Strategic Account Executive

Posted 2 Days Ago
Be an Early Applicant
Denver, CO, USA
Hybrid
142K-189K Annually
Expert/Leader
Enterprise Web • Marketing Tech • Software
Content that takes you from anywhere to everywhere.
The Role
Drive end-to-end enterprise sales for strategic North American accounts, including prospecting, account planning, consultative selling, renewals, upsells, proposals, pricing, negotiations, and closing. Partner with BDRs, solution engineers, customer success, marketing, and technology partners to expand multinational accounts and achieve revenue targets. The role requires selling complex SaaS or PaaS solutions, engaging technical and executive stakeholders, and managing large enterprise transactions.
Summary Generated by Built In

Applications for this position will be accepted on an ongoing basis.

About The Opportunity

As a Strategic Account Executive for the North American region, you’ll drive Contentful’s growth by spearheading the end-to-end sales process from prospecting to closing in a set of strategic prospects and customers with growth potential. You’ll be instrumental in driving net new revenue and uncovering upsell opportunities with existing and new Customers. You’ll drive Customer enablement initiatives and follow a consultative sales process by speaking the language of both professional technologists and business leaders. Working in partnership with a dedicated strategic team of Customer Experience, BDR, Solution Engineering alongside Partnerships and Marketing teams, you’ll foster and grow a North American Customer base with global presence that exemplifies strategic importance.

 What To Expect?
  • Build strategic account plans for complex, multinational organizations, and execute against that plan with a dedicated team.
  • Seek to identify the digital experience problems of prospects and customers while aligning the ROI of Contentful with those difficulties to ensure a value based selling approach.
  • Meet quarterly and annual sales goals by developing an account strategy and pipeline, overseeing internal and client processes, maintaining sales reports, developing market and competitor knowledge, delivering presentations to Customers, and creating sales proposals.
  • Collaborate with a dedicated BDR to prospect and develop new business opportunities across a strategic account list. Conduct research, identify key players, and execute with a value story.
  • Collaborate with a dedicated Solution Engineer to inspire and uncover opportunities and pave the way for solid expansion.  Securing the tech win.
  • Collaborate with dedicated Customer Success professionals, to deeply understand and align on the customers goals, execute against them and map out a growth path.
  • Align with critical SI and Tech partners to drive the Contentful value story alongside theirs.
  • Work with the wider GTM team, including field and partner marketing  
  • Position, negotiate, and close both new and expansion opportunities.
  • Oversee RFI/RFQ requests.
  • Refine and evolve our strategic sales model 
  • Develop proposals, position complex pricing structures and negotiate contracts and deal-closing requirements efficiently.
  • 30% Travel expected 
  • No  in-office requirements 
What You Need To Be Successful
  • 7-10+ years of experience selling enterprise SaaS or PaaS platforms, with expertise in Martech, CMS, personalization, or digital experience technologies.
  • 3+ years of experience selling across North America. 
  • Proven experience in expanding large multinational accounts.
  • Working knowledge of selling and positioning to customers a technical SaaS and/or PaaS platform, and orchestrating an internal team to win.
  • Demonstrated experience using the MEDPICC (or equivalent) sales qualification framework to structure, manage, and close large, complex enterprise deals.
  • Advanced skills in value-based selling and consultative sales methodologies, with the ability to articulate and deliver measurable customer outcomes.
  • Deep knowledge of digital marketing technology, including headless CMS, content personalization, customer data integration, and cross-channel content delivery.
  • Expertise working within a partner ecosystem and leveraging partnerships to land, expand, and drive customer value.
  • Strong communication, proposal development, and presentation skills, with an ability to engage and influence both technical and business decision-makers.
  • Prior experience in CMS sales is highly preferred.
  • Demonstrated knowledge of how to sell transactions of $300K+ to organizations with $5b+ in revenue and frequent engagement with VP and C-level executives.
What’s In It For You?
  • Join an ambitious tech company reshaping the way people build digital experiences
  • Comprehensive healthcare package covering 100% of monthly health premiums for employees  and 85% of costs for your dependents. 
  • Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
  • We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, sick days, compassion days for loss,  education days, and volunteer days
  • Company paid parental leave to care for and focus on your growing family 
  • Use your personal annual education budget to improve your skills and grow in your career
  • Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties 
  • An annual wellbeing stipend to care for your physical, financial, or emotional health
  • A monthly communication stipend and phone hardware upgrade reimbursement.
  • New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $141,550-$189,350 annually. 

Your recruiter can share more about the specific salary range for the job location during the hiring process. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.

This position is not eligible for visa sponsorship. Applicants must be authorized to work without the need for visa sponsorship by the start date of employment. 

Contentful is now officially part of Salesforce.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

If you need reasonable accommodations at any point during the application or interview process, please let your Recruiter know.

Equal Opportunity Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination.

Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Please be aware of scammers who may fraudulently claim to be from Contentful. These types of fraud can occur through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc., through social media or chat-based apps, nor do we request or send money to purchase business equipment. If you suspect fraud, please report it to your local authorities and contact us at [email protected] with any information you may have.

By clicking “Apply for this job,” I acknowledge that I have read the “Contentful’s Candidate Privacy Notice” and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Skills Required

  • 7-10+ years of experience selling enterprise SaaS or PaaS platforms
  • Expertise in Martech, CMS, personalization, or digital experience technologies
  • 3+ years of experience selling across North America
  • Proven experience expanding large multinational accounts
  • Experience selling and positioning technical SaaS or PaaS platforms
  • Experience orchestrating internal teams to win enterprise deals
  • Experience using MEDPICC or an equivalent sales qualification framework
  • Advanced value-based selling and consultative sales skills
  • Ability to articulate and deliver measurable customer outcomes
  • Deep knowledge of digital marketing technology, including headless CMS, content personalization, customer data integration, and cross-channel content delivery
  • Expertise working within a partner ecosystem and leveraging partnerships
  • Strong communication, proposal development, and presentation skills
  • Ability to engage and influence technical and business decision-makers
  • Prior CMS sales experience
  • Experience selling $300K+ transactions to organizations with $5 billion or more in revenue
  • Frequent engagement with VP and C-level executives

Contentful Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Contentful and has not been reviewed or approved by Contentful.

  • Fair & Transparent Compensation Pay is considered competitive for many roles, particularly in sales and technical tracks, with structured packages that include base and variable components. Feedback suggests compensation ranges are outlined by role, location, and experience, helping set expectations.
  • Healthcare Strength Healthcare coverage is described as comprehensive with strong employer cost coverage and broad medical, dental, vision, life, and mental health support. Wellness programs and a wellbeing stipend further reinforce the health offering.
  • Parental & Family Support Family-building support is emphasized through generous paid parental leave, adoption assistance, and fertility benefits. These programs position the company as supportive of different family needs.

Contentful Insights

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The Company
HQ: Denver, CO
744 Employees
Year Founded: 2013

What We Do

Contentful is a leading composable content platform that unlocks all of an organization’s digital content to deliver impactful customer experiences, making content a strategic business asset. The Contentful Platform, Contentful Studio, Ninetailed by Contentful and the Contentful Ecosystem combine the flexibility of composable content with the intelligence of AI, empowering digital teams to drive business momentum through collaboration, speed, and scale. Contentful powers innovative content experiences across brands, regions, and channels for organizations of all sizes around the world, including nearly 30% of the Fortune 500.

Why Work With Us

Nearly 800 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver and distributed around the world.

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