Stage - Digital Marketing - Content & Campaigns - SBS - Paris

Description de l'entreprise

SBS is a global financial technology company that’s helping banks and the financial services industry to reimagine how to operate in an increasingly digital world. SBS is a trusted partner of more than 1,500 financial institutions and large-scale lenders in 80 countries worldwide, including Santander, Societé Generale, KCB Bank, Kensington Mortgages, Mercedes-Benz, and Toyota FS. Its cloud platform offers clients a composable architecture to digitize operations, ranging from banking, lending, compliance, to payments, and consumer and asset finance. With 3,400 employees in 50 offices, SBS is recognized as a Top 10 European Fintech company by IDC and as a leader in Omdia’s Universe: Digital Banking Platforms. SBS is headquartered in Paris, France.

Description du poste

About the team: 

The Digital Marketing Team at Sopra Banking Software is a dynamic group of professionals dedicated to driving the company’s online presence and customer acquisition strategies. This team is at the forefront of leveraging cutting-edge digital marketing techniques to engage with target audiences, generate high-quality leads, and enhance brand visibility across global markets. With members hailing from over six different nationalities, our team brings a rich blend of perspectives and expertise to the table. 

Joining our team means being part of a collaborative and fast-paced environment where you’ll have the opportunity to work on a wide range of projects and gain exposure to different digital disciplines. Whether you’re launching digital campaigns, studying the competitive landscape, or analyzing performance data, you’ll be supported by a team that values innovation, inclusivity, and continuous learning. 

Responsibilities: 

1.Content Project Management: 

• Assist with the planning, creation, and distribution of digital content on YouTube targeting B2B audiences.

• Manage content workflows using project management tools and collaborate with design, product, and content teams to ensure timely delivery. 

• Take part in conducting keyword research and SEO analysis to identify opportunities for content improvement.

2.Campaign Management: 

Online Software Catalogs Management: 

• Assist with optimizing product listings on various online software catalogs. Ensure product descriptions are detailed, visually appealing, and include optimized SEO keywords. 

• Regularly update catalogs with the latest product features, ensuring consistency across platforms. 

Email Marketing Campaigns: 

• Design, write, and implement email campaigns that nurture leads, engage existing clients, and promote software updates on Account Engagement (ex-Pardot). Analyze open rates, click-through rates, and conversions to optimize performance continuously. 

3. Analytics & Reporting: 

• Track and report on content & campaign performance using analytics tools (e.g., Matomo, Looker Studio, etc.). Provide insights and recommendations for improvement. 

• Monitor email marketing KPIs and provide weekly reports on performance metrics. 

Qualifications

You’re a motivated, detail-oriented individual passionate about digital marketing and eager to work in a dynamic international B2B SaaS environment. This role requires a quick learner with a strong curiosity for digital marketing trends, AI, and best practices. You are currently enrolled in a relevant master's degree program (Marketing, Business, Data Analysis, or a related field) and looking for a 6-month end-of-studies internship. You are fluent in English & French (reading, speaking and writing). 

• Copywriting Skills: Ability to write persuasive, concise, and audience-targeted content. 

• SEO & Keyword Knowledge: Understanding of SEO fundamentals and preferably experience with tools like Ahrefs, or SEMrush. 

• Project Management: Familiarity with project management software for task coordination (e.g., Notion). 

Informations supplémentaires

Les avantages à nous rejoindre :

• Un accord télétravail pour télétravailler jusqu'à 2 jours par semaine selon vos missions.
• Un package avantages intéressants : une mutuelle, un CSE, des titres restaurants, un accord d'intéressement, des primes vacances et cooptation

Employeur inclusif et engagé, notre société œuvre chaque jour pour lutter contre toute forme de discrimination et favoriser un environnement de travail respectueux. C’est pourquoi, attachés à la mixité et à la diversité, nous encourageons toutes les candidatures et tous les profils.

https://www.soprasteria.fr/nous-connaitre/nos-engagements