Stage Web Analytics & Content Insights Intern - Paris - Janvier 2027

Posted 4 Days Ago
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Paris, Île-de-France, FRA
In-Office
1K-2K Annually
Internship
Other
The Role
Six-month Web Analytics and Content Insights internship supporting Pernod Ricard’s MarTech product teams. Responsibilities include researching analytics and search technologies, supporting Salsify PIM and Bynder DAM rollouts, monitoring cross-product KPIs, generating actionable insights, optimizing dashboards, maintaining documentation, and assisting Agile product teams. The role requires data analysis, Excel proficiency, curiosity about digital tools and AI, strong English, and an academic internship agreement.
Summary Generated by Built In

Want to join the world's No. 2 in wines & spirits and work among convivial teams?

Pernod Ricard is looking for its next Web-Analytics & Content Insights Intern, starting in January 2027 for 6 months.

You will be part of the MarTech Team within Global Tech supporting Product Management of  Web-Analytics and Digital Content Solutions (Google Analytics 4, Bynder, Google Tag Manager, SEMrush and more!). You will be based at The Island, our office in central Paris.

You will have the chance to collaborate with various tech and digital marketing teams around the world to maximize the value of our products.

You will learn A LOT about the dynamic Tech landscape!

Your key missions?

  • Web-Analytics and Search Market Intelligence:
    • Research emerging technologies, tools, and practices across Web Analytics and Search, with particular attention to AI-driven developments.
    • Transform research findings into clear and practical documentation to be shared with Pernod Ricard’s broader Tech and Digital Marketing Communities.
    • Help incorporate researched best practices into our current Product ways of working
  • New Product Information Management (PIM) Rollout Support:
    • Includes tasks such as scope framing, project planning, insight gathering, data collection & preparation, building training materials. Solution – Salsify.
  • Digital Asset Management (DAM) Evolution Roadmap:
    • Participate in the agile ceremonies and own parts of the scope, implement new functionalities, configure the portal and communicate with the marketing community across the world to help them to use the tool in the most efficient way. With a big part of the AI automation embedded in the process. Solution – Bynder.
  • Cross-product Performance Monitoring [IG1] & Insight Generation:
    • Analyse usage data and monitor key KPIs across tools and dashboards (e.g. GA4, SEMrush, Bynder) 
    • Consolidate findings in performance reports with focus on actionable insights and data-driven recommendations.
  • Cross-Product Documentation Building:
    • Help maintain and update product documentation (e.g., guidelines, tutorials, playbooks).
  • Cross Product Agile Support:
    • Support in building user stories for the Product Teams
    • Participate in Agile ceremonies
  • Cross-product Dashboard Optimization:
    • Work with dashboard owners to enhance structure and usability of our Web-Analytics and Content Dashboards

Role requirements:

  • End of studies internship (Bac+4/5 profile).
  • Currently studying Business, Data Analytics, Engineering or a related field
  • Have prior internship or work experience – ideally in a Digital Marketing, Data Analytics, Growth or Tech team.
  • Eager to learn about digital tools and new technologies:
    • It’s a plus if you’ve used GA4, Google Ads, Meta Campaign Manager or Semrush
    • Bonus if you’re familiar with the Agile principles
  • Comfortable analysing data and translating it into business insights and recommendations.
    • Proficient in Excel (pivot tables); PowerQuery & Power BI is a plus.
  • Comfortable using AI for day-to-day tasks
  • You thrive in a dynamic, fast-moving environment
  • You are proactive, curious, and like learning à there’s a lot to learn in the tech world!
  • Key qualities we value: proactivity, attention to detail, critical thinking, analysis, team spirit, flexibility, dynamism, ambition, self-organization.
  • Advanced English (main working language). French and any other language are a plus.

Please note: to apply, you must be able to complete 6 months of internship and have an agreement issued by your school/university. 

And you'll benefit from these advantages:

  • Gross salary from 1410€ (Bac +4 and gap year) to 1550€ (Bac +5) per month
  • Company restaurant
  • Unlimited access to the Coursera training platform to enhance your experience.
  • Employee events (Masterclasses, conferences, etc.)

All in a friendly, supportive environment that will help you to progress and build a solid professional network: 92.2% of our interns and alternates recommend us as an employer (Happy Trainees 2025)!

Pernod Ricard is committed to offering equal opportunities to all talents. Our recruitment methods focus on skills and competencies.

Job Posting End Date:

Target Hire Date:

2027-01-04

Target End Date:

2027-06-30

Skills Required

  • End-of-studies internship at Bac+4/5 level
  • Currently studying Business, Data Analytics, Engineering, or a related field
  • Prior internship or work experience, ideally in Digital Marketing, Data Analytics, Growth, or Tech
  • Comfort analyzing data and translating it into business insights and recommendations
  • Proficiency in Excel, including pivot tables
  • Comfort using AI for day-to-day tasks
  • Advanced English
  • Ability to complete a six-month internship
  • Internship agreement issued by a school or university
  • Experience using Google Analytics 4, Google Ads, Meta Campaign Manager, or SEMrush
  • Familiarity with Agile principles
  • Power Query and Power BI experience
  • French or another additional language

Pernod Ricard Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Pernod Ricard and has not been reviewed or approved by Pernod Ricard.

  • Healthcare Strength Pay and benefits are described as strong overall, supported by comprehensive medical, dental, and vision coverage alongside life and disability insurance. Wellbeing support is reinforced through mental-health resources and broader wellness programming.
  • Retirement Support Retirement benefits are positioned as a standout part of the package, including a 401(k) with a match and an additional profit-sharing contribution for eligible employees. A legacy defined-benefit pension is also referenced for certain earlier hires, adding depth to long-term financial support.
  • Parental & Family Support Family-related benefits are unusually broad, including paid parental leave, paid caregiver leave, backup child/elder care resources, and adoption/surrogacy reimbursement. Additional supports such as Milk Stork and fertility/ART coverage further strengthen family-building coverage.

Pernod Ricard Insights

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The Company
HQ: Paris
19,297 Employees

What We Do

Pernod Ricard is a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organisation in the world. The Group represents 240 premium brands available in more than 160 countries. We are 18,500 exceptionally talented people worldwide with our own salesforce in 73 countries. Our portfolio is one of the most comprehensive in the market with every major category of wine and spirits, providing Pernod Ricard with a unique competitive advantage. To keep growing our business, transforming our industry and making a positive impact on the world, we believe in the power of human connection. Creating ‘convivialité’ is our business and our raison d’être. As ‘créateurs de convivialité’, our purpose is to turn every social interaction into a genuine, friendly and responsible experience of sharing. We believe there can be no convivialité with excess and strive to be sustainable and responsible at every step, from grain to glass.

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