takes a diverse team of highly intelligent, passionate, curious, and creative people to develop the exceptional product we are building. Our dynamic team has incredible perspectives to share, just as we know you do, and we take great pride in being an equal opportunity employer.

Skills Required

  • Experience planning and managing co-marketing programs
  • 5-7 years of experience in alliance, partner, or ecosystem marketing
  • Proficiency with Salesforce, HubSpot/Marketo
  • Strong project management, communication, and relationship-building skills
  • Experience supporting global technology alliances preferred

Halcyon Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Halcyon and has not been reviewed or approved by Halcyon.

  • Fair & Transparent Compensation Pay is positioned as competitive for multiple roles, with sales base compensation described as particularly strong and engineering pay characterized as market-competitive. Posted six-figure ranges plus equity further reinforce a clear, upper-market compensation posture.
  • Healthcare Strength Health coverage is described as unusually comprehensive, with medical, dental, and vision premiums covered for employees and dependents. This breadth materially increases the overall value of the total rewards package.
  • Retirement Support A matched retirement plan is highlighted, and an employer contribution is specifically mentioned as part of the package. Even with limited public detail on the exact formula, retirement support is consistently presented as a meaningful component of rewards.

Halcyon Insights

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The Company
Austin, Texas
56 Employees
Year Founded: 2021

What We Do

Halcyon is a cybersecurity company building products that stop ransomware from impacting enterprise customers. Halcyon's core platform offers layered ransomware protection that combines pre-execution detection, behavioral modeling, deception techniques and, if all else fails, resiliency, recovery and isolation of impacted nodes. To learn more and get a demo, contact us today.

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